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51.
Susan Himmelweit Barbara Bergmann Kate Green Randy Albelda Charlotte Koren 《Feminist Economics》2013,19(2):237-264
This Dialogue presents the views of four authors, from the US, the UK, and Norway, on the best policies to help lone mothers. Lone mothers face an inevitable dilemma in allocating their time between earning income and caring for their children. The low-earning capacity of women in an unequal labor market exacerbates the problem, causing material hardship for many lone mothers and their families. The policy solutions proposed lie along a spectrum, ranging from those that seek to enable all lone mothers to take employment to those that aim to let mothers choose whether to take employment or care for their children themselves. Other policies discussed concern ways to value and support caregiving, improve the low-wage labor market for women, and provide a set of income supports that would both boost income and provide time to care for children. 相似文献
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The audit partner is usually the first mover in a negotiation with client management and has an intended strategy set going into such a negotiation. Negotiation strategies that make up the set may be integrative (both parties can gain or at least not lose) and distributive (there is a winner and a loser). We focus on five strategies: two integrative (expanding the agenda or problem solving) and three distributive (contending, conceding or compromising) and measure the audit partner’s intent to use these strategies’ associated tactics. We report the results of an audit negotiation experiment in which 140 highly experienced audit partners planned a negotiation in response to a case scenario that incorporated two key theoretical variables: the flexibility of the client initial accounting position and the nature of the prior relationship between the auditor and client management. In addition to intended tactics, we also examine these two variables’ effects on commitment to the goal of reducing net income. Our results indicate that in contrast to findings in the generic negotiation literature that show negotiators have a preference for distributive tactics and have difficulty employing integrative ones, our audit partners generally favored the use of integrative tactics over distributive ones when entering negotiations, irrespective of circumstance. However, the two theorized variables led to particular strategic choices when distributive tactics were intended; for example, when the audit partner perceived he or she was facing a client management that was inflexible in its initial accounting position, the partner was more likely to use contending tactics and less likely to use conceding and compromising tactics. Finally, we discuss implications of these results for practice and research. 相似文献
53.
The internet is still a relatively new mass communication tool for advertisers and marketers. When weighing the potential benefits of electronic techniques against the financial investment, spam seems particularly attractive to marketers for either for-profit or non-profit objectives. Since it is unlikely that marketers will decrease their efforts related to spam and postal direct mail as a form of communicating to mass consumers, it is important to track consumer attitudes so that audiences are not subjected to the backlash predicted by psychological reactance. The results of this study found that spam is more irritating than postal direct mail at both T1 (2004) and T2 (2006), and participants in T2 found both direct marketing communication methods more intrusive than those in T1. 相似文献
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The traditional public house has undergone significant change in the last three decades, making the transition from a male dominated drinking venue to a modern leisure provider. Many independent pubs now offer a variety of products and services to a range of market segments. In recent years there has been plenty of evidence of independent pubs embracing the concept of marketing in response to challenging competitive conditions and customer demands. Many have been very successful at implementing innovative marketing strategies for attracting and retaining customers. Promotional activity has also increased but appears to have been less innovative, concentrating mainly on word-of-mouth and sales promotions. The complex promotional mix used by many commercial organisations is beyond the budget of the majority of independent pubs. Advertising through the media of newspaper or radio is also too expensive and therefore independent pubs may have to seek alternative ways of making the consumer aware of their location and the hospitality that they offer. This paper seeks to explore the potential of the Internet as a marketing communications tool for independent pubs. A review of trade examples and a mini case study are presented to assess the extent to which independent pubs and customers have adopted this technology. The advantages of using this medium are discussed and examples of successful use of the Internet by independent pubs are presented. The problems of time, cost and IT expertise are considered as barriers to adoption. 相似文献
56.
Susan Skeath Gregory A. Trandel 《The journal of international trade & economic development》2013,22(3):277-288
Current literature shows the welfare superiority of ad valorem over specific tariffs or domestic governments facing foreign monopolists. This note establishes the stronger result that, for any given specific tariff imposed on a foreign monopoly, there exists an ad valorem tariff that Pareto dominates it - that produces larger profit for the foreign firm as well as larger tariff revenue and consumer surplus for the domestic economy. This Pareto ranking can be extended to the case of foreign Cournot oligopoly under certain market conditions. 相似文献
57.
Abstract Previous research has shown that women, and especially young women, in this culture experience pressure to be thin. Although considerable research has been directed toward the investigation of body image and its relationship to psychological health and self‐image, the impact of body image on leisure behavior has not been adequately addressed, nor has body image received much attention as a potential leisure constraint. The purpose of this study was to investigate ways in which body image might function as a constraint to young women's participation in aerobic exercise classes. The study used both quantitative and qualitative methods, including a survey of 190 women undergraduate students and in‐depth interviews with a sub‐sample of 11 students. The qualitative data are the main focus of this analysis. The data indicated that body image did not seem to prevent participation or constrain levels of participation in aerobics. Nevertheless, body image concerns were shown to constrain the enjoyment of aerobics as a leisure activity, and this reduction of enjoyment was related to the clothing worn for aerobics and to competition over appearance and body weight among participants. The findings also showed that body image functioned as a constraint into participation in that body‐image‐related concerns were a major motivating factor exerting pressure on young women to participate in aerobics. In sum, the study suggested that body image can constrain leisure in some situations, although it is not a constraint in the traditional sense of preventing participation. The implications of these findings for the conceptualization of leisure constraints were discussed. Furthermore, some practical implications for the provision of aerobics classes were provided. 相似文献
58.
The present article examines the predictive ability of gender identity congruity in explaining women's responses to advertising appeals. The contributions of the article are twofold: (1) to demonstrate whether advertisements that are congruent with female consumers' gender identities elicit strong positive responses and (2) to identify the factors that moderate/mediate the impact of gender identity congruity on consumer responses to advertisements. The research findings provide evidence of the ability of gender identity congruity to elicit positive responses to advertising appeals. The relationship between gender identity congruity and responses to the advertisement is mediated by advertising involvement. The moderating roles of national culture, physical concern, and physical view are also supported. Overall, the congruity theory provides a powerful framework to examine consumer responses to gender portrayals in advertising. ©2009 Wiley Periodicals, Inc. 相似文献
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Anna MacVicar Malcolm Foley Margaret Graham Susan Ogden Bernadette Scott 《Public Management Review》2013,15(2):263-272
Public sector leisure managers in the UK have been struggling, since the extension of compulsory competitive tendering to leisure management in 1989, to reconcile the conflicts between becoming more consumer led and satisfying the needs of the ‘recreationally deprived’. Rationalization has ensured that a fundamental priority for managers has been the introduction of more cost-effective working practices. This article examines the diversity in employment practices across the three sectors of the leisure industry, that is, the public, not-for-profit and private sectors. The case study evidence presented found clear differences between the sectors. Although managers in not-for-profit leisure facilities have more freedom to use greater flexibility in employment practices as compared with their public sector counterparts, they are still somewhat constrained by having to meet the social objectives set by their Board of Directors. Private sector managers were found to be providing the highest proportion of full-time jobs, although they offered lower conditions of employment. This was made possible by the funding certainties created by regular monthly/annual customer memberships. 相似文献