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排序方式: 共有399条查询结果,搜索用时 31 毫秒
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The delivery of augmented services is a powerful demonstration of innovative product/service management. Based on well-executed scanning and positioning efforts, augmented services allow marketers to obtain a premium price for their innovative ness by delivering more than what consumers have learned to expect. For this purpose, Roberto Friedmann and Warren French have developed the notion of an augmented service. They then proceed to outline the necessary considerations and procedures for creating an augmented service that commands a premium price in its market.  相似文献   
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Vertical integration can be a source of significant strategic advantage for firms, whether in the form of backward integration to gain security of some important supply or of forward integration to ensure adequate distribution of products or services. It may have profound effects on the competitive processes in an industry, substantially modify the threats from new entrants or substitute products, and mitigate the power of suppliers or buyers. Yet for exactly these reasons, vertical integration causes great concern to competition authorities. A number of consumer products markets with vertical ties have caused such disquiet to the UK's Office of Fair Trading (OFT) in recent years that they have been referred to the Monopolies and Mergers Commission (MMC) for further investigation. These include beer, petrol and soft drinks. The three cases illustrate the nature and importance of the strategic advantage derived from vertical integration. They also illustrate the concern competition authorities feel about vertical integration, and provide lessons for firms regarding the objections that may be raised towards their trading arrangements.  相似文献   
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This paper has three main objectives: firstly, to provide quantitative information on the potential greenhouse gas and air pollutant emissions reductions resulting from a number of future road transport scenarios; secondly, to illustrate the emission reduction measures available to local transport planners; and thirdly, to highlight the potential for these measures to be integrated into strategies that deliver other transport priorities. The results are drawn from a case study of Norfolk in the UK. We conclude that while technology can play a large part in reducing emissions of air pollutants, demand management is crucial to the delivery of long term greenhouse gas emission reduction and ultimately of air pollutant emissions too.  相似文献   
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This article estimates the causal effect of retirement‐induced workload spikes on the selection of procurement terms. In a sample of 150,000 contracts from 85 procurement offices over 11 years, increases in workload decrease reliance on competitive acquisition procedures, decrease reliance on firm‐fixed‐price contracts, increase risk of renegotiation, and increase costs. These estimates are consistent with a model of endogenously incomplete contracting. The US federal government has experienced exceptional growth in acquisitions contracting over the past decade but limited growth in acquisitions manpower. This article provides some of the facts necessary to evaluate the consequences of these shifts.  相似文献   
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Writing an option is a taxable event for Australian investors. This method of taxation penalizes investors who hold open short option positions over the tax year end by accelerating their tax liability relative to the timing of the economic gain from writing options. This paper examines the levels of open interest in the Australian Stock Exchange over the change in financial year to determine whether investors time their transactions to avoid this tax acceleration. The results show that level of open interest is lower in the last month of the financial year after controlling for non‐tax determinants of option demand.  相似文献   
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