广告经济学的实证研究述评

本文在回顾相关文献的基础上,从广告投入与销售量、广告投入与品牌忠诚度和市场份额的稳定性以及广告投入的规模经济性三个方面对广告的经验研究进行了评述,认为目前广告经验研究的不足在于研究的对象上缺乏厂商层面的经验研究,以及对于广告的内生化处理方面存在缺陷。     

区域差异下的金融合作

环渤海地区被认为是中国继珠三角、长三角之后的第三经济增长极.加强环渤海地区的金融合作,有利于在更大经济空间内发挥金融的媒介、导向和调节作用,有助于实现资金充分自由流动,有助于促进统一市场建设和产业梯度转移.     

How economic globalization affects urban expansion: an empirical analysis of 30 Chinese provinces for 2000–2010

Quality & Quantity - Using the globalization theory as the base, this study draws on cross-provincial panel data from 2000 to 2010 to analyze the effect of globalization on China’s urban...     

Corporate Lobbying and Firm Performance

Corporate lobbying activities are designed to influence legislators, regulators and courts, presumably to encourage favorable policies and/or outcomes. In dollar terms, corporate lobbying expenditures are typically one or even two orders of magnitude larger than spending by Political Action Committees (PAC), and, unlike PAC donations, lobbying amounts are direct corporate expenditures. We use data made available by the Lobbying Disclosure Act of 1995 to examine this more pervasive form of corporate political activity. We find that, on average, lobbying is positively related to accounting and market measures of financial performance. These results are robust across a number of empirical specifications. We also report market performance evidence using a portfolio approach. We find that portfolios of firms with the highest lobbying intensities significantly outperform their benchmarks in the three years following portfolio formation.     

商业银行的操作风险、声誉效应与市场反应

我们通过比较银行市场价值损失与发生操作风险造成的损失的差异来分离出纯声誉效应,并实证分析了该声誉效应对不同银行及损失事件不同阶段的市场收益率的影响的差异。研究发现,操作风险事件在不同时期会产生迥异的市场反应。在披露期,银行遭受损失时会出现显著为负的异常收益率,在结算期却出现显著为正的异常收益率,而在承认期,该效应却并没有表现出一定的规律性;且上述声誉效应造成市场收益率的动态变化在不同类型的银行差异明显。这也启示我们,声誉效应的存在使银行有必要对操作风险造成的损失进行有效控制以及适时回应事件中的不确定信息。这将有助于减少银行的损失及保持市场的稳定。     

王威：一品鲜烩面，立志扫荡中国9亿大市场

烩面是河南的传统面食，与东北的抻面（手撕面），陕西，山西的扯面，安徽的板面，浙江，福建的拉面，河北的拽面，甘肃，青海等地的揪片，新疆的皮带面等等，同宗同源，做面的方法一样，只是叫法不同，以前人们要吃时都要自己亲自动手做，和面，揉面，醒面，前后得几个小时 ，既费时，又费力，而且配方配料也不好掌握，有时还拉不成，给人们带来了许多麻烦。[编者按]     

论人为添附中新物的所有权归属

添附是引起物权取得、丧失的原因之一。在各国民法中,无论是出于自然原因还是人为原因,往往规定附合、混合中主物或价值明显较高的物主取得新物的所有权,经加工后价值明显高于原物的加工人取得所有权,且均不问所有人或第三人主观是否出于善意。此问题在学界依然存在争议。本着符合法律公正精神,探讨当添附系于人为时,就其添附所有权具体分配,提出了具体归属意见。     

Economic Policies and Reforms n Era of Debt

During the financial crisis of the past three years, central banks and governments around the world have adopted of prompt, decisive and innovative measures to settle down the world economy. With these policies, the market conditions tend to improve, though some countries troubled by deficits and structural problems. If we look again at past three years, what most impressed us was that how little we knew when to make a choice from different policies.     

莆田邮银合作共谋公司业务发展

福建省莆田市各县区邮政储蓄银行支行为当地财政局设立了财政对公账户,一周内累计入账资金达2210万元,其中仙游支行财政对公账户人账燃油补贴款540万元,荔城支行财政对公账户入账交通投资款180万元,涵江支行财政对公账户入账燃油补贴款300万元……这是莆田市邮政局与邮政储蓄银行莆田市分行通力合作,充分发挥邮政金融资源优势,共同开办本地区对公业务的典型案例。