对独立学院提高大学生就业能力的思考

高等教育大众化背景下培养与提升大学生就业能力至关重要.针对少数大学生缺乏职业生涯规划意识、就业观念陈旧、就业能力较弱现状,独立学院要改革人才培养模式,完善就业与创业指导机构,建立校企合作培养机制,充分利用第二课堂开展多种活动,切实提高大学生就业能力.     

The relationships between food-related personality traits,satisfaction, and loyalty among visitors attending food events and festivals

This study applies the concept of food-related personality traits to hospitality and tourism and identifies relationships between personality, satisfaction, and loyalty. An on-site survey was carried out with 335 visitors attending the Gwangju Kimchi (local food) Festival in South Korea between 15th and 19th of October, 2008. The relationships between 4 latent constructs (food neophobia, food involvement satisfaction, and loyalty) and 16 indicators were measured using structural equation modelling. The findings showed that food neophobia had a negative effect on satisfaction and loyalty, food involvement had a positive relationship with loyalty, and satisfaction and loyalty showed a significant positive relationship.     

电商推荐商品的网络线索对消费者购买意愿的影响研究

依据消费者网页浏览数据向消费者推荐近似产品已经成为电商提高销售绩效的重要手段。实证研究发现:电商推荐商品所处的网页位置和网络口碑方向均显著正向影响消费者的购买意愿,而推荐商品的网络口碑数量对消费者购买意愿的影响弱显著;产品涉入度在电商平台推荐商品所处的网页位置、网络口碑数量及网络口碑方向对消费者购买意愿的影响中均起到了调节作用。研究结论对电商平台利用大数据对消费者开展有针对性的网络营销具有重要的借鉴意义,电商平台在向消费者推荐产品时,应将优质产品置于网页靠前位置,加强对网络口碑方向和数量的监管,并针对不同产品涉入度设计营销策略。     

欧盟天然气供应安全法规建设及其对中国的启示

从探讨天然气供应安全的含义出发,详细分析欧盟国家天然气供应安全的法规建设.结合欧盟典型国家的实践,提出应结合中国实际,形成具有中国特色的天然气供应安全体系.中国天然气供应安全建设要在立法的前提下,建立天然气供应标准、基础设施标准,严格界定“受保护用户”的范围,不能简单将供应安全的责任推给市场主体的任何一方,要通过市场机制有效保障天然气的供应安全.     

Emerging Market Firms' Internationalization: How Do Firms' Inward Activities Affect Their Outward Activities?

Research summary : In this study we examine how an emerging market firm's inward international activities (“inward activities”) are related to its outward international activities (“outward activities”) by focusing on the role of the firm's gain from its inward activities. On the one hand, drawing upon the organizational learning perspective, we propose that a firm's gain from inward activities may facilitate its outward activities through improving its resource fungibility. On the other hand, we draw upon the prospect theory to propose that a firm's gain from inward activities may hinder its outward activities by discouraging the firm's top managers from taking risks that are inherent in outward activities. With detailed data from a sample of manufacturing firms in China, we find empirical support for both lines of arguments . Managerial summary : Are emerging market firms with higher inward gain more likely to engage in outward internationalization activities? We argue that it depends upon how a firm uses its gain from inward activities. If the firm can improve its resource fungibility (particularly organizational resource fungibility) from its inward gain, it is more likely to engage in outward activities. If the firm cannot improve its resource fungiblity, the answer is no. Our findings suggest that for emerging market firms, internationalization is not just a path toward new markets; instead, it reflects how these firms exploit and explore what they have learned from their interactions with foreign firms at home in foreign markets. Therefore, managers must think more strategically on developing (organizational) resource fungibility from their inward activities . Copyright © 2017 John Wiley & Sons, Ltd.     

基于市场决定理念下的征地补偿标准确定方法研究 ——以甘肃省张掖市城市规划区为例

研究目的：针对现行征地补偿标准确定方法的弊端,探索符合各地实际的征地补偿标准确定方法。研究方法：社会调查法,逻辑推理法,实证研究法。研究结果：按照征地后用途不同采用不同的确定方法能够提高征地补偿标准,保障农民权益,充分体现土地价值,具有可操作性。研究结论：公益性用地采用地价构成法,非公益性用地采用基准地价反算法,从不同角度测算征地补偿标准切实可行。     

组织学习对饭店持续创新能力的影响研究

在全球经济转型背景下,饭店为推动服务创新,满足顾客消费需求的多变性,越来越重视组织学习.文章以长沙、三亚高星级饭店为例,运用结构方程模型(SEM)进行了饭店组织学习对持续创新能力的影响研究,发现知识共享、知识运用、知识记忆对技术创新、制度创新和支持创新的影响较强,知识获取对制度创新和支持创新的影响较弱;饭店必须综合考虑知识获取、知识共享、知识运用、知识记忆等要素对服务创新的影响,才能有效提升饭店持续创新能力,保持领先的竞争优势.     

火山口国家森林公园旅游植被景观与地理因子关系

通过实地调查取样,采用敏感水平、群落景观重要值、物种多样性信息指数、阴生种比值等指标,分析火山口国家森林公园旅游植被生态景观与地理因子关系.研究结果表明火山口国家森林公园旅游植被生态景观几乎不受自然地理因子(即地理环境)的影响,而受人文地理因子(即旅游活动)影响较大.     

创业机会与机会识别的研究现状

随着创新与企业家时代的到来,创业活动对一国经济增长、科技进步与国际竞争力的提高产生了巨大影响。对创业活动的研究正在成为关注的热点。文章在创业机会与机会识别研究现状的基础上,对创业机会的定义、来源、类型以及识别等环节的具体内容进行了比较分析,对已有研究进行了评述和展望。     

中国商业地产业发展的实证分析

中国城市化和经济发展水平不断提高,导致社会商品销售额的高速增长,进而促使商业地产业进入快速发展阶段。目前,中国商业地产业的特征是：商业地产投资规模迅速增长并向中心城市集中,商业地产投资主体呈多元化,商业地产融资以银行贷款等间接融资为主要渠道,而囿于融资和变现困难,商业地产开发商大都选择了以出售为主的开发模式,不同城市商业地产的价格特征存在明显差异。运用北京、上海、广州、深圳等四个城市2000～2007年的面板数据对商业地产开发的影响因素进行实证检验表明,社会商品零售总额和城镇居民人均可支配收入对城市商业地产竣工面积和商业地产投资额具有显著的正的影响,而利率和销售价格的影响并不显著。