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排序方式: 共有149条查询结果,搜索用时 15 毫秒
141.
More considered answers are needed in Australia to key questions about accounting for and managing the role of government. The need for such answers is highlighted by the move to negative net debt and by the underlying fragility of the economy, as well as by the financial cost of election commitments. After a discussion of relevant theoretical and empirical issues, a fiscal strategy for Australia is proposed, as a way of rebuilding the nation's diminished physical, knowledge and social capital in a framework consistent with the most rigorous demands of financial management.  相似文献   
142.
143.
Based on an extensive literature review, this paper proposes a framework of approaches to sustainable tourism. The framework is composed of four positions, chronologically sequenced according to the dominant understanding of sustainable tourism as a possession or goal. The positions are those of polar opposites, continuum, movement and convergence. The framework offers insights into the development of the sustainable tourism concept and enables identification of an author's approach to the concept.  相似文献   
144.
Many brands partner with causes in their advertising campaigns. Consumers appreciate that the brands they purchase participate in activities that contribute to a society’s well-being. This study uses copy-testing techniques to evaluate the number and types of thoughts and brand attitudes in the presence and absence of cause-related messages. Individuals saw an ad for one of two products. None of the ads stated the brand’s financial support to the cause, which is representative of many messages today. People viewing the Dansko ads with the pink ribbon generated significantly fewer thoughts than those viewing the ad without the pink ribbon. For the Fitbit ads, more thoughts were generated for the ad with the pink ribbon than the ad without the pink ribbon. The Fitbit ad with the pink ribbon and support message generated fewer positive and negative thoughts but more neutral thoughts that questioned the brand/cause relationship. Attitudes toward the brand did not vary based on the presence or absence of the pink ribbon. People who saw ads with the pink ribbon displayed more positive attitudes toward the brands’ commitment to society and misestimated the brands’ contributions to the cause.  相似文献   
145.
Data collection using Internet-based samples has become increasingly popular in many social science disciplines, including advertising. This research examines whether one popular Internet data source, Amazon's Mechanical Turk (MTurk), is an appropriate substitute for other popular samples utilized in advertising research. Specifically, a five-sample between-subjects experiment was conducted to help researchers who utilize MTurk in advertising experiments understand the strengths and weaknesses of MTurk relative to student samples and professional panels. In comparisons across five samples, results show that the MTurk data outperformed panel data procured from two separate professional marketing research companies across various measures of data quality. The MTurk data were also compared to two different student samples, and results show the data were at least comparable in quality. While researchers may consider MTurk samples as a viable alternative to student samples when testing theory-driven outcomes, precautions should be taken to ensure the quality of data regardless of the source. Best practices for ensuring data quality are offered for advertising researchers who utilize MTurk for data collection.  相似文献   
146.
In this paper we attempt to address the nature of the causal relationships between oil prices and U.S. inflation. We use a procedure developed by Granger to assess “causality” or, more precisely stated, “informativeness.” Our results confirm that higher oil prices have increased the U.S. WPI. Our results also support OPEC's contention that their price increases have in part been a result of worldwide inflation.  相似文献   
147.
The aim of this paper is to provide an exhaustive survey of the academic research dedicated to the study of human capital‐intensive firms (HCIFs). We use a bibliometric analysis based on the three widely used databases (Econlit, Science Direct and Wiley) over the period 1992–2015. We are adapting a methodology developed in previous works to our specific object of study, and we generate a bottom‐up clustering on keywords, titles and abstracts. Our examination of the data sheds a light on five main clusters of works that respectively focus on (1) critical human resource management, (2) intellectual capital assessment, (3) funding risk and innovation (4) high‐skilled employees supporting economic development and (5) internal and external valuable social networks. In a critical appraisal of our results, we stress that the bibliometric analysis remains silent on how the different clusters are linked with each other. Based on our own appreciation of the HCIFs literature, we propose a further step in the identification of a central question linking up these clusters: a transversal review of the five clusters reveals that HCIFs appear as a network of specialized agents whose complementary human resources are decisive for the value‐creation process.  相似文献   
148.
Anglophone countries address the question of workplace-level union bargaining rights via the mechanism of statutory recognition. Existing literature has evaluated such regimes as underpinned by several weaknesses. In contrast, Ireland presents an unusual case whereby the question of bargaining rights is resolved via collective dispute resolution procedures combining voluntary and statutory provisions. However, employer challenges and civil court rulings resulted in the weakening of these procedures from a trade union perspective. We assess the latest attempts to reform the Irish provisions via the Industrial Relations (Amendment) Act 2015, evaluating the implications for unions and their capacity to represent members' on pay and working conditions in comparison to Anglophone statutory recognition regimes.  相似文献   
149.
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