When new product development fails in China: mediating effects of voice behaviour and learning from failure

This paper investigates conflicts following a new product development (NPD) failure. Conducted in a Chinese business setting, the study examines whether voice behaviour and learning from failure mediate the relationship between task- and emotional conflict emerging from NPD failure. Our findings indicate that voice behaviour and learning from failure are necessary to effectively reduce task and emotional conflict and thus to enhance future NPD. Specifically, it is revealed that emotional conflict leads to a reduced level; and that voice behaviour and learning from failure are significant mediators that influences the relationships between emotional and task conflicts with it.     

基于浙江省产品技术含量和附加值分布的出口贸易技术结构分析

根据Lall(拉尔)贸易产品技术分类体系,从产品技术含量和附加值分布的角度,对浙江省1999年～2010年出口贸易技术结构进行了分类研究,证明,该阶段.浙江省出口贸易技术结构整体上呈现不断优化的趋势,但存在不合理现象,进一步优化技术贸易结构势在必行.     

多相滤波数字信道化的FPGA实现

以多相滤波为基础,结合均匀滤波器组,采用50％ 重叠的子信道划分,提出了一种数字信道化实现方法,解决了高速实时处理与FPGA处理速度 之间的矛盾,克服了信道化接收机的接收盲区。基于FPGA,提出了短波宽带数字信道化的设 计思路和实现方法。仿真结果表明,该设计有较强的实用性和通用性。     

Correction to: Are two brands better than one? Investigating the effects of co-branding in advertising on audience memory

Marketing Letters - The article Are two brands better than one? Investigating the effects of co-branding in advertising on audience memory, written by Cathy Nguyen, Jenni Romaniuk, Margaret...     

浅谈施工管理办法与模式

随着国内基础设施建设的大兴开展,逐步走向完善的现场施工管理的现代化,科学化方法对施工质量,成本控制以及施工效率的重要性慢慢引起相关负责单位的重视.本文分别从宏观,以及具体方面分别对工程现代化管理模式与方法进行分析.     

This We Remember: Consuming Representation via the Web Posting of War Photographs

Consumers are increasingly searching for beautiful memories. Memory is not solely the work of the mind retrieving a “true” past. People represent their unique past to (re)construct their identity and seek social links with others who share the remembered events. Through visual analysis of the web posting of war photographs by Vietnam veterans, this paper explores how people consume representations in remembering, reconstructing identities and building a mnemonic community. The analysis suggests that individual remembering is nested within collective remembering. A conceptual framework viewing remembering as mediated action helps to explain how consumers use representations in remembering. This process is carried out not only by individuals but also by cultural institutions. American Vietnam veterans use consumer products including private photographs, movies, books, travel trips and the Internet as tools to assist in the on‐going process of remembering. They add their own voice into the social representation system to create representations that further express who they are and to connect with their community. The constructed memory shapes consumers' present. This in turn modifies their representation of their pasts which become involved in changing the larger social representation system.     

Retail fairness: Exploring consumer perceptions of fairness towards retailers’ marketing tactics

The concept of fairness has received great attention in consumer behavior research lately. However, the focus of these studies has mainly been the understanding of fairness in terms of pricing rather than exploring the consumers’ perceptions of fairness itself. This study explores the consumers’ perceptions of fairness as an outcome of a retailer’s marketing tactics. Based on 36 in-depth interviews this study submits a conceptualization of retail fairness from the consumers’ point-of-view. The concept of retail fairness constitutes of three dimensions and nine sub-dimensions, expanding our knowledge of the construct. The study posits a crucial link between increased honesty, ethical, and moral behavior and the understanding of retail fairness. Theoretical and managerial implications are discussed.     

Customer satisfaction and the cost of capital

Using a sample of U.S. firms from 1995 through 2015 and the customer satisfaction scores from the American Customer Satisfaction Index, we find strong evidence that firms with higher customer satisfaction scores enjoy lower cost of equity capital, even after controlling for other factors that determine the cost of equity. In addition, results from a propensity score matched sample analysis, a difference-in-differences analysis, and instrumental variable regressions suggest that our findings are robust to accounting for endogeneity. We also document that customer satisfaction is positively related to investor recognition and financial report quality. The effect of customer satisfaction on the cost of equity increases with the level of information asymmetry, consistent with customer satisfaction mitigating information asymmetry. Overall, our findings suggest that customer satisfaction lowers a firm’s risk and significantly attenuates its financing costs.

     

基于航运系统的承运人合作演化博弈分析

本文运用演化博弈理论研究了航运业中承运人群体之间的合作行为。研究表明,当没有监控机制存在时,航运业承运人群体之间的合作将是无效的。在航运旺季时,承运人之间存在合作和不合作的演化均衡,在航运淡季时,承运人之间出现双方都不合作的演化均衡。然而,当航运区域的枢纽港充当监控平台时,在航运旺季和航运淡季时,对承运人群体合作和背叛行为给与不同范围的激励和补偿,将使承运人之间出现高效的合作演化均衡。研究结果对区域航运业有一定的借鉴作用。     

论我国税收立法存在的问题与创新

我国的税收立法方面已初步构筑了适应社会主义市场经济要求的基本框架,但也存在立法权力与职责的关系界定不够清晰的问题。本文立足于我国税收立法的现状,遵循宪法宗旨,提出了税收法律主义应在我国宪法中得以体现,确立税收横向权力上立法、行政、司法的内部约束机制以及纵向上地方税的中央与地方共同立法的原则,健全税收法律体系,完善纳税人的权力保障体系等改革建议。