Marketing program standardization: A cross-country exploration

This study explores the antecedents and consequences of marketing program standardization in subsidiaries of multinational corporations by contrasting the case of a lead market (Japan) and of an emerging market (Turkey). The findings show that: (1) marketing program standardization is positively related to performance in Japan and Turkey; (2) centralization of nonproduct decision is negatively related to performance in both markets; (3) customer similarity is positively related to marketing program standardization in both Japan and Turkey. Whereas, in Japan, marketing program standardization has a direct, positive relationship to performance, in Turkey, in addition to such a direct effect, there is also an indirect effect at work, through centralization of nonproduct decision.     

Investigating first‐stage exchange rate pass‐through: Sectoral and macro evidence from euro area countries

In this paper, we evaluate the first‐stage pass‐through, namely the responsiveness of import prices to the exchange rate changes, for a sample of euro area (EA) countries. Our study aimed to shed further light on the role of microeconomic factors versus macroeconomic factors in influencing the extent of the exchange rate pass‐through (ERPT). As a first step, we conduct a sectoral analysis using disaggregated import prices data. We find a much higher degree of pass‐through for more homogeneous goods and commodities, such as oil and raw materials, than for highly differentiated manufactured products, such as machinery and transport equipment. Our results confirm that cross‐country differences in pass‐through rates may be due to divergences in the product composition of imports. The higher share of imports from sectors with lower degrees of pass‐through, the lower ERPT for an economy will be. In a next step, we investigate for the impact of some macroeconomics factors or common events experienced by EA members on the extent of pass‐through. Using the system generalised method of moments within a dynamic panel‐data model, our estimates indicate that decline of import‐price sensitivity to the exchange rate is not significant since the introduction of the single currency. Our findings suggest instead that the weakness of the euro during the first 3 years of the monetary union significantly raised the extent of the ERPT. This outcome could explain why the sensitivity of import prices has not fallen since 1999. We also point out a significant role played by the inflation in the Eurozone, as the responsiveness of import prices to exchange rate fluctuations tends to decline in a low and more stable inflation environment. Overall, our findings support the view that the extent of pass‐through is comprised of both macro‐ and microeconomic aspects that policymakers should take into account.     

Leaders’ Personal Wisdom and Leader–Member Exchange Quality: The Role of Individualized Consideration

Business scholars have recently proposed that the virtue of personal wisdom may predict leadership behaviors and the quality of leader–follower relationships. This study investigated relationships among leaders’ personal wisdom—defined as the integration of advanced cognitive, reflective, and affective personality characteristics (Ardelt, Hum Dev 47:257–285, 2004)—transformational leadership behaviors, and leader–member exchange (LMX) quality. It was hypothesized that leaders’ personal wisdom positively predicts LMX quality and that intellectual stimulation and individualized consideration, two dimensions of transformational leadership, mediate this relationship. Data came from 75 religious leaders and 1–3 employees of each leader (N = 158). Results showed that leaders’ personal wisdom had a positive indirect effect on follower ratings of LMX quality through individualized consideration, even after controlling for Big Five personality traits, emotional intelligence, and narcissism. In contrast, intellectual stimulation and the other two dimensions of transformational leadership (idealized influence and inspirational motivation) did not mediate the positive relationship between leaders’ personal wisdom and LMX quality. Implications for future research on personal wisdom and leadership are discussed, and some tentative suggestions for leadership development are outlined.     

An Internalisation‐based World Environmental Organisation

We evaluate the possibilities for a new World Environmental Organisation (WEO), with our discussion motivated both by recent calls for such an organisation in light of WTO trade and environment conflicts and the relative absence of internalisation of global externalities. We propose an organisation building upon the idea of facilitating Coasian deal on the global environment. We motivate the establishment of such an organisation by itemising the ways in which global environmental deals are presently restrained by various impediments, including free riding, property right ambiguities, and mechanisms for authentification and verification. We indicate how such a WEO might help in each of these areas, stressing the differences from the WTO which is a much narrower bargaining framework.     

Operating a manufacturing plant in Indonesia

Running foreign plants is becoming more common for U.S. companies, but many executives still have reservations about dealing with developing countries and diverse cultures. This case study shows that with proper planning and a genuine sense of commitment, the result can be mutually rewarding for the U.S. company and for the overseas operation.     

Economic consequences of animal rights programs

Readily available data are used to provide relevant decision making information on the highly subjective issue of animal rights. Two examples of alleged crowding; cattle being finished in concrete lots, and broilers in confined operations were evaluated to determine the impact on producers and consumers from increasing space per animal. It is concluded that similar policy changes, such as doubling floor space, can lead to dramatic differences in economic impact depending on the industry affected. It is shown that economic analysis can provide valuable information in estimating the tradeoffs in moral issues. James R. Simpson is Professor and Livestock Marketing Economist at the Food and Resource Economics Department, University of Florida, Gainesville, U.S.A. He was formerly President and Senior Economist of InterAmerican Research Associates, and Cooperative Advisor of the Cooperative League of U.S.A. He was Scholar-in-Residence at the Rockefeller Foundation, Villa Serbelloni at Bellagio, Italy, 1979 and Visiting Research Professor at Kyoto University, Fall, 1982. His most important publications are: James R. Simpson and Don Farris, The World's Beef Business and Toward a Humanist Consensus on Ethics of International Development, in Morris Storer (ed.), Humanist Ethics. He is also author or co-author of over 100 articles in professional journals and chapters in books on livestock, international development and ethics. Bernard E. Rollin is Professor of Philosophy and Professor of Physiology and Biophysics at the Colorado State University. His book Animal Rights and Human Morality (Prometheus Books) was selected as Outstanding Academic Book, in Choice Magazine, 1981. Other important publications by him are: Natural and Conventional Meaning: An Examination of the Distinction (Mouton, 1976); Papers published in the Journal of the American Veterinary Medical Association; Poetics; Kant-Studien; and Perspectives in Biology and Medicine.     

The Land Crisis in Zimbabwe Viewed from South of the Limpopo

Farm invasions in Zimbabwe have highlighted the pressing need for land reform throughout the southern African region. In South Africa, where the racial disparities in land holding are most severe, the events in Zimbabwe have raised the temperature of the land debate and led to calls for land invasions by some rural groups. The ANC-led government, facing criticism from both right and left for the slow pace of reform, has veered between strident defence of private property rights and threats to expropriate white farms. White farming interests have reacted differentially, with some progressive voices joining the calls for an accelerated reform programme. Current land reform policy in South Africa seems set to advance the interests of emerging black commercial farmers and tribal chiefs at the expense of the rural poor and landless.     

Market Orientation,Corporate Social Responsibility,and Business Performance

This study examines the moderating effects of corporate social responsibility (CSR) on the association between market orientation and firm performance in the context of an emerging economy. The results from a sample of firms that operate in Dubai indicate that CSR has a synergistic effect on the impact of market orientation on business performance. The results of our research on the moderating effects of CSR on market orientation subsets reveal that although CSR moderates the association between customer orientation and business performance, it does not moderate the association between competitive orientation and inter-functional coordination and performance. The results of this study are discussed, and implications for practitioners and researchers are presented.