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51.
Arch G. Woodside 《心理学和销售学》2012,29(6):458-466
This study applies the concepts of consumer predictive and confidence values of information to consumer evaluations of food quality. Examining hypothetical findings from a thought experiment, the study offers advances in cue utilization, predictive validity, and achievement of consumer's perceived quality and actual quality. Separately, metrics for these concepts were applied in a consumer product‐quality evaluation study of three brands of peanut butter. Actual quality was operationally defined in terms of Consumers Union ratings of the peanut butter. Using a between‐groups, posttest only experimental design, female graduate students (n = 98) tasted and rated one of three peanut butters on the basis of quality and nine product attributes. These informants received no knowledge of brand names or comparative qualities prior to the test. The analysis indicates a nonsignificant correlation between actual quality of the brands and quality as perceived by the informants. The major cues used by informants in making their qualitative judgments (cue utilization) differed from the significant dimensions associated with actual quality (predictive validity). The findings inform the suggestion for consumer training in the process of making accurate quality evaluations. 相似文献
52.
Michael R. Czinkota 《Thunderbird国际商业评论》2005,47(1):1-13
The role of international marketing in society as perceived by the public is under attack. The discipline has progressively been linked to exploitation, increases in poverty, and special interests. The appeal of the discipline has declined, academics have switched fields, and its domain has shrunk severely from its heyday in the 1970s. This article presents a call for a new breadth of thinking in the discipline. The concept of freedom offers international marketing a key change agent in times of global adjustment. © 2005 Wiley Periodicals, Inc. 相似文献
53.
We show that the composition of government spending influences the long-run behavior of the real exchange rate. We develop a two-sector small open-economy model in which an increase in government consumption is associated with real appreciation, while an increase in government investment may generate real depreciation. Our empirical work confirms that government consumption and government investment have differential effects on the real exchange rate and the relative price of nontradables. 相似文献
54.
While folklore in finance holds that split valuation effectsare due to dividend increases associated with splits, littleis known about magnitudes of dividend and nondividend componentsof split announcement effects. We find that splits and dividendsare indeed informational substitutes, a notion we characterizemore precisely, but a significant portion of split valuationeffects, 46% according to our estimates, cannot be attributedto dividend information in splits. Our techniques extend theliterature on conditional event-study methods and we illustratetheir practical value in testing hypotheses and analyzing datanot amenable to analysis by standard procedures. 相似文献
55.
The established literature shows that new stadium construction for major league baseball (MLB) teams can increase attendance, but there are limited studies at the minor league level. We use a data set encompassing all A, AA, and AAA minor league baseball teams from 1992 to 2006 to estimate the impact of stadium construction on minor league attendance. This data set includes almost 200 teams, over half of which constructed a new stadium during the 15‐year observation period. Over a 10‐year period our results show that new stadiums increase attendance by 1.2 million fans at the AAA level, 0.4 million at the AA and high A level, and 0.2 million at short season low A. A cost benefit analysis suggests that increased ticket sales do not offset the stadium costs, in line with previous works on MLB. (JEL H0, L83) 相似文献
56.
Andras Pete David L. Kleinman Krishna R. Pattipati 《International Journal of Intelligent Systems in Accounting, Finance & Management》1993,2(4):289-303
This paper presents a mathematical model to study the joint impact of organizational design and of the task environment on the decision performance of hierarchical organizations with limited internal communication. The problem context is a special class of distributed situation assessment problems, where possible patterns of binary variables are to be classified on the basis of partial and noise-corrupted information. Structural properties of tasks and organizations are described using a graph formalism, and optimal decision strategies at all decision makers are determined. Organizational expertise is characterized in the form of a Team Relative Operating Characteristic (TROC) curve, thereby replacing the organization by an equivalent single decision maker. Implementing the model, issues of task decomposition and the process of matching organizations with tasks are discussed. 相似文献
57.
58.
There is a robust literature on the relationship between financing constraints and real investment. Little has been said on the relationship between financing constraints and capital stock in the long run. This note focuses on this last issue. To keep the model tractable, we assume that the firm employs a single input, and this input is used as collateral. We get three main results. Firstly, we show that the optimal capital stock chosen by a firm is affected by financing constraints even when they are slack at the current time. Secondly, we show that the net present value of the potentially constrained firm is always smaller than the one of the never constrained firm. Finally, we find that in the presence of latent financing constraints the firm does not limit itself to reducing its investment when the upper limit is reached. What it actually does is to lower its long run optimal capital stock, amplifying the effects of constraints in the long run. 相似文献
59.
Daniel G. Arce M 《Managerial and Decision Economics》2005,26(6):397-405
This paper integrates economics and business ethics through the use of the subgame perfection/backward induction decision rule. It is shown that textbook examples of subgame perfection differ in their ethical complexity. Specifically, predatory pricing is difficult to justify on both game‐theoretic and ethical grounds, whereas ‘poison pill’ takeover defenses have complex economic and ethical ramifications. Further, I employ backward induction to examine two additional areas of ethics and management decision‐making: product recall (the Ford Explorer and Firestone tires), and price versus advertising competition. Copyright © 2005 John Wiley & Sons, Ltd. 相似文献
60.
This article examines the conflict between cultural heritage and the current forces of global competition in Europe. The nature of management in European organizations is in a state of transition, influenced by competing forces of economic, social, and political integration or disintegration. A review of European research is used to question the idealistic picture of the Single European Market as a unifying force that will simplify international human resource management in multinationals. Taking a comparative rather than international human resource management perspective, the paper identifies the factors that have created national patterns of HRM within Europe. A dynamic and comparative ‘force field framework’ of HRM is developed in order to understand the managerial frames of reference that are currently guiding the field. © 1997 John Wiley & Sons, Inc. 相似文献