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Models of consumer store patronage generally employ the economic theory-based assumption that, all else being equal, consumers seek to minimize travel distance. Moreover, consistent with reference-dependent theory, findings from recent experimental research conducted in a controlled lab setting suggest that holding travel distance constant, the configuration of stops along multi-stop routes may also impact store-patronage decisions. However, given the use of simplified map configurations of multi-stop routes, along with the stimulus-based nature of the laboratory exercise, the external validity of these findings are open to question. Thus, the purpose of the three experiments in the present paper is to replicate and test the external validity of the reference-dependent predictions supported in previous research. In experiment one, consumer travel preferences are examined in a memory-based field experiment with results replicating those of earlier research. In experiment two, results are again replicated, but this time in a lab setting using realistic maps. Finally, experiment three provides a test of boundary conditions for the theory-consistent results of experiments one and two. 相似文献
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An interdisciplinary model of soybean yield in the Amazon Basin: The climatic, edaphic, and economic determinants 总被引:1,自引:0,他引:1
Maria del Carmen Vera-Diaz Robert K. Kaufmann Peter Schlesinger 《Ecological Economics》2008,65(2):420-431
Soybean production is one of the main economic forces driving the expansion of the agricultural frontier in the Brazilian Amazon. To assess the potential for expansion we estimate a model of soybean yield that integrates the major climatic, edaphic, and economic determinants in the Amazon Basin. Yield is modeled as a function of yield as simulated by a crop physiology model that captures the effects of climate and physical attributes on the development of soybean plant; fertilizer applications; and economic/spatial parameters such as credit, transports costs and latitude. Current values of these determinants indicate that roughly 20% of Amazon Region or ∼ 1,000,000 km2 (excluding protected areas) can generate yields greater than 2000 kg/ha. Soybean production may be possible over a wider area of Amazon, but realizing this potential requires improvements in economic determinants such as the transportation infrastructure. 相似文献
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The Balanced Scorecard (BSC), as a strategic management and control tool with an integrated set of leading and lagging performance measures, can secure successful implementation of purchasing strategies. However, the quality of the BSC itself as well as the effectiveness of the process to set up, implement, and use the BSC are crucial. Recognizing the growing importance of the purchasing-BSC (P-BSC) combined with the problems companies are facing, the authors emphasize the necessity for a better management process for purchasing strategies, introduce the P-BSC concept as a means to improve implementation success, and study the main barriers companies are facing when they initiate and use P-BSCs. This study and the recommendations how to overcome these barriers are based on seven in-depth case studies which derived from an action research project with European multinational firms. 相似文献
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How and why do risk mitigation strategies evolve? And which resources are needed for engaging in such changes? This paper contributes to the understanding of risk management in supply chains by developing theory about the interplay between supply risk mitigation strategies and the purchasing team's relationship dominant logic (RDL), which we define as the purchasing team's orientation toward and shared cognitive map of the management of its supply chain relationships. Specifically, we propose that RDL and supply risk mitigation strategies are fundamentally intertwined. Following a Straussian approach to grounded theory, this study analyzes data generated from the purchasing teams of Western green‐tech firms trying to mitigate supply risk for technically indispensable rare earth metals from China. Our findings from this context that is heavily shaped by state‐influenced supply chain members show that the firms chose their mitigation strategies in line with their RDL. Human capital, social capital, and financial capital seem to moderate the link between RDL and mitigation strategies. We link our findings with the strategic management literature in deriving theoretical propositions concerning these relationships. 相似文献
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Julian Mennenöh Stefanie Kristes Florian Alt Alireza Sahami Shirazi Albrecht Schmidt Hendrik Schröder 《Marketing Review St. Gallen》2010,27(2):37-42
Je mehr individuelle Leistungen die Kunden verlangen, desto mehr Informationen ben?tigen die Anbieter. W?hrend die H?ndler
im Distanzgesch?ft über personalisierte Daten ihrer Kunden und vor allem im Online-Shop über Bewegungsdaten verfügen, hat
der station?re Einzelhandel noch erhebliche Datenlücken. Diese Lücken kann man mit einer Pervasive-Computing-Umgebung schlie?en.
Neue Customer Touchpoints liefern Informationen darüber, wer bei ihm einkauft und wie der Einkauf durchgeführt wird. 相似文献
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