Food Expenditures Away From Home by Type of Meal

A nonnormal and heteroscedastic double-hurdle model is used to study household expenditures on breakfast, lunch and dinner away from home in the United States. In the 1992–93 period, nearly 40% of households purchased breakfast, and about three quarters of households purchased lunch or dinner in a two-week period. Wife's employment has a positive effect on the probability and level of lunch and dinner expenditures but not on breakfast expenditures. Income effects are all statistically significant and positive. The role of household composition. other demographics and region are also important.     

Observational Learning from Acquisition Outcomes of Innovation Leaders

We examine how learning from observing the acquisition outcomes of innovation leaders affects the acquisition decisions and performance of followers in an industry. Followers tend to increase the probability of acquisition and the size of an acquisition when innovation leader acquisitions produce more favorable outcomes, and reduce both when innovation leader acquisitions suffer more unfavorable outcomes. Industry competition, environmental uncertainty, prior acquisition experience, geographic proximity, and managerial incentives are important mechanisms affecting observational learning in acquisitions. Follower acquisitions perform better when innovation leaders’ acquisition outcomes convey more favorable signals, and more poorly when they convey more unfavorable signals.     

The effect of incidental affect on preference for the status quo

The authors report results from four experiments that describe the influence of incidental affect on preference for the status quo. The first and second experiments, each using different affect induction methods, demonstrated that positive affect increased and negative affect reduced the choice of the status quo alternative. The third experiment replicated the effect of incidental affect on a separate dimension of status quo bias, the preference of omission. The last experiment investigated whether preference for the status quo was affected by four specific emotions that differed along valence and certainty appraisal dimensions. Compared with affective states associated with uncertainty, affective states associated with certainty led to a greater magnitude of status quo bias. The certainty appraisals mediated the effect of specific emotions on preference for the status quo, regardless of the emotion valence. The findings extend our knowledge by showing that incidental affect can influence consumer choice through emotion-related appraisals.     

‘Children's Dreamland': constructing national identity through a children's festival in post-authoritarian Taiwan

Images of children have been prominent symbols in Taiwan's public culture since the island embarked on a nation-making process in the 1990s. Through a case study of the Yilan International Children's Folklore and Folkgames Festival (YICFFF), the first Taiwanese festival dedicated to children, this paper presents how the planning process and program designs of this newly created festival are connected to a reconceptualization of children and childhood amid national identity transformation in the post-authoritarian era. I argue that the implementation of the well-received Festival reflected the structure of feeling of the 1990s Taiwan, when there emerged an increasingly popular quest for transcending the society's divided historical memory through pursuit of a vibrant and globally recognizable nationhood. The Festival provides a critical site wherein visions concerning desired national future are articulated in the programming for its intended children's audience. Attending the Festival and its peripheral activities, furthermore, generates a new communal experience for the nation-in-becoming.     

Factors affecting employee willingness to report customer feedback

Effectively capturing consumer feedback can help organizations swiftly react and improve the quality of their service processes and delivery systems. In most organizations, frontline employees are a vital source of customer feedback as they interact with customers frequently and intimately. Thus, the current paper seeks to understand the factors influencing employee willingness to report customer feedback up the organizational channels of communication. The conceptual model was tested empirically using data collected from major chain restaurants in Taiwan involving 332 frontline employees. A hierarchical regression analysis was used to test the hypothesized model. The obtained results demonstrate the impact of service climate, perceived organizational support, and internal locus of control on frontline employees’ willingness to report customer feedback.     

Alcohol consumption by men in China: A non-Gaussian censored system approach

Consumption of beer, wine and spirits by men in China is investigated, using data from the 2006 China Health and Nutrition Survey. Censoring of consumption levels is accommodated by estimating a censored equation system, using quasi maximum-likelihood and copula methods which allow the specification of non-Gaussian error distributions. Findings suggest that a misspecified error distribution can obscure the effects of explanatory variables on alcohol consumption. The procedure produces very different empirical estimates from a more conventional (Gaussian) estimator. Income does not affect alcohol consumption, with socio-demographic factors such as education, employment, and marital status playing more definitive roles. Regional differences are also found.     

U.S. demand for organic and conventional vegetables: a Bayesian censored system approach

Demand for organic and conventional vegetables is investigated using data from A.C. Nielsen’s 2006 Homescan panel. We use a Bayesian Markov chain Monte Carlo technique, along with data augmentation, to estimate a large linear approximate Almost Ideal Demand System with censored dependent variables. Demands are price elastic, and expenditure elasticities are very high for organic vegetables, whilst demands for conventional vegetables are primarily inelastic. We find a mix of gross substitution and complementarity among the vegetable products, but net substitution is the dominant pattern. Socio‐demographic characteristics also play important roles in demands. These findings can inform deliberations about marketing campaigns, nutrition education and policy interventions.     

Factors affecting users’ continuance intention of mobile social network service

This study investigates the factors that influence users’ intention to continue using social network service applications (apps) on mobile devices. We drew on the uses and gratifications (U&G) paradigm and innovation diffusion theory; these were augmented with the factors that characterize mobile social network service (MSNS) usage. The proposed framework explained the relationships between these factors and the intention to continue using MSNS apps. A web-based survey was used to collect data for analysis. The results indicated that critical mass, mobility, compatibility, purposive value, and entertainment value were important drivers of users’ intention to continue using MSNS apps. The findings contribute to existing U&G paradigm, innovation diffusion theory, and MSNS usage literature. The paper closes with a discussion of useful insights relevant to researchers and practitioners in terms of developing and implementing MSNS apps that have high retention rates.