The use of gamification in higher technical education: perception of university students on innovative teaching materials

International Journal of Technology and Design Education - Education for sustainable development is considered a key element of quality. However, nearly-graduated students of architecture perceive...     

The emotional review–reward effect: how do reviews increase impulsivity?

A growing reliance on customer reviews prompts firms to develop strategies to encourage customers to post online reviews of their products. However, little research investigates the behavioral consequences of writing a review. The act of sharing personal opinions through reviews is a rewarding experience and makes customers feel socially connected. With an application of reverse alliesthesia theory, the current study predicts that such rewarding experiences drive online reviewers to seek other rewards, such as impulsive buying. Three lab-based and two field studies demonstrate such an emotional review–reward effect: sharing emotional information in the public realm of customer reviews, rather than forming similar opinions privately, drives participants to make more impulsive buying decisions.     

Customer values and CSR image in the banking industry

The authors analyse the role that collectivism and novelty seeking play in the formation process of corporate social responsibility (CSR) image in the Spanish banking industry. Two multisampling analyses of a structural equation model are performed on a sample of 1124 customers. The findings of the article allow the authors to anticipate CSR image based on (i) the congruence between the company and its CSR initiatives, (ii) the attribution of motivations for the company to implement CSR and (iii) corporate credibility in developing CSR initiatives. The findings also show that collectivists and innovative customers process information differently to individualists and conservative customers.     

Bucharest conversations: What would futurists say to this little girl?

At a round table discussion that took place in Bucharest during a mutual learning workshop, on 9th-11th of June 2010, around 15 futurists were asked to look at this picture of a little African girl. It appears on the cover of UNESCO's Education for All Global Monitoring Report 2010, which has the specific title: ‘Reaching the Marginalized’. The futurists were asked: how would you justify the work you do to the girl in the photograph. Here are some of the answers.     

A comparison of empirical models used to infer the willingness to pay in contingent valuation

The essence of the contingent valuation method consists of creating a hypothetical market where respondents are asked about their willingness to pay (WTP) for a non-market good. Different empirical models can be formulated to estimate the expected WTP of a sample of respondents and, then, through aggregation, the social valuation of the good is inferred.This paper outlines the relevance of the distributional assumptions when estimating mean WTP. Several parametric and non-parametric methods are discussed and applied to calculate the existence value of a natural space. Results show that WTP is extremely sensitive to the empirical model used.First version received: November 2002 / Final version received: January 2004     

The structure and infrastructure of Mexico's science and technology

The structure and infrastructure of the Mexican technical literature was determined. A representative database of technical articles was extracted from the Science Citation Index for the year 2002, with each article containing at least one author with a Mexican address. Many different manual and statistical clustering methods were used to identify the structure of the technical literature (especially the science and technology core competencies). One of the pervasive technical topics identified from the clustering, thin films research, was analyzed further using bibliometrics, in order to identify the infrastructure of this technology.     

Stochastic comparisons of distorted distributions,coherent systems and mixtures with ordered components

A distribution function F is a generalized distorted distribution of the distribution functions \(F_1,\ldots ,F_n\) if \(F=Q(F_1,\ldots ,F_n)\) for an increasing continuous distortion function Q such that \(Q(0,\ldots ,0)=0\) and \(Q(1,\ldots ,1)=1\). In this paper, necessary and sufficient conditions for the stochastic (ST) and the hazard rate (HR) orderings of generalized distorted distributions are provided when the distributions \(F_1,\ldots ,F_n\) are ordered. These results are used to obtain distribution-free ordering properties for coherent systems with heterogeneous components. In particular, we determine all the ST and HR orderings for coherent systems with 1–3 independent components. We also compare systems with dependent components. The results on distorted distributions are also used to get comparisons of finite mixtures.     

An integrative model of destination brand equity and tourist satisfaction

This paper develops an integrative model that includes the dimensions of destination brand equity (i.e. awareness, image, quality and loyalty), as well as a key behavioural variable that is tourist satisfaction. In particular, our paper aims to contribute to the literature: (1) by examining the relationships between the dimensions of destination brand equity, which is not a deeply investigated issue so far; and (2) by adding tourist satisfaction, a key concept in loyalty formation, to the variables usually considered in destination brand equity models. The model was tested in two samples, national and international tourists visiting a destination in Spain, in order to also explore the role of the geographical and cultural distance between tourist and destination. Our results from a multi-group analysis indicate: (1) a robust link between “quality-satisfaction-loyalty” in both samples of tourists; (2) a chain of effects among awareness, image (separately considering the cognitive and affective dimensions) and perceived quality, although with the presence of some significant difference between both samples of tourists; and (3) a positive influence of cognitive image on affective image in both cases.