现代健康观对我国医改的启示

现代人的健康观是整体健康,医学重点已从诊断治疗转变为预防保健;健康是一种人力资本,用于医疗方面的开支属于＂劳动能力的修理费用＂;＂健康＂已被提到公民福利和国家义务的层面,对国民健康的保障能力要用＂可及性＂和＂可得性＂这两个指标作为标准。现代健康观启示我们：对医改应预防与治疗相结合、遏制医疗费用＂黑洞＂、统筹城乡医疗资源的均衡配置等。     

服务场景中象征要素对顾客行为意愿的影响

从场景印象和顾客自我一致性的角度,深入探讨服务场景中的象征因素对顾客行为意向的作用机理。实证研究结果表明:服务场景中的象征因素有助于顾客形成良好的场景印象,而场景印象显著积极影响顾客的情绪、感知服务质量和自我一致性判断;上述变量进一步促进顾客的行为意向;消费类型对象征因素和场景印象间的关系发挥显著的调节效应。     

Learning Approaches and Outcome‐Based Teaching and Learning: A Case Study in Hong Kong,China

Outcome‐based education is a pedagogical process which focuses on the achievement of certain specified results. Outcome‐based teaching and learning (OBTL), therefore, is concerned with curriculum design and ensuring that the contents, delivery, activities, and assessments are all aligned to help facilitate students to attain specific intended learning outcomes. This study explores whether and how outcome‐based teaching impacts on the learning approaches of one cohort of undergraduate business students at a university in Hong Kong, China to undergo outcome‐based teaching, newly introduced as part of a university‐wide policy to adopt OBTL. The learning approaches of these business students were measured using John Biggs's (1987 Biggs, J. 1987. Student approaches to learning and studying, Melbourne: Australian Council for Educational Research.  [Google Scholar]) Study Process Questionnaire (SPQ) to determine whether these students tended to favor surface learning approaches, deep learning approaches, or achieving learning approaches upon initial entry into the university. Changes in learning approaches were tracked, after a semester's exposure to OBTL, through survey and focus group interview methods. Findings indicated a significant amount of transference between learning approaches deployed by these students, demonstrating a high level of adaptability.     

我国商业房地产开发项目风险评价分析

商业地产开发项目风险管理中,风险评价是对项目开发风险进行综合评价,并且依据风险程度对项目进行开发风险定级。文章利用模糊数学综合评价法,结合实例,建立了商业地产开发项目风险评价指标体系,给出了商业地产开发项目风险评价模型。从而为决策者进行风险管理提供了定量分析依据,为类似商业地产开发项目风险管理提供了参考。     

城市公共物流信息平台功能与结构设计

城市公共物流信息平台的建设是发展现代物流的核心和关键,通过建设物流信息平台可以极大地推动现代物流向信息化方向发展。通过对城市公共物流信息平台的概念、特征、作用和意义等分析,探讨了城市公共物流信息平台的系统功能与结构,在此基础上设计了信息平台的总体框架、层次结构及软硬件。     

服务创新中的整合研究方法：前沿探析和未来发展

服务创新是什么?过去十几年,理论和实践界在此课题上已经取得了很大进展.然而,定义的不统一使得对服务创新的研究结果非常混乱.整合研究方法为问题的解决提供了思路.利用它,可以更好的定义服务创新,打开服务创新内容和过程的黑箱,有利于服务创新理论的深入发展和实践应用.文章利用系统回顾法对2000—2009年的文献进行梳理整合的基础上,分析了基于整合研究方法研究服务创新的前沿信息,并对其未来发展提出了建议.     

餐饮企业人力资源管理成功之道——以小肥羊和海底捞为例

餐餐饮企业的成功最根本的就在于人力资源管理,文章通过相关研究构建"管理哲学-管理制度-组织文化"的人力资源管理架构,并以同为火锅行业的领袖企业海底捞公司和小肥羊公司为例,提炼其人力资源管理成功之道,在此基础上提出中国餐饮企业成功的人力资源管理的基本建议。     

Tourism demand in Hong Kong: income,prices, and visa restrictions

This paper examines the determinants of Hong Kong tourism demand for the top-three major tourist arrival countries, namely Mainland China, Taiwan, and Japan, with an error correction model. Specifically, this paper will examine the effects of relaxing the visa requirement, the launch of the Individual Visit Scheme (IVS), for Mainland Chinese tourists in 2003. Empirical results show that tourists are income-elastic and consider international tourism to be a luxury good. Tourists are more sensitive to changes in the nominal exchange rate than to changes in the foreign pricing level. The positive effect of the launch of the IVS for Mainland Chinese tourists outweighs the adverse impact of the severe acute respiratory syndrome (SARS) on tourism demand for Hong Kong.     

Australian consumer attitudes to health claim – food product compatibility for functional foods

This study with Australian consumers investigated how appealing different health claims combined with particular food carriers were to Australian consumers, and compared the results of a similar study with Dutch consumers. 149 shoppers considered up to 30 different food concepts, rating how ‘attractive’, ‘believable’, and ‘new and different’ they found each concept and their ‘intention to try’. Each variable was significantly related to intention to try (p < 0.001) and together explained 56% of the intention score. Claims and carriers independently had a significant effect on ratings of attractiveness and intention to try but, unlike the Dutch study, the carrier was a more important predictor of intention to purchase than the claim. Implications for regulation of health claims for food are discussed.     

Is there really an Asian connection? Professional service quality perceptions and customer satisfaction

Scenarios involving dental services investigate whether Asian cultures are similar enough to allow standardization of service offerings. The authors control and manipulate levels of service quality and performance to yield a 2 × 2 experimental design, with Japanese, Chinese, and Korean subjects (N = 637) selected to test the invariance of the measures. The findings yield significant cultural differences with the Chinese respondents perceiving significantly higher service quality and expressing greater customer satisfaction when performance is high and expressing less customer satisfaction when performance is low than do the Japanese and Korean respondents. Thus, even though all three countries are considered high-context cultures, having their roots in Confucianism, differences in national culture lead to the conclusion that “one size does not fit all” in terms of service offerings.