Digitale Perspektiven in der Kommunikations- und Mediengeschichte

In the discussion about the future of communication and media science in digital times, this article focuses on the position and perspective of communication and media history. The challenges, problems and potentials associated with digitization are illustrated using the example of historical press research. Within the media ensemble of classical mass communication, the periodic press in particular benefits from the retrospective digitization of historical media and their digital edition in databases and portals. For historical press research, digitized newspapers and digital newspaper portals represent an originally new, because increasingly digital research situation: Digital newspaper portals as a novel, originally digital world for newspapers not only facilitate the path to newspapers and their contents, they also open them up as digital resources machine-readable and thus open up completely new paths for research—not least supported by digital methods.The main objective of this article is to discuss the epistemological-methodological problems and the practical operationalization of digitally framed or supported research processes in historical press research and to present concrete perspectives of knowledge and research strategies for practice. With this aim in mind, the paper discusses three points:(1.) Methodological and practical consequences of historical press research in digital research environments. With the digitization of newspapers and their digital reproduction in newspaper portals, their source character shifts essentially in three dimensions: They are edited and indexed digitally and their complete content is made accessible through optical character recognition. This makes previously unimportant technical aspects such as data formats, portal interfaces, search algorithms and programming interfaces very relevant for the methodology of historical press research. A primary methodological effect of the digital reorganization of newspapers in data and portals is the reversal of the usual reading practice: from “top down” to “bottom up”. With the help of “keyword searching”, newspapers can now be searched comprehensively and transversely to the order of the newspaper original. Nevertheless, there is a warning against an all too naïve and uncritical usage of digitized newspapers and newspaper portals. In practice, some problems and risks are crucial for the conception of historical newspaper research in digital research environments: Besides a hardly standardized and in large parts “wild”, because often uncoordinated and selective digitization of newspapers, the newspaper portals are different in their conception as well as characterized by different content, technical, legal and entrepreneurial conditions.(2.) Historical newspapers as digital sources in practice. The methodological and technical framework are fundamental and far-reaching for the further practical use of newspapers as digital sources in research. In each research step, it must be considered that digitized newspapers are genuinely new and, depending on the quality and depth of digitization, very complex sources with information gains and losses compared to the originals. Newspapers are not simply digitized, they are digitally constructed and differ in this construction from each other. In this respect, historical press researchers are increasingly becoming “users”. However simple and uncomplicated newspaper portals may be in practice, one must incorporate the implicit functions (hidden in algorithms, data and code) and the limits of these knowledge engines and their “correct” use into the research process. Combining and mediating classical hermeneutic methods with search technologies is an essential moment in the practical handling of digitized newspapers.(3.) Historical press research and digital methods. In the light of the new research situation which is emerging with digitized newspapers and newspaper portals, it is obvious that historical press research should increasingly open up to the possibilities of digital methods. In the digital method discussion of historical press research, one concept in particular forms a central point of reference: Franco Moretti’s concept of “Distant Reading”. Basically, “Distant Reading”—and this is what makes this perspective so interesting for historical press research in dealing with the considerable metadata and full text volumes of digitized newspapers—is about the quantitative-automatic indexing of large text corpora using methods and techniques of “Text Mining”. Digital text methods are thus seriously changing the way we look at texts and the research practice with texts such as newspapers: In parts, they automate and accelerate reading processes, produce “new” text extracts by the computer, generate new interpretation contexts between individual text, corpus and condensate, and thus set new orientation points for “close reading”. Computers and digital text methods thus do not relieve researchers of interpretation. Rather, they constantly challenge them to interpret in a continuous interplay in order to give meaning to the text patterns discovered by machines.In spite of all these advantages, digital methods have so far only been used sporadically in historical press research. For this reason, finally a digital workflow for research processes in historical press research will be presented, which illustrates and summarizes essential challenges, problems, solutions and potentials of digitally framed or supported research in press history.     

On commodification: volunteer experiences in festivals†

This paper is about the creation of non-commodified volunteer experiences, for tourists and local volunteers participating in festivals. How is the tourist experience created when most of the traditional tourism demands are not fulfilled? And what are the experiences and how do they relate to different ‘regimes of value’? The experience context includes tourists who work together with locals voluntarily in a festival, where the volunteers pay for their own travel, food, overnight stay, and work for free. To gain more knowledge on the volunteers is important because local cultural life becomes more festivalized, most festivals are reliant on the involvement of volunteers, and the festivals gain an important role in an economy where even small places are engaged in branding [Löfgren, O. 2003. The new economy: A cultural history. Global Networks, 3, 239–254]. This paper uses a qualitative approach. Interviews were conducted (n?=?23) and participants were observed during four festivals in Finnmark, Norway. Nothing in the experiences was facilitated, and the experience creation occurred in the work tasks together with volunteer colleagues. It was like a holiday experience, without a stream of commodified moments. It was a value creation that could be seen as authentic and real, created in the interaction between the local and visiting volunteers.     

Theorizing the Politicizing City

This introductory symposium article develops a framework for an urban political reading and a theorization of urban uprisings. We argue that there is a need to foreground the notion of the urban political as central to the theoretical and practical demands of urban research today. First, we revisit critical urban theory in light of recent urban insurrections and point out a lack of sustained theoretical engagement with the political. Second, based on this critique, we argue for what we call a ‘re‐centring of the urban political' to rethink urban theory in ways that consider the city as a site of political encounter, interruption and experimentation, even when, or perhaps especially when, these ways fall outside institutional forms or lack the organizational form or legitimacy of social movements. Thus, we attempt to place politics at the heart of radical urban political theory and practice today in order to make sense of urban subjects, events and claims that elude established government practices and institutionalized structures.     

AMBITIONS AND OPPORTUNITIES FOR ASSESSING MILITARY PERFORMANCE IN CRISIS RESPONSE OPERATIONS

This paper addresses the issue of measuring armed forces’ performance in crisis response operations. By means of interviews (17 respondents) and a large scale survey (1,253 respondents) field and general officers of the Netherlands Armed Forces (NAF) have been questioned on perceived organisational success in crisis response operations. The Dutch officers assess the NAF's performance positively. A number of senior officers are hesitant about the usefulness of measuring the performance of crisis response operations. According to them the context in which the operations are being executed is too complex. Most interviewees, however, are convinced that measuring performance is useful and should be improved. These military leaders express a strong need for criteria to assess their performance on the job.     

Modes of biotechnology assessment in the USA,Japan and Denmark

Since the 1970s technology assessment by public bodies has become generally accepted as necessary. Modes of technology assessment differ from country to country, in terms of degree of institutionalization, acceptance by policy makers and level of public involvement, and these in turn depend on the goals, methods and organizational framework of the particular technology assessment. The varying social and political roles of technology assessment arise out of national political traditions and differing cultural views of technology. This article compares modes of biotechnology assessment in the USA, Japan and Denmark, focusing on the role of public discussion in the policy-making process. By analysing these three different contexts, the article seeks to uncover ways in which the cultural conditioning of technology policy takes place.     

Frequency of observation and the estimation of integrated volatility in deep and liquid financial markets

Using two newly available ultrahigh-frequency datasets, we investigate empirically how frequently one can sample certain foreign exchange and U.S. Treasury security returns without contaminating estimates of their integrated volatility with market microstructure noise. Using the standard realized volatility estimator, we find that one can sample dollar/euro returns as frequently as once every 15 to 20 s without contaminating estimates of integrated volatility; 10-year Treasury note returns may be sampled as frequently as once every 2 to 3 min on days without U.S. macroeconomic announcements, and as frequently as once every 40 s on announcement days. Using a simple realized kernel estimator, this sampling frequency can be increased to once every 2 to 5 s for dollar/euro returns and to about once every 30 to 40 s for T-note returns. These sampling frequencies, especially in the case of dollar/euro returns, are much higher than those that are generally recommended in the empirical literature on realized volatility in equity markets. The higher sampling frequencies for dollar/euro and T-note returns likely reflect the superior depth and liquidity of these markets.     

Genetische Untersuchungen im Versicherungsbereich – Offene Fragen im Rahmen von § 18 GenDG

The paper refers to legal questions that arise in connection with the collection and use of genetic data in the context of private insurance. The content and meaning of § 18 GenDG is described. Then, § 18 GenDG is set in relation to notification requirements out of the VVG. The paper exemplarily emphasizes that, despite the codification of GenDG, specific legal problems arise. Accordingly, the paper provides solutions to overcome these problems. Particular problems refer to the role of genetic data of third parties and according relations to the family history, possibilities to communicate genetic data by the insured in case of medical indication, the ratio of predictive and diagnostic genetic testing and the range of the total limits of § 18 I 2 GenDG.     

Building foreign brand personalities in Russia: the moderating effect of consumer ethnocentrism

Based on a survey of Western brands in Russia, three contributions are offered to the literature on international brand-building. First, the Aaker brand personality scale (Aaker 1997) was tested in a Russian context. Important similarities and differences between Western and Russian brand personality perceptions were identified. Second, the results show that brand personalities of Western brands also have an impact on brand attitudes among Russian consumers. Third, and most importantly, it is demonstrated that the effect of Western brand personalities is heavily moderated by consumer ethnocentrism. Specifically, only low-ethnocentric consumers are influenced by foreign brand personalities.