品牌认同视角下“生产商-经销商-终端商”价值共创的逻辑再构

随着产业链与供应链的深入与完善,以品牌认同为引领的价值创造再一次引起关注,基于"生产商-经销商-终端商"三位一体的价值共创思维是重塑品牌形象强化品牌认同的关键.研究认为:经销商层面中人口基数、人均可支配收入、配送能力等是实现价值增值的因素,生产商层面中市场费用支持、分销政策支持、品牌战略提升是促进价值提升的关键,终端商层面中客情维护、货龄管理、品牌维护是保障价值实现的途径.     

Evaluating museum visitor experiences based on user-generated travel photos

ABSTRACT

This research introduces online travel photos published on social media platforms as a complementary data resource to examine the behavior and experience of museum visitors. The practical value of online travel photos is demonstrated through a case study of popular Hong Kong museums, particularly by using the photo content and metadata available from the Flickr platform. The proposed approach is a generic method for understanding museum visitor behavior and preferences, and supports museum practitioners in developing improved products for visitors. The case study findings are particularly beneficial for tourism managers, especially those in Hong Kong, in promoting and attracting tourists to visit local museums.     

城市道路桥梁工程施工技术要点

整个道路桥梁工程施工质量从很大程度上受到施工技术合理性影响.城市道路桥梁关系着国民日常出行便捷与安全,为此需要做好施工技术合理选择,确保落实各项技术,保证施工项目质量,加强成本控制.通过明确道路桥梁施工技术要点有助于落实施工技术方案,有助于工程质量优化,促进企业未来发展.为此,应当在明确道路桥梁工程施工要点基础上,加强各项技术应用,并且加强施工质量管控,建设优质项目.     

A REVIEW OF THE EMPIRICAL LITERATURE ON FARMER COOPERATIVES: PERFORMANCE,OWNERSHIP AND GOVERNANCE,FINANCE, AND MEMBER ATTITUDE

The empirical literature on farmer cooperatives is now fast emerging and developing in the areas of performance, ownership and governance, finance, and member attitude. We discuss 56 peer‐reviewed publications to illustrate the main findings and conclusions while outlining challenges and opportunities for future research. Generally, cooperative membership is found to positively impact price, yield, input adoption, income, and other indicators of member performance, yet there is growing evidence of an uneven distribution of benefits for small and large producers. In terms of structure, evidence of a causal relationship of ownership and governance to performance has been elusive, yet there are now many findings of inherent equity and long‐term debt constraints, often in the context of consolidation to drive scale and scope economies. Further inefficiency is observed to be driven by increased heterogeneity in member attitudes and objectives, in particular in terms of commitment and participation. Thus, overall, empirical work portrays farmer cooperatives as flawed and complex business organizations which nonetheless have a strong positive impact on its members. While applied research may progress in various directions, a general improvement in empirical methodologies is needed to allow robust analysis of mixed objectives in dynamic environments.     

自动涂胶系统胶枪的热分析

为研究自动涂胶系统的胶枪最优材质、最佳热源位置和最佳测温位置,利用ANSYS Workbench软件对自粘胶胶枪进行数值模拟.通过分析不同材质胶枪的温度场分布情况,结合经济性和加热性能,选定最优胶枪基材.同时分析得出加热自粘胶至工作温度的时间和保持工作温度的加热功率,确定了热源和测温点位置,拟定了升温策略.进行自粘胶胶枪加热试验,验证了仿真分析结果的准确性.     

建筑企业实施供应链管理的关键因素

首先介绍了建筑企业实施供应链管理的必要性，然后分析了建筑供应链的特征，在此基础上论述了建筑企业实施供应链管理的九个关键成功因素，从而为建筑企业有效实施供应链管理提供依据。     

我国旅游地区收入分析及对策探讨

旅游收入是旅游经济活动的重要内容，它一方面反映了旅游者的旅游需求通过旅游经营者的旅游供给而不断得到满足，另一方面又体现着旅游产业部门和企业在产经营活动的价值运行与价值实现。旅游收入与分配是旅游经济运行的前提，对其进行考察分析，是十分重要的。本章从收入和分配两个方面入手，对旅游收入分类、指标、旅游企业收入和分配以及旅游收入乘数的作用等进行了分析和阐述。     

事业单位固定资产管理必须加强

加强事业单位资产管理，管好用好国有资产，保证资产的安全、完整，对促进事业单位发展意义重大。为此，必须从建立资产管理机构、建立全面预算控制制度，完善基础管理工作等入手，强化事业单位固定资产管理。     

浅谈信息技术在保险公司经营管理中的应用

进入21世纪,信息技术已经成为推动保险业创新的巨大动力.作为保险公司,需要充分运用好信息技术,使其在企业变革与创新中发挥有益的作用.保险公司信息技术的运用关键在于以下几点:信息系统的建设要紧扣管理创新的需求;为信息系统的建设提供有效的组织保证;开发与运行并重;切实把握好原始数据的质量关;提升全员对信息系统的认识和使用水平.