Marketing churches on the Internet: an analysis of the dialogic potential of Christian web sites

• The Internet has affected every aspect of society, and religion is no exception. Nearly 28 million Americans use the Internet to supplement their spiritual life by visiting Web sites to communicate with their churches and other congregation members. Online communication with religious organizations can be enhanced by the incorporation of five dialogic loop principles that foster relationship growth. Through a content analysis of randomly sampled Church Web sites from a national database, this study found that Christian churches were laggards in terms of creating an interactive environment for church-goers.

Copyright © 2010 John Wiley & Sons, Ltd.     

Unintended outcomes of the London 2012 Olympic Games: local voices of resistance and the challenge for sport participation leverage in England

This study was undertaken with five families before, during and after the London 2012 Olympics to examine and explore everyday reactions to the Games on families in the East Midlands region of England. The aim of the research was to build localised accounts of the multiple interpretations, potential impacts and reactions to the Olympics in everyday family household settings. The views, perceptions and interpretations of the Games were gathered through qualitative research methods, using video diaries and, pre- and post-event, group interviews. Findings from the study illustrated diverse reactions to the legacy messages, resistance to policy interpretations surrounding this mega event and a strong sense of regional and financial exclusion from the event. Lessons can be learnt for both policy-makers and event managers in the design of future events that encompass the localised perspectives of those communities and individuals who consume the event beyond direct physical participation. In particular, themes from the data included the importance of regional community involvement of national showcase events, limitations of existing media and web-based information sources, and the everyday resistance to policy messages assumed as taken for granted. It is also hoped that the study will provide lessons for the Rio 2016 Olympics from a local delivery perspective.     

The significance of environmental values for destination competitiveness and sustainable tourism strategy making: insights from Australia's Great Barrier Reef World Heritage Area

Sustainable destinations must deliver products that perform better than their competitors and at the same time protect key environmental drawcards. This research explores the environmental–economic interface of a major destination, both as a case study in how to approach this complex relationship and as a contribution to the methodology of tackling the need for understanding competitive pressures as part of sustainable tourism strategy creation. Using the Great Barrier Reef World Heritage Area (GBRWHA) as an example, the paper assesses 21 key environmental values, including Indigenous culture, against market-based factors, in terms of their importance for visitors as regional drawcards, satisfaction with them and the way in which changes in them might affect trip numbers and duration across different regions. While the natural values of the GBRWHA are found to be the most important drawcards, satisfaction scores were significantly lower than importance scores for a number of these values. Visitors responded more negatively to the prospect of environmental degradation than to the prospect of a 20% increase in local prices: the detailed impact depends, however, on location and visitor mix. Clear ocean, healthy coral reefs, healthy reef fish, and lack of rubbish were the top four most important values.     

Redefining Rural Tourism in Malaysia: A Conceptual Perspective

There is little consensus on the definition for rural tourism. Researchers from different countries have developed their own definitions based on their unique experiences or contexts. In Malaysia, the current definition for rural tourism is rather vague, narrow and focuses on homestay programmes in rural areas. As rural tourism is an important component of the tourism industry in Malaysia, there is a need to redefine what rural tourism is, so that it encompasses the multiple dimensions and complexities. Hence, this paper proposes to redefine rural tourism in Malaysia. The objective was achieved through a content analysis of the different definitions used in selected developed and developing economies that were available in the published literature. With the clear understanding of what rural tourism should ideally encompass, the findings from the study can be used to guide the Malaysian Government in re-positioning rural tourism as a key niche industry and boost the tourism industry higher up the value chain.     

The Rise and Demise of Abnormal Items

Before 2001, Australian companies reported abnormal items on the face of the income statement or by way of note. In response to perceived abuses in classifying items as abnormal, AASB 1018 was reissued in October 1999 with the reference to abnormal items removed. We analyse the implications of the changes to accounting standard requirements relating to abnormal items, and examine whether there is empirical evidence of opportunistic classification of operating profit items as abnormal. Our results suggest that some companies may have opportunistically classified large expense items as 'abnormal' to boost their reported 'normal' earnings number.     

Working for a higher purpose: A theoretical framework for commitment to organization-sponsored causes

We explicate the theoretical foundations of employee commitment to organization-sponsored causes—voluntary, socially responsible practices or programs espoused by an organization—as targets of employee commitment. Although scholarly interest in organization-sponsored causes is increasing, little is understood about the mechanisms for employee involvement in organization-sponsored causes, since the motives and context for participation may differ significantly from participation in such causes outside of work. We propose that commitment to organization-sponsored causes can be conceptualized in terms of affective and normative mindsets and suggest that these mindsets, both separately and in combination, influence employees' behavioral support for the cause. We also draw upon the theory of planned behavior to suggest that employee perceptions regarding how an organization supports employee participation in the cause may influence their behavioral support for the cause. Finally, we describe the interrelationships among commitment to the organization-sponsored cause, employees' behavioral support for the organization-sponsored cause, and organizational commitment.     

The Role of Middle Class in Economic Development: What Do Cross‐Country Data Show?

This paper investigates the channels through which the middle class may matter for consumption growth. Using several different middle‐class measures and a panel of 105 developing countries spanning the period 1985–2013, we find that a larger middle class influences consumption growth primarily through higher levels of human capital accumulation. There is also a significant direct effect of middle‐class size on consumption growth, which is more pronounced in the latter half of the sample, the 2000–2013 period.     

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