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31.
32.
The cruise industry has grown dramatically during the 1980s to the extent that over four million North Americans will have opted for a cruise holiday in 1990. The Caribbean is perfectly placed to take advantage of this market but the governments concerned have not supported tourism development appropriate to the transnational cruise line operators. Cruise ship arrivals in the Caribbean are growing faster than stopover arrivals so it is vital that the various Caribbean governments cooperate with the transnational cruise line operators in planning and providing the necessary infrastructure to tempt the cruise ship arrivals to part with their dollars at the Caribbean destinations. 相似文献
33.
While the United Nations Principles of Responsible Management Education (PRME) are a very positive development in the horizon of management education over the last decade, there are still many significant challenges for engaging the mind of the manager in ways that will foster the values of PRME and the UN Global Compact. Responsible management education must address three foundational challenges in business education if it is to actualize the aspirations of PRME: (1) it must confront the cognitional myth that knowing is like looking, (2) it must move beyond mere analysis to systems thinking, and (3) it must transition from a values-neutral stance to a values-driven stance. Using Developing Sustainable Strategies, an MBA practicum in the Sustainable Management Concentration at DePaul University’s Kellstadt Graduate School of Business as a case study, this article identifies the ways in which Pragmatic Inquiry can address these challenges. The method of Pragmatic Inquiry prepares students to become responsible managers, to develop sustainable strategies, and to be creators of shared value. Built from the philosophical foundations of American pragmatism and Bernard Lonergan’s critical realism, Pragmatic Inquiry is an effective method and pedagogy for responsible management education. 相似文献
34.
We quantify the reaction of U.S. equity, bond futures, and exchange rate returns to oil price shocks driven by oil inventory news. Across most sectors, equity prices decrease in response to higher oil prices before the 2007/2008 crisis but increase after it. Positive oil price shocks cause a depreciation of the U.S. dollar against a broad range of currencies but have only a modest effect on bond futures returns. The evidence suggests that changes in risk premia help to explain the time-varying effect of oil price shocks on U.S. equity returns. 相似文献
35.
36.
Anticounterfeiting Strategies and Their Influence on Attitudes of Different Counterfeit Consumer Types 下载免费PDF全文
This article reports the findings of two studies that were designed to determine the effectiveness of several anticounterfeiting strategies on the counterfeit purchasing behavior of the participants, through a mixed methods research approach. In Study 1, in‐depth interviews were conducted with 50 consumers of counterfeit brands in order to investigate their attitudes. Drawing on the results, which revealed four different consumer types (struggle, spurious, indifferent, and liberated), Study 2 was undertaken with a further 128 consumers (32 from each type) to further define each group's type and identify the best anticounterfeit strategies suited to each. The findings suggest that counterfeit purchasing may be reduced if a specific strategy is adapted to suit each typology. Overall, positive rather than negative strategies were found to be more effective for the struggle and spurious consumers compared with indifferent and liberated consumers. The findings also reveal that the acquisition of affordable genuine merchandise may be the key to preventing counterfeit purchasing. 相似文献
37.
Without complete and accurate status information, a project manager’s ability to monitor progress, allocate resources effectively,
and detect and respond to problems is greatly diminished, and this can lead to impaired project performance. Many different
factors can contribute to intentional misreporting of status information by project members to the project manager. In this
study, the impact of organizational ethical climate was assessed through the analysis of responses from 228 project members
drawn from a variety of ongoing information systems projects. Our results revealed that project members who perceived their
organization to be one in which rules are followed strictly tended to misreport less, while those operating in an environment
dominated by personal self-interest tended to misreport more. Somewhat surprisingly, the existence of a caring, team-spirited
environment did not appear to have an impact on misreporting behaviors. Implications for researchers and project managers
are discussed. 相似文献
38.
This study presents a signaling model of advertising for horizontally differentiated products. The central ingredients of
the model are two important characteristics of advertising—targeting, and noisy information content. The theory yields interesting
results about the informational role of targeted advertising, and its consequences. First, targeting can itself serve as a
signal on product attributes. Second, the effectiveness of targeting depends not only on firms knowing consumer preferences,
but on consumers knowing that firms know this. This creates a distinction between strategies of targeting and personalization.
Third, the effectiveness of targeting in equilibrium may (far) exceed the information contained directly in the targeted message.
Fourth, information content is not, however, superfluous. Specifically, when ads contain no information, a targeting equilibrium does not exist. Together, these results reveal how advertising conveys information both
through the content of the message and the firm’s choice of advertising medium. Furthermore, the model is robust to the various
critiques of prior work on ads-as-signals: namely, that ad content is irrelevant, ad exposure is unnecessary, and the choice
of ads as signals is inherently arbitrary.
相似文献
Ron Shachar (Corresponding author)Email: Email: |
39.
Towards a Strategy for Knowledge Management 总被引:5,自引:0,他引:5
Knowledge management is emerging as a significant organizational and management challenge. The pressures of the emergence of the global knowledge economy, and recognition of knowledge as a key and intangible asset are making the effective management of knowledge a priority. This surge of interest has paid relatively little attention to the object of management-knowledge. Epistemologists and sociologists have produced a variety of definitions and classifications, but there is no consensus. However, with the growth in IT capability, a clear operational distinction can be drawn between information and knowledge. The former can be captured, stored and transmitted in digital form. The latter can only exist in an intelligent system. This distinction is used to develop models of the interaction between knowledge and information, and of the appropriate balance between the two in different situations. On the basis of this model, the challenges of 'knowledge management' are: Establishing and optimizing the information-knowledge balance appropriate to (or providing a competitive advantage) a company or industry; Implementing IT-based productivity improvements in information management; Implementing people- and socially-based mechanisms to enhance knowledge management; Explicitly addressing the knowledge-information interface and mechanisms for improving the processes of transition from information to knowledge, and from knowledge to information; Identifying and maintaining the core knowledge of an organization. 相似文献