A model to explore the ethics of erotic stimuli in print advertising

This paper discusses a test of a hypothetical model of the role of perceived ethical feelings about the use of female nudity/erotic stimuli in print advertising. Specifically, the linkages between perceived ethicalness of the use of the print ad (as measured by the Reidenbach and Robin ethics scale) and attitude toward the ad, brand, and purchase intention are explored.     

Identifying the gaps in ethical perceptions between managers and salespersons: A multidimensional approach

This research examines, in a general manner, the degree and character of perceptual congruity between salespeople and managers on ethical issues. Salespeople and managers from a diversity of organizations were presented with three scenarios having varying degrees of ethical content and were asked to evaluate the action of the individual in each scenario. Findings indicate that, in every instance, the participating managers tended (1) to be more critical of the action displayed in the scenarios, (2) to view the action as violating a sense of contract or promise, and (3) to view the action as less culturally acceptable than did the salespeople.Tony L. Henthorne is Associate Professor of Marketing at the University of Southern Mississippi. Dr. Henthorne has published in such journals asPsychology and Marketing andJournal of Professional Services Marketing.Donald P. Robin is Professor of Business Ethics and Professor of Marketing at the University of Southern Mississippi. Dr. Robin is coauthor with Eric Reidenbach of two recent books on business ethics. Dr. Robin has contributed several articles on business ethics in such journals asJournal of Marketing, Journal of the Academy of Marketing Science, andJournal of Business Ethics. He is also a frequent lecturer on the topic of business ethics.R. Eric Reidenbach is the Director of the Center for Business Development and Research and Professor of Marketing at the University of Southern Mississippi. Dr. Reidenbach has written numerous articles for such journals asJournal of Business Ethics, Journal of Marketing, Journal of Macromarketing, andJournal of the Academy of Marketing Science. Dr. Reidenbach has coauthored two books on business ethics.     

Visiting Nurse Association of New York and Crisis Management after September 11, 2001

September 11, 2001 was a devastating event that changed all of our lives and organizations. This article examines the impact of September 11, 2001 on the Visiting Nurse Association of New York and how it decided to respond in the future. Crisis Management, which has become more prevalent for many organizations, is an important strategic initiative for the VNA helping them provide the infrastructure to respond effectively to emergencies and unpredictable events. It is important in today's volatile business climate, that hospital and nursing organizations develop a strategic system to handle "worst case scenarios".     

Exploring Top Management Language for Signals of Possible Deception: The Words of Satyam’s Chair Ramalinga Raju

This paper explores the potential for systematic scrutiny of the language of top management to reveal signals of possible deceptive conduct. The language used in letters signed by Ramalinga Raju, Chair of the Indian multi-national company Satyam, are analysed using a multi-method quantitative approach. We explore the language in Raju’s annual report letters from 2002–2003 to 2007–2008; and in his letter of January 7, 2009 in which he confessed to deceptive conduct. We analyse the frequency of personal pronouns, the tone of positivity or negativity, the frequency of words of extreme emotion and aspects of the characteristics of language use indicated by the DICTION 5.0 text analysis master variable, CERTAINTY. The text of Raju’s letters appears to have been influenced by his self-confessed deceptive behaviour. Raju’s word choice changed noticeably in his five annual report letters prior to the collapse of Satyam as the scale and impact of his financial misstatements increased. The methods presented should be considered for adoption by auditors and regulators—as a way of assessing whether signals emerging from language use warrant closer (including audit) scrutiny of a firm’s financial reporting and governance. They should also be considered for use by monitors of entity risk, such as credit rating agencies and financial analysts.     

Measuring the Effectiveness of Retail Window Display as an Element of the Marketing Mix

This paper presents the results of a study undertaken by staff from Boots the Chemists and Nottingham Business School. The study attempts to quantify the effectiveness of window display design in order to produce an objective way of costing design effectiveness and significantly improving display design to create competitive advantage. The results suggest that relating consumer-buying behaviour to an individual marketing element makes sales forecasting and associated design criteria more predictable.     

Globalization: A Critical Introduction

The Millennium Development Goals (MDGs) were endorsed unanimously by all 189 UN member states and emerged as one of the central pillars of the global fight against poverty. However, the changes the MDGs brought about have been mixed at best. Though there are some notable successes, the MDGs have failed to bring about a substantial shift towards tackling global poverty and have had only a weak impact on the World Bank and International Monetary Fund. Several reasons are put forward for this failure: the continuing lack of political concern with poverty; the lack of a social movement behind the MDGs; and the lack of a well formed epistemic community for the MDGs to tie into. However, this paper argues that it would be wrong to dismiss the MDGs as a complete failure. The MDG project should instead be seen in a long term context as having played a role in changing international values and contributed to the emergence of an international norm that sees poverty in an affluent world as being morally unacceptable.     

The new public management and the UK Police Service

This article explores the impact of the introduction of the New Public Management (NPM) within the UK Police Service since the mid-1990s. A specific focus upon individual performance management (one of the central features of NPM) is examined from the perspective of the police sergeant who has primary responsibility for managing performance and ultimately the delivery of policing services within one of the UK's ‘essential’ public services. After a discussion of the literature on individual performance management within the context of the NPM, the article identifies four major research questions relating to: the job role demands of performance management; access to valid and reliable performance management information; the capacity to provide follow-up development and support; and the wider integration of performance management with organization strategy and service objectives. After reporting on interview data collected from role sets in which the sergeant is a focal member, the article concludes with a discussion of the constraints upon effective performance management within the NPM.     

Different rooms,different voices: double-breasting,multi-channel representation and the managerial agenda

Double-breasting has been identified as where companies run union voice and non-union voice mechanisms across different plants. While research has focused on the incidence of such arrangements, there is a dearth of evidence into the dynamics of it. This article seeks to complement existing research by examining the contours of double-breasting in a case study organisation. The findings suggest that more research is necessary into the dynamics of double-breasting in terms of how voice in sites affects each other and the extent to which running different regimes affects the managerial agenda.