论西部民族地区自我发展能力的提升

提升西部民族地区自我发展能力,面临着自然环境、经济、政治和思想文化等诸多因素的制约。因此,必须要调整产业结构,完善基础设施建设,增强区域的资本积累能力和要素聚集能力;完善制度,改善环境,增强区域的政府组织协调能力和人文发展能力：构建社会主义核心价值体系,增强区域的民族凝聚力和向心力;创新科技,发展教育,增强区域的智力支持力和发展持续力;合理利用资源,保护环境,增强区域的生态平衡发展能力。     

多市场接触与市场竞争行为——以中国民航运输业为例

多市场接触竞争理论考虑了同一企业在不同市场的竞争行为的关联性,大量来自西方市场的研究证明多市场接触可导致企业在竞争中"相互容忍",降低市场竞争的激烈程度.参照这些研究方法,本文运用中国国内主要定期航线市场数据,计算出航线多市场接触指数,并进行回归分析.结果显示,尽管中国国内航线市场多市场接触程度较高,但对市场竞争的实际影响微弱.研究还发现管制制度是影响中国航空公司竞争战略的重要因素.     

饭店服务质量测量方法研究综述

提高服务质量是饭店企业区别于竞争对手,获得相对竞争优势的重要手段.要改善服务质量,首先需要有效和实用的测量方法对服务质量进行可靠和准确的测量.本文对服务质量的测量方法进行了综述,分析它们在饭店业中的应用现状及问题,同时阐述了饭店服务质量测量的新趋势.     

基于RBV的旅游电子商务采纳关键成功因素研究

拳文基于企业资源观(RBV),从战略、资源、能力3个维度构建了影响旅游电子商务采纳的7个因素集合.本文根据成功的旅游电子商务实践经验,采用AHP分别识别了传统旅行社和旅游中介网站两类电子商务采纳的关键成功因素.结果显示,企业战略、复合型人力资源、共享信息能力以及合作流程能力是两类企业共同的关键成功因素.研究进一步发现,两类企业的采纳模式存在明显差异,传统旅行社侧重于内部资源优化,而旅游中介网站侧重外部资源整合.     

The Essential Role of Sense of Community in a Youth Sport Program

This multiphased study identifies the salient benefits that parents seek for their families from a youth sport program. Phase 1, a preseason focus group study of parents of swimmers in three clubs (N = 15), indicated parents seek a sense of community for their children and themselves, and sense of community is linked to their desire for children to learn sport and life skills. Phase 2, a postseason survey of parents in the same three clubs (N = 129), tested the relationships among coaching quality, friendships, organizational communication, sport and life skills, sense of community, parents' satisfaction, and their repeat purchase intention. Using path analysis, sense of community was identified as the key driver of satisfaction and repeat purchase intention, with swimming improvement also having a significant effect on satisfaction. These findings highlight the central role sense of community plays for participants and their families in youth sport contexts.     

MOOCs in tourism and hospitality: a review

ABSTRACT

Massive Open Online Courses (MOOCs) have grown significantly and globally in less than ten years. However, practices and research in tourism and hospitality MOOCs remain nascent. This study proposes the MOOC Components Framework with six groups of course components: scaffolding, lectures, networking, collaboration, assessment, and affirmation. Drawing on this framework and a case study method, the study analyses 18 tourism and hospitality MOOCs from higher education institutions. The results highlight that: tourism and hospitality MOOC offerings lack diversity; the forum is the preferred communication tool; social media are comparatively underused; the discontinuity of MOOC instructors needs attention; and finally, littless multilingual support is available.     

成长期科技型企业创新基金风险管理研究

我国科技型中小企业已经发展到一个新阶段,机遇与挑战并存.科技型企业创新基金项目风险管理研究是提高基金利用效率、防范与化解基金项目风险的客观需要.对成长期科技型中小企业创新基金项目进行风险管理应将平衡计分卡和全面风险管理有效结合,找出风险源并提出可行的风险防范措施.     

The willingness of heritage tourists to pay for perceived authenticity in Pingxi,Taiwan

Authenticity plays an important role in heritage tourism. Previous studies have employed secondary data to assess the value of authenticity. This study goes further and empirically measures the intrinsic value of authenticity directly by integrating both qualitative and quantitative methods. The study was conducted in Pingxi, Taiwan and used open-ended questions to guide respondents to construct their own perceived authenticity. The respondents were asked whether they were willing to pay for what they had described. Four hundred and three valid responses were obtained. By using the dichotomous choice method and logistic distribution function, the willingness to pay (WTP) was estimated as NT$233. The study compiled 15 items to measure perceived authenticity based on previous literature and on-site visitor surveys. Three factors were derived by employing exploratory factor and confirmatory factor analyses. Discriminant analysis showed that intra-personal authenticity has a greater impact on WTP than object-related and inter-personal authenticity. This study might be the first empirical study to propose three independent concepts of authenticity, and to estimate the intrinsic value of perceived authenticity. The paper concludes suggestions that contribute both to theories of authenticity and applications by heritage management agencies.     

新生的旅游地:灾后重建背景下的地方重构——以四川省彭州市白鹿镇为例

灾害发生和灾后重建过程中,地方在短时间内经历着急剧的解构和重构,发生了巨大的改变.然而,当前灾后重建影响研究聚焦于重建对弱势群体的影响,在灾后重建对地方的社会、文化和经济影响方面缺乏相应的探讨;现有社会文化地理研究对灾害与地方话题亦缺少必要的关注.研究以四川省彭州市白鹿镇为案例,通过访谈法,借用地理学“地方”的理论对灾后重建的影响进行分析,以此透视灾后重建背景下的地方重构过程,探寻灾后重建影响下的地方形态、功能、活动和意义的变化.研究表明,白鹿镇的地方重构特征主要体现在公共空间的升级、生活空间的变革、地方产业的转型、地方生活的转变,以及地方特性的重构和地方情感的强化等方面.灾后重建背景下白鹿镇的地方重构实质上是旅游景观、旅游活动和旅游形象对原有乡村景观、活动和形象进行替代的城镇化和现代化过程.“地震”某种程度上成为白鹿镇发展的“契机”,借助灾后重建资本和政策的支持,白鹿镇实现了地方的“新生”,不仅修复了地震带来的破坏,还突破了原有的土地和景观问题以及地方发展的资金局限,实现了地方的转型、升级和发展.     

城市居民体育健身休闲制约与休闲参与的影响关系——基于福州市的实证分析

人类争取真正意义上的休闲过程其实也是克服各种休闲制约的过程.体育健身休闲日益成为我国城市居民主要休闲活动之一.发展群众体育,倡导全民健身也成为推进"健康中国"国家战略的重要内容.研究城市居民体育健身休闲制约因素及其对休闲参与的影响程度,不仅有助于了解城市居民体育健身休闲参与的制约特征,且对优化城市体育健身休闲空间的人本化建设及管理决策提供一定的指导意义.文章基于929份福州居民健身休闲制约因素与休闲参与的调查问卷,采用主成分分析和结构方程模型,实证探讨福州市居民体育健身休闲制约因素与休闲参与的影响关系.研究结果表明:个人制约、服务管理、人际制约、环境状况和休闲机会是影响城市居民体育健身休闲参与的五大重要因素.其中,个人制约因素对休闲参与的直接影响程度最大,其次是服务管理和人际制约因素,环境状况因素直接影响程度最小,而休闲机会因素则间接影响居民体育健身休闲参与.此外,城市居民体育健身休闲参与还受到五大制约因素之间不同程度的交互影响,从而表现出复杂性效应的特征.