Integrating Customer Requirements into Product Designs

Despite all best efforts, the design process often leads to the introduction of products that do not meet customer expectations. Although the design team typically applies customer-related information from several sources, the product design somehow fails to satisfy customer requirements. Clearly, we need to develop a better understanding of the process by which designers in large development organizations transform information about customer requirements into the final design specification. To improve our understanding of this process, Antonio J. Bailetti and Paul F. Litva examine design managers' perspectives on the sources of customer requirement information. During the evolution of a product design, the design team applies information that is endorsed by marketing and product management. Common sources of such information include commercial specifications, inferences from existing products and services, deployment studies, and external standards. When this management-endorsed information is deemed inadequate, designers supplement it by creating and sharing their own customer-related information. This local information includes the results of benchmarking function and performance, the designers' perceptions of a service provider's installed base of equipment, and validations of intermediate designs. Marketing and product management cannot easily review the local information that designers create and share in evolving a final design. This article highlights the importance of creating mechanisms for ensuring that customer requirement information from various sources is internally consistent. To meet this goal of consistency, organizations must ensure that customer requirements information produced by marketing satisfies the information processing requirements of the design community. In addition, the knowledge that designers actually apply to produce a design must incorporate customer requirement information endorsed by marketing and product management at all stages of product development.     

Performance analysis of the Gulf hotel industry: A Malmquist index with bias correction

This study uses the Malmquist index with bias correction to analyze the performance of hotel chains from the UAE, Saudi Arabia and Oman. We show that Saudi Arabia hotel chains have the highest productivity growth, followed by the UAE and Omani hotel chains. A further decomposition of productivity indicates that a small number of hotel chains experienced an increase in revenues for lower occupancy rate, while most other hotel chains experienced an increase in occupancy rate for lower revenues. Related market discussions of the results are provided.     

Quality of service and segmentation in the MICE industry: An approximation based on fuzzy logic

This article aims to evaluate the service quality experienced at academic conferences held at the Universidad Técnica Particular de Loja in Ecuador. Our approach is based on fuzzy logic and ideal solutions to calculate a global attendee satisfaction index for specific market segments: Gender, nationality, and age. Current literature on the service quality experienced by conference attendees is still scarce. Our results show that the analyzed segments experience varying levels of satisfaction, and that the more influential attributes to each of them are also different. Our results can be applied to improve the competitiveness of Loja and that of Universidad Técnica Particular de Loja.     

Where to vacation? An agent-based approach to modelling tourist decision-making process

Agent-based models (ABMs) are becoming more relevant in social simulation due to the potential to model complex phenomena that emerge from individual interactions. In tourism research, complexity is a subject of growing interest and researchers start to analyse the tourism system as a complex phenomenon. However, there is little application of ABMs as a tool to explore and predict tourism patterns. The purpose of the paper is to develop an ABM that increases knowledge in tourism research by (i) considering the complexity of tourism phenomenon, (ii) providing tools to explore the complex relations between system components and (iii) giving insights on the functioning of the system and the tourist decision-making process. A theoretical ABM is developed to improve knowledge on tourist decision-making in the selection of a destination to vacation. Tourists’ behaviour, such as individual motivation, and social network influence in the vacation decision-making process are hereby discussed.     

Automatically extracting tourism-related opinion from Chinese social media

Existing tourism-destination investigations of Chinese texts remain weak, and no approach is available to realize Chinese context semantically and automatically. To resolve this, we provide a novel method based on qualitative analysis for studying the online opinions of Chinese tourists regarding the destinations to which they travel. Both traditional and simplified Chinese forums were chosen as the object of study. Spain was selected as a travel destination to evaluate the proposed method. After processing the natural language, unstructured Chinese content is analysed to derive the general sentiment and relevant topics regarding the destination through user comments on social media. The proposed method allows us to understand what tourists are interested in and how they form opinions about tourist destinations.     

An integrated approach for ex-ante evaluation of public policies for sustainable agriculture at landscape level

An integrated methodological framework for ex-ante evaluation and planning of public policies for sustainable agriculture at agro-landscape level is proposed. The components of the framework are to: (1) determine the private, i.e. farmers’, and public benefits associated to agro-landscapes, consisting of an agricultural land-use system, according to its performance for several market and non-market functions. Market forces determine the market benefits and preferences of society the non-market benefits; (2) explore and select potential sustainable agro-landscapes based on the private and public benefits associated with possible land-use alternatives; (3) define efficient public policy mechanisms for improving social net benefit of agro-landscapes.The framework is illustrated with a case study in a small dairy farming dominated agro-landscape in The Netherlands, with gross margin, landscape quality, nature value and environmental health as the analysed ecosystem functions. Alternative landscapes consisting of hedgerow configurations and grassland management practices were explored, yielding a set of alternatives representing the solution space in terms of change in private and public benefits. Policy mechanisms were defined to move from the current to a desired landscape based on changes in social net benefits. Moreover, the necessity of a modification in the current agri-environmental support was analysed for each landscape. The analysis considered all farmers in the agro-landscape jointly. The results for the case study showed potential prototypes of landscapes and their performance compared to the current landscape. Extension was the most efficient policy mechanism to promote the change to the socially optimum landscape alternative.     

A quantile regression approach for estimating panel data models using instrumental variables

We introduce a quantile regression approach to panel data models with endogenous variables and individual effects correlated with the independent variables. We find newly developed quantile regression methods can be easily adapted to estimate this class of models efficiently.     

Is Oil Palm Expansion a Challenge to Agroecology? Smallholders Practising Industrial Farming in Mexico

Agroecology has become a powerful alternative paradigm for rural development. In contrast to conventional approaches, this paradigm shifts the emphasis from technology and markets to local knowledge, social justice and food sovereignty, to overcome rural poverty and environmental degradation. However, the spread of this approach faces several obstacles. This paper deals with one of these obstacles: the ‘preference’ of smallholders for industrial farming. We specifically analyse the widespread uptake up of oil palm by smallholders in Chiapas. Contrary to agro‐ecological assumptions, oil palm proved favourable to smallholders in Chiapas because of historical and contemporary state–peasant relations and the advantageous economic circumstances within the oil palm sector. Based on this research, we identify four challenges for agroecology: (i) the existence of contradictory interests within the peasantry as a result of social differentiation; (ii) the role of the state in making conventional development models relatively favourable to smallholders; (iii) the prevalence of modernization ideologies in many rural areas; and (iv) the need for this paradigm to acknowledge smallholders' agency also when engaged in industrial farming. These challenges need to be tackled for agroecology to offer viable alternatives in a context of agro‐industrialization.     

Institutional theory and global entrepreneurship: exploring differences between factor- versus innovation-driven countries

Using the lenses of institutional theory, this study examines several Entrepreneurial Factor Conditions (National Experts Survey database) while focusing on potential differences of several institutional dimensions between factor- (or production) and innovation-driven countries. This study therefore examines first the extent to which several Scott’s institutional variables (normative, regulative, and cultural-cognitive) differ according to the economic structure of countries participating in NES-GEM. Results indicate that the relevance of both regulative and cultural-cognitive dimensions differ between the group of countries driven by factor (or production) versus innovation, with a single exception, the normative dimension. Second, the study fine tunes the analysis and examines the extent to which the relevance of the aforementioned dimensions differs in two distinct institutional contexts (Portugal and Angola). Results show that the relevance of all institutional variables is different except one, the basic education and training. A possible explanation for these results may be associated to the lack of and fragility of several institutions and the absence of norms and regulations needed for a well-functioning economy, particularly in what concerns the factor (or production)-driven countries. In terms of originality, the study addresses an area of the GEM model that is under-researched.     

Earnings Management through Specific Accruals and Discretionary Expenses: Evidence from U.S. Agribusiness Firms

This study examines both accruals based earnings management (AEM) and real earnings management (REM) in U.S. agribusinesses. In particular, the focus is on agribusinesses that report low earnings quality, defined as firms with extreme level of accruals compared to their peers. The cross‐sectional modified Jones model (Jones 1991; Dechow et al 1995) is used to test for AEM. To capture REM practices, we implement the discretionary expenses model by Roychowdhury (2006). We find evidence of AEM and find no evidence of REM in agribusinesses. In addition, our results show that managers might be managing earnings through specific accruals doubtful accounts receivable provisions and special items.