The perceived value of the rural tourism stay and its effect on rural tourist behaviour

Rural tourism (RT) constitutes a valuable tool for the sustainable development of rural areas. This paper explores issues of tourist motivation in RT and develops a specially tailored perceived value (PV) scale for the RT sector. Special attention is given to links between tourists’ motivations, perceived values, and the service and actions by RT providers leading to the sustainability of rural life, culture, economies and environment. Following a literature review, qualitative and quantitative surveys developed a 27-item scale, exploring both the functional and the affective components of the scale. Seven research hypotheses were then tested by quantitative survey work. It was proven that the activities undertaken by the rural enterprise leading to greater rural sustainability are reflected in the PV scale through higher levels of satisfaction and loyalty of the rural tourists. The results of the study reveal that the RT sector has specific characteristics that tourists greatly value and that other specialist tourist markets cannot offer, as highlighted in the contribution made by RT enterprises to rural sustainability. This knowledge can help tailor product development and destination design to suit specific demands and influence communication and promotional activities.     

Value creation through production offshore–inshore strategies in a footwear industry cluster: A coevolutionary perspective

In many industries, production offshoring towards countries with low labour costs has been a common trend in recent decades. However, we find some resistance to dismantling factories in a footwear industry cluster in Spain. From a customer perspective of value creation, and based on qualitative and quantitative data, we analyse the evolution of firms’ offshore–inshore strategies associated with the main periods of cluster expansion and contraction over the last 25 years. We highlight three main findings. First, the pressures of the environment can terminate firms but not necessarily the entrepreneurial orientation of their owners to continue in the same industry. Second, adaptive processes to create value for the consumer in the footwear industry seek a balance between production offshoring and domestic production in order to optimize the firm's competitive position. Third, coevolutionary theory should consider not only the selection and adaptation processes but also the capacity of firms to influence their environment, since the alternative strategies to create value for customers in footwear industry have resulted in speeding up the footwear fashion market. We also suggest implications for research and practice.     

Exchange rate regimes, globalisation, and the cost of capital in emerging markets

This paper presents a multifactor asset pricing model for currency, bond, and stock returns for ten emerging markets to investigate the effect of the exchange rate regime on the cost of capital and the integration of emerging financial markets. Our results suggest that a fixed exchange rate regime system can help reduce the cost of capital in emerging markets by reducing the currency risk premia demanded by foreign investors.     

Do institutions affect the matching process of disabled people? The Italian case

The aim of this paper is to investigate whether the various Italian regions’ efficiency in providing employment for disabled people under Law 12 March n.68 1999, “Regulation on the right to work of disabled people” (Law 68/99) can be affected by their institutional quality. For this reason, a Stochastic Frontier Approach is used for estimating the regional matching function, where the flow of disabled people who found a job is produced by the combination of unemployment and vacancies. The matching equation is estimated using regional data from ISFOL, from 2006 to 2011. Results show the presence of a territorial dualism with regard to the matching process. The Southern regions of Italy have the lowest efficiency scores due to their lower institutional quality. The empirical analysis confirms that a good institutional quality is able to reduce the inefficiency of the matching process of disabled people. Therefore, it requires the implementation of policies aimed at improving the level of institutions, particularly in Southern Italy, in order to improve the efficiency of Law 68/99.