Using a network data envelopment analysis model to assess the efficiency and effectiveness of cultural tourism promotion in Taiwan

The importance of tourism promotion has been discussed throughout past studies, and the consequences of ineffective promotion have also been investigated. While tourism promotion is a topic of interest to many researchers, performance measurement used to assess the effectiveness of tourism promotion is a topic seldom discussed. The purpose of this study is to develop an approach based on the data envelopment analysis (DEA) model to evaluate performance for tourism promotion. The main difference compared with previous DEA models is the evaluation of multiple efficiencies in a single DEA implementation, and the assessment of overall efficiency in a ratio index. In the assumption of variables, we use cultural tourism promotion as a foundation in formulating the empirical evaluation, and we test the proposed model by using data across 20 regions in Taiwan.     

Exploring factors determining the attractiveness of railway tourism

This study explored experts' opinions on the determinants of railway tourism attractiveness (RTA). The results showed the provision of heritage railway attractions, both on-board and off-board, constitutes an essential and important component of railway tourism experience, whereas the smoothness and comfort of a rail journey play a supporting role in enhancing RTA. It is concluded that Taiwan has long history with railroads and the historical values connected to rail infrastructure represent a unique part of railway tourism experience. The integration of those assets would diversify its tourism offerings and enhance its profile as one of Asia's leading tourism destinations.     

厦漳泉同城化对区域经济的影响

随着厦漳泉同城化的进行,对区域经济的影响作用日益明显.本文通过对厦漳泉目前同城化区域经济发展状况的分析,总结厦漳泉同城化对区域经济的影响,包括基础设施、产业、金融三个方面,发现区域经济一体化过程中的问题,最后为区域经济同城化的进一步深化提出建议.     

P2P网贷模式探究——以宜人贷和有利网为例

P2P网络借贷平台作为互联网金融发展下的产物,不仅在一定程度上帮助国内中小企业解决融资困难的问题,还为投资者提供了一个新的投资渠道,P2P网络借贷平台的发展对我国金融业具有非常重要的意义.本文首先从P2P网络借贷平台的发展起源入手,介绍国外和国内P2P网贷平台的发展模式.具体以宜人贷和有利网为例,详细分析它们的运营模式.结合近期出台的《网络借贷信息中介机构业务活动管理暂行办法》的相关具体规定,发现问题并提出相应的建议,由点及面地总结国内P2P网络借贷平台存在的问题并提出建议.     

国外环境税改革对我国的借鉴意义——基于双重红利的视角

随着社会经济的快速发展,环境问题成为了全球各国关注的重点问题,如何在发展经济的同时保护环境也成为各国研究的重点,西方各国很早就对该问题进行了研究,并进行了环境税的改革,本文将从双重红利的角度,研究比较西方各国的环境立法实践,为我国即将实施的环境税改革提出一点建议.本文认为,环境税的改革应当以双重红利作为理论依据,坚持税收中性原则,建立完善的税收征管模式,以期通过环境税的改革改善环境问题,并希望能够实现促进社会就业等非环境红利.     

服务业对制造业出口支撑能力的国际比较:生产诱发系数评价视角

基于生产诱发系数视角,探讨中国服务业对制造业出口支撑能力与发达国家的差距。主要运用1995~2011年间世界投入产出表进行测算,结果显示:中国服务业对制造业出口的支撑能力小于发达国家。为分析中国服务业对制造业出口支撑能力弱的深层次原因,进而测算了主要发达国家与中国的服务业占制造业中间投入比重。测算结果显示,中国服务业发展物质投入比重偏高,不利于优化制造业出口。根据理论机制分析,服务业是制造业发展"开路先锋"和"后勤保障",因此优先发展服务业是提高中国服务业对制造业出口支撑能力的内在要求和必然趋势。     

公平标准认知差异对员工分配公平感及绩效的影响研究

公平标准会影响员工对客观公平现象的知觉、判断和评价。文章分析了公平标准认知差异对员工任务绩效和工作偏离行为的影响以及分配公平感的中介作用。结果表明:"工作要求律"、"个体贡献律"、"岗位条件律"和"个体特征律"这四类公平标准的认知差异与员工分配公平感、员工任务绩效有显著的负相关关系,与工作偏离行为有显著的正相关关系;分配公平感在"工作要求律"、"个体贡献律"、"岗位条件律"、"个体特征律"这四类公平标准的认知差异对员工任务绩效和工作偏离行为的影响中具有中介效应。     

高速铁路经济发展对旅游产业的影响分析

近年来,我国旅游业发展迅猛,在国民经济中的地位和作用日益增强,高速铁路经济的产生为我国旅游业的发展带来了长足影响.高速铁路的便捷、舒适、安全性诱发游客出行,改变了游客理念与需求,带动了旅游市场的快速扩展和转型升级.同时,旅游产业的快速发展,出游率的持续上涨,自助游的盛行,交通基础设施的完善,将使旅游客流成为我国客运市场的主体,为高速铁路带来庞大的客运市场和广阔的发展前景.     

Automatically extracting tourism-related opinion from Chinese social media

Existing tourism-destination investigations of Chinese texts remain weak, and no approach is available to realize Chinese context semantically and automatically. To resolve this, we provide a novel method based on qualitative analysis for studying the online opinions of Chinese tourists regarding the destinations to which they travel. Both traditional and simplified Chinese forums were chosen as the object of study. Spain was selected as a travel destination to evaluate the proposed method. After processing the natural language, unstructured Chinese content is analysed to derive the general sentiment and relevant topics regarding the destination through user comments on social media. The proposed method allows us to understand what tourists are interested in and how they form opinions about tourist destinations.     

Urban air pollution in China: destination image and risk perceptions

Inbound tourist arrivals into China have been declining in recent years, possibly in response to increasing levels of urban air pollution. To examine Westerners’ contemporary views on China as a travel destination, with a particular focus on air pollution, this research surveyed 600 US and Australian residents. An online panel survey collected data on cognitive and affective destination image, cognitive and affective risk perceptions, intention to visit China and key demographic variables. The findings show that, while China's cognitive image attributes were perceived positively, potential travellers expressed negative views about travel risks in China in general and about air quality in particular. Importantly, feelings towards the risk of air quality had a significant negative impact on destination image as well as intention to visit China. The research contributes to theory by highlighting the importance of considering affective risk perceptions in destination image studies. While some market segments seemed less sensitive to air pollution than others, this paper concludes that unless China proactively addresses the problem of air pollution, for example by seeking to stimulate positive feelings, international arrivals may continue to be compromised.