Models of Multi-Category Choice Behavior

Given the advent of basket-level purchasing data of households, choice modelers are actively engaged in the development of statistical and econometric models of multi-category choice behavior of households. This paper reviews current developments in this area of research, discussing the modeling methodologies that have been used, the empirical findings that have emerged so far, and directions for future research. We also motivate the use of Bayesian methods to overcome the computational challenges involved in estimation.     

我国商业银行客户关系管理研究

在客户关系管理观念逐渐传入我国银行业的同时,各软件开发公司也纷纷推出了银行CRM系统。然而,实施客户关系管理的真正主体是银行的工作人员,仅凭一套CRM系统是远远不够的,我国商业银行工作人员应该进一步转变营销理念,努力使客户满意,留住客户。     

企业绩效、财务资源与战略风险——对鲍曼悖论及财务资源调节效应的实证分析

鲍曼悖论———跨企业绩效与战略风险负相关,是战略管理研究领域的经典谜题,自20世纪80年代提出以来引发了众多学者持续的研究和争论。文章选取国内937家民营上市公司作为样本,结合前景理论、行为理论以及资源基础理论,通过构建二次回归模型探讨了跨企业战略风险与绩效之间的关系,以及财务资源配置对二者关系的调节作用。研究结果显示,我国民营上市公司绩效与战略风险之间呈现正U型曲线关系;财务资源配置负向调节绩效与战略风险的相关关系。     

Valuation of global IPOs: a stochastic frontier approach

This paper studies the impact of global offerings on US IPO firms’ offer price using the stochastic frontier approach. We find that the offer price valuation efficiency for global IPOs exceeds that of IPOs with purely domestic offers by 3.1%. In particular, the global offering approach is most appropriate to those IPO firms, which offer larger proportion of new shares to international investors, underwritten by less prestigious investment banks and with larger firm-specific return variance. Our findings are consistent with the demand inelasticity, certification effect and investor recognition arguments that account for the benefits of global offering.

One-and-a-half decades of global research output in Finance: 1990–2004

We provide a ranking of world finance research output by countries and institutions. Based upon 21 finance journals, the top five most productive countries are in the following order: U.S., U.K., Canada, Hong Kong, and Australia. We find that higher per capita GNP, English-speaking countries, and a capital market that offers her investors more protections are associated with higher level of finance literature production. New York University, the University of Pennsylvania, Harvard University, the University of Chicago, and UCLA take the top five spots among the 1,126 academic institutions with most JF-pages appeared in 21 finance journals during the 15-year period from 1990 to 2004. The share of U.S. in the top-100 institutions is overwhelming; 78 out of the top-100 institutions come from U.S. We also show some factors that help to explain the cross-institutional variations among a sub-sample of the institutions. Specifically, faculty size, catalyst effect, and per capita budget are positively associated with research output.

Chinese Viewers' Perception of Informative and Emotional Advertising

A systematic analysis of Chinese viewers' perception of television advertising was conducted using a sample of sixty commercials which were viewed by 160 respondents per commercial, who selected from a list of twenty adjectives adopted from the Aaker and Bruzzone (1981) study. Results indicated great differences in viewers' perceptions: informative commercials were most frequently considered to be ‘dull’, ‘uninteresting’ and ‘informative’, while emotional commercials were described as ‘appealing’, ‘interesting’ and ‘original’. Emotional advertising scored higher on ‘liking’ and perceived brand image than informative advertising. Factor analysis was carried out across commercials and individuals.     

Chinese brand naming: from general principles to specific rules

The linguistic aspect is the essence of branding and of particular importance for the success of a product. This article adopts a linguistic approach in an attempt to investigate Chinese branding rules, both the general branding principles and the specific rules for different categories of products. The four generalized branding principles based on the analysis of 527 Chinese award-winning products in general specify the requirements in syllable structure, tonic structure, compounding structure and semantic structure. In terms of specific rules, a sample of 151 top brands of two product categories, bicycles and cosmetic products, are analysed. The difference in branding the different products is determined by the semantic field.     

Exploring the Causes of Accounting Restatements by Family Firms

Prior research shows that family firms have better earnings quality than non‐family firms in common‐law countries and highly developed markets. In contrast, we do not find a significant difference in the financial reporting quality between family and non‐family firms in the context of a civil‐law system and less developed market. We show that the financial reporting quality of family firms is conditioned on: (1) the divergence between the controlling shareholders’ voting rights and their cash flow rights, and (2) the firm's reputation for integrity, while these two conditions do not explain the restatement likelihood for non‐family firms. Moreover, when accounting irregularities are detected in the case of family firms, they are associated with more serious accounting restatements. Together, these results imply that the severity of the conflict between ultimate and minority shareholders, and a lack of integrity, explain the propensity for making financial restatements among family firms in a regime characterized as having weak investor protection and concentrated ownership structures.     

The politics of global production: Apple,Foxconn and China's new working class

Apple's commercial triumph rests in part on the outsourcing of its consumer electronics production to Asia. Drawing on extensive fieldwork at China's leading exporter—the Taiwanese‐owned Foxconn—the power dynamics of the buyer‐driven supply chain are analysed in the context of the national terrains that mediate or even accentuate global pressures. Power asymmetries assure the dominance of Apple in price setting and the timing of product delivery, resulting in intense pressures and illegal overtime for workers. Responding to the high‐pressure production regime, the young generation of Chinese rural migrant workers engages in a crescendo of individual and collective struggles to define their rights and defend their dignity in the face of combined corporate and state power.