Long‐term Determinants of Deforestation in Ghana: The Role of Structural Adjustment Policies

Abstract: Prior to the 1980s, Ghana witnessed an alternating cycle of boom and scarcity, culminating in the introduction of structural adjustment policies in the early 1980s. This paper uses data from the Ghana Forestry Services, Ministry of Food and Agriculture, FAO Yearbook of Forestry Products, Ghana Timber Marketing Board, Quarterly Digest of the Ghana Statistical Service, World Debt Tables, Bank of Ghana, IMF, COCOBOD and Ministry of Finance to examine the impact of SAP on deforestation in Ghana. The paper reveals a negative impact of structural adjustment on deforestation in Ghana through both direct and indirect channels. The most important channel of the effect of SAP on deforestation resulted from the conversion of forestland to crop farming, particularly cocoa farming, during the post‐adjustment period. Even though wood extraction exhibited a negative impact on deforestation, the impact seemed relatively weaker than that of agricultural land use. In addition, while in the long run, deforestation tended to be more responsive to logging than agriculture, in the short run the elasticity of deforestation with respect to agriculture tended to be greater than that with respect to logging. Finally, agriculture was relatively more important in causing deforestation.     

Marketing planning in the larger family business

In recent decades a considerable literature on marketing planning has accumulated. The larger part relates to marketing planning in big firms with specialized, professional managers. There are books on the subject, like that of Malcolm McDonald which has gone through several editions, and there is also a steady stream of articles in the academic journals. In addition, the marketing planning activities of big firms are referred to by many more writers in the overlapping but broader contexts of “strategic marketing” and “strategic planning”. A lesser part of the literature relates to marketing planning in small firms. The small firms in question are usually very small. Typically they are owner‐managed and employ just a handful of people in a single location. The purpose of this study is to fill a gap in the literature by examining a medium‐sized firm; a category which seems to have been neglected by researchers.

Most modern economies are characterized by a significant group of middle‐sized firms, still owner‐managed, but with multi‐million dollar turnovers. Many of these remain family companies and constitute an important reservoir of business initiative. One such family business is the focus of this study. Given the relative lack of scrutiny of such firms to date, the author decided to conduct an in depth evaluation from within one large, family firm rather than seek by means of questionnaire to obtain information from a significant sample of the group. The results of the study suggest that neither the existing typologies of small firm approaches to marketing nor the formal models of marketing planning attributed to big companies necessarily characterize the marketing planning and management of larger, family businesses.     

A Taxonomic Evaluation of Advertising Budgeting Models

The advertising budget allocation decision has been recognized as a critical decision that should receive logical, scientific determination. However, actual decision-making practice indicates that marketers typically use qualitative, non-scientific methods when setting advertising budgets. This article discusses the reasons for this practice by focusing on the properties of qualitative models which make them attractive to practitioners and the properties of quantitative models which make them unattractive. To assist in this analysis, a taxonomy for the classification of various qualitative and quantitative budget models is constructed, the emphasis of which is on the perceived usefulness of a budget model to practitioners.     

A Multi-level Investigation of Authentic Leadership as an Antecedent of Helping Behavior

We develop and test a trickle-down model of how authentic leadership at the department level flows down the organizational hierarchy to encourage team leader authentic leadership and consequently, promotes team and individual-level supervisor-directed helping behavior. Analyses of multi-level and multi-source data collected from a total of 487 employees comprising 122 teams, 47 departments, and 4 different working areas of a major public sector organization in Taiwan show that team leaders’ authentic leadership mediates the relationship between departmental authentic leadership and individual-level leader–member exchange (LMX). We also found that intra-team trust completely mediates the influence of team authentic leadership on both team helping behavior and individual-level supervisor-directed helping behavior. Finally, the results reveal that self-concordance mediates the influence of team authentic leadership on individual-level supervisor helping behavior as well as the influence of individual-level LMX on individual-level supervisor-directed helping behavior. Theoretical and practical implications of these findings are discussed.     

Has Advertising Lost Its Meaning? Views of UK and US Millennials

The findings of a study of Millennials in USA and the UK—an increasingly important and digitally savvy segment of consumers—reveal that they see advertising as Companies promoting a product or service to people through media. Their perception is simple and all-encompassing with no evidence that they distinguish between different types of media or different types of communication. Some variation between the views of Millennials in the two countries is also identified, although this is less than expected. The findings contribute to an important and continuing debate among academics and marketing practitioners over how advertising should be defined in today’s multichannel environment. The findings are also compared with other recent definitions of advertising, and their implications are discussed.     

Marketing’s roles in innovation in business-to-business firms: Status, issues, and research agenda

A project funded by the Institute for the Study of Business Markets to develop an understanding of the current state of business-to-business marketing and a research agenda for the field identified a lack of understanding of how the marketing function can or should best contribute to firms’ innovation efforts as the top priority. A workshop of senior academics and research-oriented practitioners explored this topic further, identifying four specific themes: (1) improving customer needs understanding and customer involvement in developing new products, (2) innovating beyond the lab, (3) disseminating and implementing research findings in firms, and (4) marketing’s overall role in innovation. This article defines these themes, sketches the current status of knowledge about each theme, frames practitioners’ issues with them, and proposes research agendas for each theme to move the field forward. The goal is to encourage rigorously executed academic research that can also help firms innovate more successfully.     

Wirkungen einer EU–weiten Verlustverrechnung auf das Steueraufkommen

Seit einigen Jahren stellt der Europäische Gerichtshof vermehrt Regelungen der nationalen Steuersysteme in Hinblick darauf in Frage, ob sie mit dem EG-Recht konform gehen. Im aktuellen Fall Marks & Spencer entscheidet der Gerichtshof, ob Konzerne Verluste ausländischer Töchter mit inländischen Gewinnen verrechnen dürfen. Welche Wirkung hätte eine EU-weite Verlustverrechnung auf das deutsche Steueraufkommen?Prof. Dr. Clemens Fuest, 36, ist Direktor des Finanzwissenschaftlichen Forschungsinstituts an der Universität zu Köln und Mitglied des Wissenschaftlichen Beirats beim Bundesministerium der Finanzen; Thomas Hemmelgarn, 30, Dipl.-Volkswirt, ist Mitarbeiter an demselben Institut; Fred Ramb, 39, Dipl.-Volkswirt, ist Mitarbeiter der Deutschen Bundesbank, Economic Research Centre, in Frankfurt. Dieser Artikel repräsentiert die persönliche Auffassung der Autoren und entspricht nicht notwendigerweise der Position der Deutschen Bundesbank oder ihrer Mitarbeiter.