How Market-Guanxi Ambidexterity Affects Adaptive Capability in China＇s Transition Economy

Whether market- and guanxi-based strategies are complementary or substitutable in shaping adaptive capability is a critical yet controversial issue. This paper tackles this problem by adopting the ambidexterity perspective. Specifically, using a sample of 185 Chinese private firms, this study examines the independent and interactive effects of market orientation （MO） and guanxi orientation （GO, i.e., emphasizing on building business and political ties） on adaptive capability of firms in transition economies. Our results suggest that both direct impacts and complementary impacts of MO and GO strongly exist in shaping firms＇ adaptive capability, indicating the importance of ＂strategic ambidexterity.＂ These findings have several theoretical implications for studies on ambidexterity and adaptive capability, and practical implications for finn strategies in transition economies.     

关于失地农民的几个问题

城市扩张造成的失地农民问题,不仅给失地农民的生产生活、自身发展及社会保障带来严重影响,而且造成了一股强劲的非常态社会情绪,如果处置不当,极可能成为影响社会稳定的一大变数,给社会稳定造成极大压力,必须予以高度重视。     

物业管理合同法律性质之辨析

随着经济的迅速发展,物业管理的作用日益凸现出来,然而,物业管理合同的法律性质素有争议。因此,有必要通过比较分析,进一步明确该合同的法律性质,并建议法律将该合同有名化。     

对长沙市居民住房抵押贷款模式的实证分析

住房抵押贷款模式是否恰当，直接关系到银行对居民购房，对开发商售房的金融支持是否顺畅，而模式合适与否主要与利率，贷款期限和偿贷方式有关，由于贷款利率标准是由全国统一制定的，即根据中国人民银行的最新规定，居民住房抵押贷款实行两档利率，贷款期限5年以下（含5年）的，年利率为5．31％，5年以上的，年利率为5．58％，因此，无变化可能，银行发放贷款时，只有对贷款期限和偿贷方式的确宇有大的自由度，期限太短，分期支付额会相应增大，可能会超出居民的承受能力，偿贷方式如果背离居民收入的变化规律，则会影响居民对信贷的接受，而贷款期限，偿贷方式的确定又涉及到市场房价水平，可接受的商品房面积，贷款额度，居民收入水平及住房支出占收入比重等一系列因素。     

浅论中小型水利工程施工质量控制

水利工程是一项与经济社会发展和自然环境维护关系密切而又非常复杂的工程,本文论述了当今影响中小型水利施工质量的主要因素,并针对这些影响因素提出相应的解决措施.     

议对外商非法撤资的法律规制

进入2008年以后,我国部分地区却密集出现了较为严重的外商非法撤资的情况。非法撤资对当地经济更是雪上加霜,同时造成了企业职工、中方合作者、企业供货商等相关权益人的巨大利益损害。本文通过介绍非法撤资的现状,分析了非法撤资产生的原因以及带来的危害,进而讨论了对非法撤资的法律规制途径,希望能够提出一些有价值的建议。     

关于制约电视数字化发展的几点思考

数字电视是指节目从摄制、编辑、播出、发射到接收的整个过程都是采用数字化技术实现的。数字电视与现在的模拟电视相比具有很多优势,发展数字电视已是信息时代的必然发展方向和趋势。     

Cultural value,consumption value,and global brand image: A cross‐national study

In expanding their market to the global level with clear and consistent global brand images across nations, marketers are ever confronting the issue of how to deal with different cultural values. Cultural value is identified as an influential factor on brand image and is widely accepted as one of the crucial concepts in understanding consumer consumption value, which determines choices of consuming everyday products and services. Most firms endeavoring to establish and maintain consistent global brand images, however, adopt a standardized brand image strategy that usually does not consider individual target markets” characteristics, including the concepts of cultural value and consumption value. This study developed a conceptual framework which incorporated cultural value not only as a direct antecedent of brand image, but also as an indirect antecedent of brand image through consumption value, and empirically tested it using the category of apparel. Following this framework, this study hypothesized the differences in brand image, cultural value, and consumption value between the U.S. and South Korea. Data were gathered through surveying university students residing in the San Francisco and Seoul metropolitan areas using a convenience sampling method. A total of 329 completed questionnaires were used in factor analysis, discriminant analysis, and structural equation modeling. The results provide insights into standardized brand image strategies and suggest some implementable tools that might prove effective in both countries. © 2009 Wiley Periodicals, Inc.     

实训教学软环境建设的探讨

本论文探讨了特定硬件条件下,影响实训教学质量的因素并提出了相应的解决方案。     

浅谈电视新闻的营销

电视新闻是当今最年轻、最具影响力、观众最广泛的传播媒介。在现今商品经济的社会,电视新闻也要讲究其经济效应。电视新闻要取得收益、获得回报那首先是要让其获得更高的收视率,也就是让电视新闻畅销。正如一件商品,电视新闻节目如果办得内容丰富,信息量大,并且时间新、题材新、角度新、立意新、表现新,那么它就会像市场上的畅销商品一样,深受观众欢迎。