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171.
JAMES I. GRIESHOP MARTHA C. STILES PAMELA S. BONE 《The Journal of consumer affairs》1992,26(1):129-145
This study of a sample of home gardeners indicates that rules of thumb, or heuristics, are used to select between chemical pesticides and nonchemical alternatives. Such rules of thumb serve to simplify otherwise complicated choice decisions. Heuristics commonly used to choose pesticides include how safe, effective, efficacious, and economical they are, whereas for alternative products consumers more often take into account convenience, efficiency, competency, and handiness. Generally, in an overall ranking of 24 individual choice attributes, pesticies rank low on these attributes where alternatives rank high and vice versa. Gender, age, and years using pesticides are significantly correlated with pesticide selection. 相似文献
172.
State attorneys general recently proposed mandatory disclosures for rental car advertising. This study investigates the effects of alternate disclosure statements on consumers' beliefs. The results suggest that a shorter disclosure statement may be as effective as the one proposed. 相似文献
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Niemand Thomas Kraus Sascha Mather Sophia Cuenca-Ballester Antonio C. 《The International Entrepreneurship and Management Journal》2020,16(4):1367-1392
International Entrepreneurship and Management Journal - With a surge in communication channels increasing the complexity of today’s media landscape, companies face new challenges concerning... 相似文献
177.
H. C. Sullivan 《Process Safety Progress》1989,8(4):195-199
Safety related problems encountered in the production and handling of materials using monomers in water based polymerization reactions are covered. It must be noted that the author's experience is specifically in acrylic monomers. 相似文献
178.
ELIZABETH C. HIRSCHMAN 《The Journal of consumer affairs》1991,25(2):358-390
This paper proposes the presence of a sacred/profane continuum along which marketing exchanges may be made. The functioning of this continuum is illustrated through the examination of novel reproductive markets, e.g. surrogate mothers, in vitro fertilization, that “mix” aspects of sacred and profane exchange, resulting in anxiety and confusion for market participants and society as a whole. Some ethical guidelines for governing such mixed markets are suggested. 相似文献
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Great hopes have been placed in the sharing economy to provide a new business model based on peer-to-peer (P2P) exchanges of underutilized assets. As a model, the sharing economy has been expected to make significant contributions to sustainability, providing new opportunities for entrepreneurship, more sustainable use of resources, and consumer co-operation in tight economic networks. However, in recent years, digital platforms have turned into the most important actors in the global sharing economy, turning global corporations, such as AirBnB, Booking, or TripAdvisor into intermediaries controlling and profiting from most transactions. Focused on accommodation, this paper conceptualizes the sharing economy in comparison to the wider collaborative economy, and discusses its social, economic, environmental, and political impacts in comparison to the sustainable development goals. It concludes that the sharing economy has great potential to make very significant contributions to sustainability, though the model is increasingly being replaced by the collaborative economy, which performs as an extension and acceleration of neoliberal economic practices. 相似文献