Consumers’ responses to ambivalent online hotel reviews: The role of perceived source credibility and pre-decisional disposition

Electronic word-of-mouth (eWOM) is prevalent in today's lodging market and has potential to influence consumers’ decision making. This study investigated how the presence of online reviewers’ personal identifying information (PII) may affect consumers’ processing of ambivalent online hotel reviews and hotel booking intentions. The results of an experiment with a sample of 274 undergraduate students indicate that the presence of PII positively affects the perceived credibility of the online reviews. When coupled with ambivalent online reviews, the presence of PII significantly lowers consumers’ hotel booking intentions.     

Identifying changes and trends in Hong Kong outbound tourism

Despite the numerous research endeavors aimed at investigating tourists’ preferences and motivations, it remains very difficult for practitioners to utilize the results of traditional association rule mining methods in tourism management. This research presents a new approach that extends the capability of the association rules technique to contrast targeted association rules with the aim of capturing the changes and trends in outbound tourism. Using datasets collected from five large-scale domestic tourism surveys of Hong Kong residents on outbound pleasure travel, both positive and negative contrasts are identified, thus enabling practitioners and policymakers to make appropriate decisions and develop more appropriate tourism products.     

Moderating effect of capital intensity on the relationship between leverage and financial distress in the U.S. restaurant industry

During the recent and ongoing economic turmoil, countless businesses have been facing financial distress and many have filed for bankruptcy. This issue is especially critical for the restaurant industry due to restaurants’ sensitivity to economic fluctuations. Therefore, the purpose of this study is to examine the financial distress issue in the U.S. restaurant industry. In particular, the study examines a moderating effect of capital intensity on the relationship between a firm's leverage and degree of financial distress. The dataset includes publicly traded U.S. restaurant firms during the period 1990–2008. The study measures the degree of financial distress by modified Z-scores, and findings suggest a positive moderating effect of capital intensity on the relationship between leverage and financial distress.     

The service sector and economic growth: some cross-section evidence

It has often been claimed that a relative expansion of the service sector has a deleterious effect on economic growth. This paper uses cross-section country-level data from three decades –1960s, 1970s and 1980s – to see whether in fact this negative relation is reflected in the data. It is found that the effect is negative or positive depending on how the role of the service sector is measured, but there is a strong case that effect is in fact usually negative.     

Enhancing customers’ brand loyalty via branded hotel apps

Many hotels have launched their own branded mobile applications to develop relationships with customers. Yet, research examining the benefits of branded hotel apps on brand loyalty is scant. The current research investigates the role of branded hotel apps on brand loyalty through customer engagement and brand trust in the hotel industry, based on uses and gratifications theory. Results identified cognitive and social benefits of the branded hotel apps positively influenced customer engagement and brand trust. Hedonic benefits positively influenced customer engagement and they indirectly influenced brand trust through customer engagement. Both customer engagement and brand trust positively influenced brand loyalty. Moreover, mediation effects of customer engagement and brand trust were identified. Results highlight how branded hotel apps serve as a facilitator of brand loyalty, providing theoretical and managerial implications.     

Progression,Stability, or Decline? Sociological Mechanisms Underlying Change in Specialization Among Birdwatchers

Using a panel of American birdwatchers collected in 1997 and 2002, we tested the extent to which birdwatchers progressed over a five-year period. The impact different career contingencies and life course events had on predicting change in birdwatchers' behavior, skill, and commitment was also examined. Findings indicated that although progression characterized some birdwatchers' participation, involvement by others was better characterized by stability or decline, which was true for each of the indicators used to measure specialization. Career contingencies and life course changes had only a moderate influence on predicting change in the specialization indicators over time. Support from family members and retirement were the best predictors of change in specialization.     

Estimating the Economic Impact of Convention and Exhibition Businesses,Using a Regional Input–Output Model: A Case Study of the Daejeon Convention Center in South Korea

Past research on the economic impact of convention and exhibition businesses has neglected disaggregated expenditures of these consumer groups. The primary reason for this neglect is that estimating the economic impacts of these businesses is complicated and requires comprehensive surveys of various consumer groups. Thus, this study estimated expenditures based on surveys to different consumers such as convention and exhibition visitors, convention and exhibition organizers, and exhibitors. This study also employed a regional input–output (I–O) model and then matched the types of expenditure patterns with the I–O table. Survey results show that exhibition visitors spent the largest amount (US$153 million), followed by convention attendees (US$48 million), convention organizers (US$47 million), exhibition organizers (US$3.3 million), and exhibitors (US$2.8 million). The results of the I–O model indicate that the Daejeon Convention Center generated US$488 million of output impact, US$102 million of income impact, US$233 million of value added impact, and 10,211 jobs.     

Analysis of Korean millennials’ travel expenditure patterns: an almost ideal demand system approach

ABSTRACT

Generational cohorts can differ in their consumption patterns and preferred travel behavior. As the millennial generation represents an important economic force and influences new consumption trends, this study utilizes nationwide data and almost ideal demand system (AIDS) approach to examine expenditure patterns of Korean travelers during holidays. In this process, the joint effects of travel-related characteristics are also examined. The results of the AIDS estimation on data from 871 domestic travelers reveal significantly different travel expenditure patterns for cohorts. The findings contribute to furthering the understanding of how different generational cohorts allocate their travel budgets to respective travel expenditure categories.     

Are lodging customers ready to go green? An examination of attitudes,demographics, and eco-friendly intentions

This study attempted to answer the following research questions: (1) Do eco-friendly attitudes affect hotel customers’ environmentally friendly intentions to visit a green hotel, to spread word-of-mouth about a green hotel, and to pay more for a green hotel?; (2) If so, which facet of attitudes has the greatest impact?; (3) How do their expressed intentions differ across gender, age, education, and household income?; (4) How do such expressed intentions differ based on the existence of previous experience staying at a green hotel? A total of 422 cases were used to answer the research questions. Findings indicate that customers’ green attitudes are, in general, significantly associated with their expressed intentions to visit a green hotel, to spread word-of-mouth about a green hotel, and to pay more for it. Gender differences in such intentions were found, and the intentions were affected by their previous experiences with a green hotel. However, the eco-friendly intentions did not significantly differ across age, education, and household income.