Product Design: Preference for Rounded versus Angular Design Elements

Two experiments tested whether a general relative preference for objects with rounded rather than angular form (Bar & Neta, 2006, 2007) can be applied in the context of the design of consumer products. Images of product packaging—a chocolate product (Experiment 1) and water and bleach bottles (Experiment 2)—were manipulated with regard to the shape of both contour and graphics. There was a preference for rounded designs that extended to self‐report purchase likelihood—with additive effects of contour and graphics shape that could not be accounted for by design typicality or perceived ease of use.     

A Cautionary Note on Designing Discrete Choice Experiments: A Comment on Lusk and Norwood's "Effect of Experiment Design on Choice-Based Conjoint Valuation Estimates"

Recent Monte Carlo work on choosing experimental designs for discrete choice experiments seemed to greatly simplify this choice for applied researchers. It suggested that ( a ) commonly used designs can generate unbiased estimates for indirect utility function specifications with main effects only and main effects plus higher order terms, and ( b ) random designs are more efficient than main effects designs. We show that these results are very specific to the particular indirect utility specifications studied and do not generalize well. We further show that conclusions drawn concerning random designs are problematic and potentially dangerous for applied researchers.     

Recent Progress on Endogeneity in Choice Modeling

We describe recent progress in several areas related to endogeneity, including: choice set formation and attention to attributes; interactions among decision-makers; respondents' strategic behavior in answering stated preference choices; models of multiple discrete/continuous choice; distributions of willingness-to-pay; and methods for handling traditionally endogenous explanatory variables.     

Underpricing, Overhang, and the Cost of Going Public to Preexisting Shareholders

Abstract:  IPO underpricing has been extensively studied; however, its impact on the wealth of preexisting shareholders has not been closely examined. We address the question of whether or not periods of high underpricing adversely affect preexisting shareholders. We find that high levels of underpricing are associated with increased share retention, which effectively offsets much of the potential cost. Overall, we find that the percentage of shareholder wealth lost is surprisingly stable over time, unlike underpricing itself. We also find that many factors known to be related to underpricing are not significant determinants of the cost of going public to preexisting owners.     

From unemployment to rapid growth?

With unemployment in the OECD countries approaching 30 millions, and with the Mitterrand regime providing yet another example of the failure of demand-led attempts at growth, this article considers the possibility of the advanced industrialised countries returning to a pattern of rapid growth based on plentiful labour supplies. If Keynesian measures to combat high unemployment are rejected, will redundant labour eventually find its own demand, and will this allow a new wave of fast industrial expansion?     

Cross-task validity comparisons of stated preference choice models

This paper uses a statistical test developed by Horowitz and Louviere (1993) to compare the parameters of several logit models estimated from different preference measures. This test shows that all models produce estimates of attribute effects that are equivalent up to a rescaling. Furthermore, models based on stated next purchase, the outcome of a purchase experiment, and a binary analysis of consideration set data produce equivalent estimates of all parameters.     

The United States as a Coastal Nation

US economic activity is overwhelmingly concentrated at its ocean and Great Lakes coasts, reflecting a large contribution from coastal proximity to productivity and quality of life. Extensively controlling for correlated natural attributes and initial conditions decisively rejects that the coastal concentration of economic activity is spurious or just derives from historical forces long since dissipated. Measuring proximity based on coastal attributes that contribute to either productivity or quality of life, but not to both, suggests that the coastal concentration derives primarily from a productivity effect but also, increasingly, from a quality of life effect.     

The demand for M3 and inflation forecasts: An empirical analysis for Switzerland

The Demand for M3 and Inflation Forecasts: An Empirical Analysis for Switzerland. — This paper argues that money should continue to play an important role in monetary policy even if a central bank pursues a strategy based on inflation forecasts. Within the context of an error correction model, the paper delivers empirical evidence that both the growth rate of the monetary aggregate M3 and the size of excess M3 incorporate useful information with regard to future inflation in Switzerland. This evidence strongly suggests that money should remain an important indicator for monetary policy.