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81.
Michael D. Giebelhausen Stacey G. Robinson J. Joseph CroninJr. 《Journal of the Academy of Marketing Science》2011,39(6):889-905
A truism in the marketing literature, and among many marketing practitioners, is that requiring consumers to wait negatively
impacts quality evaluations, purchase intentions and a range of other important outcomes. However, it is also true that consumer
waiting or queuing has historically been considered from an operations perspective. The present research takes a different
approach and examines waits in the context of their ability to function as a signal of quality. Four experiments demonstrate
a required wait can indeed signal quality to consumers and increase, rather than decrease, both purchase intentions and actual
experienced satisfaction. Three moderators of this effect are examined: preexisting knowledge, consumption motivations, and
the extent to which quality is difficult to objectively determine. The results suggest in situations where quality is important,
unknown or ambiguous, managers may increase consumer satisfaction by making consumers wait. 相似文献
82.
Green marketing strategies: an examination of stakeholders and the opportunities they present 总被引:1,自引:0,他引:1
J. Joseph CroninJr Jeffery S. Smith Mark R. Gleim Edward Ramirez Jennifer Dawn Martinez 《Journal of the Academy of Marketing Science》2011,39(1):158-174
As green marketing strategies become increasingly more important to firms adhering to a triple-bottom line performance evaluation,
the present research seeks to better understand the role of “green” as a marketing strategy. Through an integration of the
marketing, management, and operations literatures, an investigative framework is generated that identifies the various stakeholders
potentially impacted through the environmentally friendly efforts of a firm. Specifically, the inter-connected nature of the
core business disciplines of marketing, management (both strategy and human resources), and operations are examined as controllable
functions within an organization from which strategies can be enacted to affect a firm’s stakeholders. The prior research
in these areas is examined to identify potential research opportunities in marketing while also offering a series of representative
research questions that can help guide future research in marketing. 相似文献
83.
在我国,政府调节行为的合理性与有效性对社会经济的发展有着重要的意义。因此,本文运用新制度经济学的基本原理,结合三个典型的案例,探讨我国政府在社会经济管理过程中所面临的困境,并根据其矛盾所在提出相应的措施,包括增加横向约束机制、强化三道内外监管防线、建立灵活的职能转换机制等,以提高政府"治国而平天下"的能力。 相似文献
84.
Joseph P. Joyce 《Open Economies Review》2011,22(5):875-895
Bank crises in emerging economies have been a feature of the recent global crisis, and their incidence has increased in the
post-Bretton Woods era. This paper investigates the impact of financial globalization on the incidence of systemic bank crises
in 20 emerging markets over the years 1976–2002 using measures of de facto and de jure financial openness. An increase in foreign debt liabilities contributes to an increase in the incidence of crises, but foreign
direct investment and portfolio equity liabilities have the opposite effect. A more liberal de jure capital regime lowers the incidence of banking crises, while a regime of fixed exchange rates increases their frequency.
The results of the econometric analysis is consistent with the experience of East European and central Asian emerging markets,
which attracted a relatively large proportion of capital flows in the form of debt in recent years and have been particularly
hard hit by the global financial crisis. 相似文献
85.
86.
James M. Mahoney Chamu Sundaramurthy Joseph T. Mahoney 《Managerial and Decision Economics》1996,17(6):531-549
This paper examines the relationship between the passage of six types of corporate antitakeover provisions (supermajority, classified boards, fair-price, reduction in cumulative voting, anti-greenmail and poison pills) and stockholder wealth. Our event study from a sample of 381 firms that adopted 486 antitakeover provisions in the 1984 to 1988 period indicates a strongly negative effect on stockholder wealth, supporting the management entrenchment view of the antitakeover provisions. Moreover, the empirical results of this paper indicate that the market reacts equally negatively to both non-operating provisions that require stockholder approval and to operating provisions that do not require stockholder approval. However, separate analyses of the antitakeover provisions provide some support for the argument that stockholders discriminate between individual provisions. 相似文献
87.
A novel gelatin system for use in oil spills at sea provides rapid immobilization of liquids upon demand. 相似文献
88.
In Australia and in many parts of the world, older people participate in line dancing. Our phenomenological study explored whether attending a regular line dancing class might offer a group of older people opportunities for active and successful ageing. Our research investigated the meanings and practices fostered in a community line dancing class in Melbourne. We gathered data via an interview with the teacher of the group, observation of a class and two focus group interviews with 25 members. Data were analysed using Interpretative Phenomenological Analysis that is reported thematically under headings of: Belief in the efficacy of line dancing, Physical and emotional benefits, YouTube clips as instructional reinforcement and promotion, and Socialising. The findings show that participation in the class offered older student’s opportunities for dance and music engagement, active and successful ageing, health and well-being, social connection and purposeful leisure. The teacher of the class modelled serious and successful leisure and advocates for dance as holistic training for older people. We position our participants on a continuum of leisure engagement that ranges from the casual to the serious. Further research is required to support arguments for the efficacy of dance as a leisure pursuit for older adults. 相似文献
89.
We conjecture that attribute satisfaction, push motives and pull motives will be positively related to return visitation of tourist destinations. We also hypothesize that push factors will be stronger related to return visitation of tourist destinations than pull factors, both directly and indirectly as mediators of the relationship between attribute satisfaction and return visitation. In addition, we predict that age and gender will moderate the effect of push and pull factors on repeat visitation. Finally, we argue that push factors and pull factors will be mutually reinforcing. To test these hypotheses, we conducted an online survey of repeat tourists’ motives, and received 986 complete responses. Survey participants were randomly chosen from a group that met a series or qualifying questions. PLS-SEM analysis of the data showed that, as we hypothesized, attribute satisfaction and push motives were positively related to repeat visitation. In contrast, pull motives were not related to repeat visitation, either directly or indirectly, but did reinforce the effect of push motives; gender did not moderate either push or pull motives and age moderated only pull motives. We discuss the theoretical and practical implications of these findings. 相似文献
90.
Raising the minimum wage has been advanced as complementary policy to comprehensive immigration reform to improve low‐skilled immigrants’ economic well‐being. While adverse labor demand effects could undermine this goal, existing studies do not detect evidence of negative employment effects. We re‐investigate this question using data from the 1994 to 2016 Current Population Survey and conclude that minimum wage increases reduced employment of less‐educated Hispanic immigrants, with estimated elasticities of around –0.1. However, we also find that the wage and employment effects of minimum wages on low‐skilled immigrants diminished over the last decade. This finding is consistent with more restrictive state immigration policies and the Great Recession inducing outmigration of low‐skilled immigrants, as well as immigrants moving into the informal sector. Finally, our results show that raising the minimum wage is an ineffective policy tool for reducing poverty among immigrants. 相似文献