Exclusivity in licensing alliances: using hostages to support technology commercialization

We examine why exclusivity provisions are used in licensing alliances, and when restrictions in licensing scope (e.g., by product or geography) accompany these exclusivity provisions. We find broad support for the proposition that these features are associated with the contractual challenges of allying with licensees when they contribute valuable complementary capabilities toward the commercialization of licensed technologies. Evidence from our data suggests that exclusivity is used as a contractual hostage to safeguard licensee investments in complementary assets and to enable contracting over early stage technologies. Scope restrictions are employed to balance the tradeoffs between the value creation made possible by licensee complementary capabilities and the transactional hazards entailed in working exclusively with licensees. Our results also suggest that scope restrictions and other formal safeguards may be substitute mechanisms for managing similar transactional concerns in licensing alliances. Copyright © 2010 John Wiley & Sons, Ltd.     

Advertising Spending Efficiency Among Top U.S. Advertisers from 1985 to 2012: Overspending or Smart Managing?

The current study tests two competing predictions of long-term adspend efficiency: the “overspending perspective” predicts continued high inefficiency, while the “smart manager perspective” predicts improved efficiency. Longitudinal analysis of efficiency among top 100 U.S. advertisers from 1985 to 2012 using data envelopment analysis reveals that inefficiency has increased over time. Approximately 61% of top advertisers are inefficiently using their ad dollars and are overspending by an average of 34%. Findings also indicate that the Internet, a medium highly praised and utilized for the amount and depth of consumer data it generates, has not impacted overall efficiency in any meaningful way.     

A comparison of the effectiveness of unions and non-union works councils in Korea: can non-union employee representation substitute for trade unionism?

Using survey data from 857 employees of three unionized and three non-union establishments in Korea, this study compares the effectiveness of unions and non-union employee representation (NER). Union members appear to expect more from and to be more satisfied with unions than is the case for non-union employees regarding the activities of non-union works councils. This tendency is stronger in regard to distributive and employee advocacy issues than to mutual interest issues. Union members express stronger commitment to their unions than do non-union employees to their works councils. However, union members and works council members are not significantly different in terms of organizational commitment, job satisfaction and perceived industrial relations climate. Overall, the findings indicate that the structural weaknesses of NER are more evident than its positive attitudinal effects.     

Advertising in the Large-Four Institutional Views

Broad assumptions about how advertising does-and should-function in society influence the thinking and actions of critics and supporters alike. Carey, Norris, Potter, and Sandage have analyzed advertising as an institution in American society. Here their “macro” perspectives are first described and then analyzed for their implications. Carey sees advertising linked with “market information,” and Norris with producers' quest for market power. Potter is wary of advertising's social control in an abundant society, while Sandage views advertising as serving the best interests of citizen and society. Their reasoning-and implications-are intriguing.     

Property rights theory,transaction costs theory,and agency theory: an organizational economics approach to strategic management

Property rights theory has common antecedents with contractual theories of the firm such as transaction costs and agency theories, and is yet distinct from these theories. We illustrate fundamental theoretical principles derived from these three theories by analyzing the business case of oil field unitization. Theoretical principles and application of theory to oil field unitization are each summarized. From this, it is possible to see how property rights theory is well suited to explain business situations where inefficient economic outcomes persist. Additionally, property rights theory forges new theoretical connections with other branches of organizational economics, in particular, resource‐based theory. Copyright © 2005 John Wiley & Sons, Ltd.     

Knowledge sharing,work–family conflict and supervisor support: investigating a three-way effect

Despite the importance of knowledge sharing in competitive environments, there is a paucity of studies examining the relationship between employee knowledge sharing and work–family conflict. Drawing on insights from conservation of resources theory, this study investigated how employees may reduce their knowledge-sharing behaviors when they experience resources lost from work interference with family (WIF) or family interference with work (FIW). Furthermore, the role of supervisor support in the relationship among WIF, FIW and knowledge sharing was explored as a valuable resource. Using data collected from 159 employees in South Korea, we found support that WIF is negatively related to knowledge sharing. In addition, the role of supervisor support in the relationship among WIF, FIW and knowledge sharing was the strongest when WIF is low and FIW is high, thus supporting the hypothesized a three-way effect. Theoretical and practical implications are discussed.     

欢迎“慈善资本主义”

在达沃斯经济论坛上，布莱尔表示“政府在创新和企业家精神方面常常很是糟糕”。像尤努斯博士这样的社会企业家往往会发现，他们那些好理念在政府机构里总是难以有所进展，但是他们却可以在商界和慈善业上得以施展。