Impact of Market Orientation and ICT on the Performance of Rural Smaller Service Enterprises*

Market orientation (MO) is considered as a competitive strategy for the smaller service enterprises based in rural locations. A model is proposed and validated for the rural tourism sector that encompasses the effects of MO and of the use of information and communications technology (ICT) on business activity, taking into account the business's financial results, improvements to the rural location, and the more personal, intangible impact on the local entrepreneur. ICT is found to have a positive impact on MO and outcomes, whereas, similarly, the adoption of MO is found to have a positive effect on outcomes.     

Stillen darf nicht weh tun!

Die meisten frisch gebackenen Mütter wollen stillen. Schlie?lich ist Muttermilch die beste Nahrung für das Baby. Leider trüben Schmerzen die Stillbeziehung nicht selten so sehr, dass Mütter vorzeitig frustriert abstillen. Das muss nicht sein, wenn die Pflegepraxis auch das Schmerzmanagement als selbstverst?ndlichen Teil der W?chnerinnenbetreuung betrachtet.     

Returns to alliance portfolio diversity: The relative effects of partner diversity on firm's innovative performance and productivity

This study considers the impact of diversification in types of technological alliances, resulting in alliance portfolio diversity, on various dimensions of a firm's performance, as they relate to exploration and exploitation. Using a large panel of innovative firms in the Netherlands, this study shows that partner type diversity in a firm's alliance portfolio has an inverted U-shaped relationship with productivity and radical innovative performance and a positive relationship with incremental innovative performance. Moreover, the results suggest that a lower level of diversity is needed to achieve an optimal level of productivity compared to radical innovative performance, whereas for incremental innovative performance a higher level of portfolio diversity appears to give the best performance.     

Environmental Taxes, International Capital Mobility and Inefficient Tax Systems: Tax Burden vs. Tax Shifting

This paper deals with the so-called double dividend of an environmental tax reform. In a model with only labor and a polluting input as factors of production, we find that society faces a trade-off between internalizing environmental externalities and raising revenues in the least distortionary way. However, if capital enters the production structure, an ecological tax reform may render the tax structure more efficient from a non-environmental point of view, thereby raising not only environmental quality but also private incomes.     

Environmental orientation in tourism: the RTEO scale

This paper analysed the validity and reliability of the revised tourist ecological orientation (RTEO) scale. There are relatively few studies in the area of the ecological behaviour of tourists and, therefore, RTEO and other scales should be taken into account in future tourism research. This study is based on a sample of 461 golf tourists. A double analysis was carried out: (1) a qualitative analysis through expert opinion and (2) a quantitative analysis through the partial least squares approach. The results suggest that the RTEO scale is a brief, simple and reliable scale of environmental actions.     

The Third Vote Experiment: Enhancing Policy Representation of a Student Parliament

Since voters are often swayed more by the personal image of politicians than by party manifestos, they may cast votes that are in opposition to their policy preferences. This results in the election of representatives who do not correspond exactly to the voters’ own views. An alternative voting procedure to avoid this type of election failure is prompted by the approach implemented in internet voting advice applications, like the German Wahl-O-Mat, which asks the user a number of questions on topical policy issues; the computer program, drawing on all the parties’ answers, finds for the user the best-matching party, the second-best-matching party, etc. Under the proposed alternative election method, the voters cast no direct votes. Rather, they are asked about their preferences on the policy issues as declared in the party manifestos (Introduce nationwide minimum wage? Yes/No; Introduce a speed limit on the motorways? Yes/No, etc.), which reveals the balance of public opinion on each issue. These embedded referenda measure the degree to which the parties’ policies match the preferences of the electorate. The parliament seats are then distributed among the parties in proportion to their indices of popularity (the average percentage of the population represented on all the issues) and universality (frequency in representing a majority). This paper reports on an experimental application of this method during the election of the Karlsruhe Institute of Technology Student Parliament on July 4–8, 2016. The experiment shows that the alternative election method can increase the representativeness of the Student Parliament. We also discuss some traits and bottlenecks of the method that should be taken into account when preparing elections.     

The Effect of Customer Orientation on Smaller Sized Service Firms and on the Market: A Multilevel Application Embracing Firms and Customers

The aim of the present work is to ascertain the importance of customer orientation as a business strategy within the smaller services sector. The adoption of customer orientation is measured from the firm's point of view, and its effect on financial performance is analyzed. Customer perception is analyzed, using two variables, perceived value and loyalty. The sample consists of 100 Spanish rural tourism enterprises and 572 customers. The findings reveal that customer orientation has a direct effect on perceived value, and perceived value has a direct effect on loyalty toward the firm. Furthermore, customer orientation contributes to the achievement of financial performance.     

The costs of increased localization for a multiple-product food supply chain: Dairy in the United States

There is increased interest in greater localization of food supply chains but little evidence about the effects of localization on supply-chain costs. Assessing these effects is complex in multiple-product, multi-process supply chains such as the dairy industry. In this study, we develop a spatially-disaggregated transshipment model for the US dairy sector that minimizes total supply-chain costs, including assembly, processing, interplant transportation and final product distribution. We employ the cost-minimizing solution as benchmark to compare alternative scenarios of increased supply chain localization. Our results indicate: (1) short-run limits to increased localization, (2) modest impacts on overall supply-chain costs, and (3) large cost re-allocations across supply chain segments, regions and products. We find that increased localization reduces assembly costs while increase processing and distribution costs. Cost increases are larger in regions with smaller raw milk supplies and during the season when less raw milk is produced. Minimizing distances traveled by all dairy products results in tradeoffs across products in terms of cost and distance traveled. The relationship between increased localization and costs appears to be nonlinear.     

Production Technology Estimates and Balanced Growth

Capital‐labour substitution and total factor productivity (TFP) estimates are essential features of many economic models. Such models typically embody a balanced growth path. This often leads researchers to estimate models imposing stringent prior choices on technical change. We demonstrate that estimation of the substitution elasticity and TFP growth can be substantially biased if technical progress is thereby mis‐specified. We obtain analytical and simulation results in the context of a model consistent with balanced and near‐balanced growth (i.e. departures from balanced growth but broadly stable factor shares). Given this evidence, a constant elasticity of substitution production function system is then estimated for the US economy. Results show that the estimated substitution elasticity tends to be significantly lower using a factor‐augmenting specification (well below one). We are also able to reject conventional neutrality forms in favour of general factor augmentation with a non‐negligible capital‐augmenting component. Our work thus provides insights into production and supply‐side estimation in balanced‐growth frameworks.