中职校层级管理现状与提升策略分析

中职校是社会发展中的重要社会组织,具备层级组织管理的条件。受集权与分权思想制约,以及机构设置缺乏科学性与规范性,当前中职校层级管理存在管理权限不清、观念滞后、资源浪费效率低下等问题。中职校应注重扁平化层级管理、下移管理重心、创新管理理念等提升策略的有效运用。     

广告语中的心智世界

作为消费者他们可能根本感觉不到,也意识不到广告在操作他们的心智。他们常常心甘情愿地按照广告指令去实施购买行动,这是因为广告设计者选择了适合广告语境的语言,激活了消费者的心智,进而影响乃至操作了他们的心智,因而更容易使消费者心悦诚服地接受这些操作。     

外商直接投资地区集聚效应的实证研究

外商直接投资集聚的产生是一个动态的过程,它借助于产业集聚和国别集聚最终表现为区域集聚。本文以江苏省引进外资的数据对FDI地区集聚的特征、效应和形成机理展开深入的实证研究,结论表明集聚效应对外资的区位选择有着重要的影响,外商直接投资不同产业和国别的集聚效应有着很大的差异。     

论产业转移对人民币汇率的影响及我国贸易结构的调整--兼论我国中性贸易战略

本文建立了产业转移影响实际汇率变动的理论模型,并检验了20世纪60年代以来日本的实际汇率、80年代以来人民币实际汇率的变动及我国贸易特化系数,认为巴拉萨-萨缪尔森效应所认为的贸易品劳动生产率降低带来的实际汇率上升在中国是存在的.针对我国加工贸易比重过大的现实,本文提出应当在及时调整我国贸易结构的基础上合理重估人民币汇率.     

九龙山自然保护区森林风景资源特征及效益评价

对浙江九龙山国家级自然保护区的风景资源进行了调查与评价,结合资源特征和多年开展生态建设、资源保护、科研监测以及基础设施建设的实践,提出了对资源利用的经济、生态、社会效益进行全面的评价。     

Meta-analysis of consumer's willingness-to-pay premiums for certified wood products

Consumers’ willingness to pay (WTP) price premiums for environmentally certified wood products has been frequently estimated using stated preference methods. Estimates of WTP premiums for certified wood products over non-certified options reported in the literature range from 1.0% to 39.3%. This paper describes a meta-analysis used to determine the key factors associated with WTP price premium estimates by examining data from 19 different studies conducted around the world. Results of Bayesian hierarchical models show that frequently purchased wood products and wood products with lower base prices tend to capture higher percentage premiums. Survey administration method was also a statistically significant factor influencing variations in WTP estimates. Results show that conjoint analysis elicited inflated WTP estimates toward certified wood products compared with contingent valuation methods. Reported WTP estimates have increased in recent years. Recommendations to reduce the error of WTP estimates toward certified wood products and improve the validity of experimental studies are provided.     

茶油目标市场策略初探

概述了茶油的特性及油茶产业发展情况,通过对居民日常食用植物油分布状况、目前市场上食用植物油的销售价格情况及竞争产品的分析,探讨了茶油的目标市场、市场定位及营销策略,提出要依据茶油特性以及现阶段我国食用植物油市场实际情况,开发茶油高档产品,创造知名茶油品牌,选择城市中高收入家庭作为目前茶油目标市场的营销策略。     

Canada: An Ideal Place for Outbound Investment

In recent years, bilateral investment between China and Canada has become more and more active. According to the report on overseas investment of Chinese enterprises released by China Council for the Promotion of International Trade (CCPIT)at the 4th Chinese Enterprise Outbound Investment Conference, Chinese overseas investment is displayingan increasing trend, with the strength of Chinese enterprises and overseas investment rapidly growing.     

基于房地产市场各利益主体的博弈分析

近年来房地产价格的持续暴涨引起了各方面的关注,虽然政府出台了一系列调控政策,然而房价反而出现了不降反涨的局面。这与房地产市场中各利益主体间的相互博弈与合谋有着密切的关系。从博弈论的视角出发,实现房地产市场健康稳定发展,必须解决房地产市场中地方政府、中央政府、房地产商和消费者之间的利害关系;必须让居民能够承受起房价负担;必须针对房地产市场中各方参与者的行为进行合理的规制和监管。要实现这一目标,关键在于完善相应规制、激励机制和博弈规则,使房地产市场各方参与者利益均衡化。     

YANTAI:Apple's Hometown

Yantai is located in the northeast of the Shandong Province.It is bordered by both the Yellow Sea and the Bohai Sea.Although Yantai is not a metropolis like Beijing and Shanghai,it has its own unique charm. Yantai is a small sleepy port city on the Shandong coast that to this day still retains some of its colonial charm.The city is fairly small but there is a bustling development zone and large container and shipbuilding ports.The seaside is home to a promenade for walking or relaxing.Among the seaside a...