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31.
Ahmad Daryanto Ko de Ruyter Martin Wetzels Paul G. Patterson 《Journal of the Academy of Marketing Science》2010,38(5):604-616
In this paper, we examine the impact of various configurations of regulatory fit on the attitudes, exercise intentions and actual behavior of members of a health club loyalty program. Regulatory fit is conceptualized as both the match between types of program rewards and how they are communicated, as well as the congruence between reward types and regulatory focus as a stable, individual disposition. In two experimental designs, non-point reward programs offering a short-term cash bonus were used. The results of Study 1 suggest that regulatory fit has a positive impact on perceived value, exercise intentions and exercise intensity, but not on visit frequency. Analysis of repeated behavioral measures further reveals that regulatory fit has a stronger impact on exercise intensity over time relative to nonfit. Study 2 also confirms the predictive power of regulatory fit over nonfit when conceptualized as the match between reward type and trait regulatory focus. 相似文献
32.
Michael Forret Wendy Fox-Turnbull Bruce Granshaw Cliff Harwood Angela Miller Gary O’Sullivan Moira Patterson 《International Journal of Technology and Design Education》2013,23(3):473-487
The Pre-service Technology Teacher Education Resource (PTTER) was developed as a cross-institutional resource to support the development of initial technology teacher education programmes in New Zealand. The PTTER was developed through collaboration involving representatives from each of the six New Zealand university teacher education providers, Massey University, University of Auckland, University of Canterbury, University of Otago, Victoria University and University of Waikato, working with the National Technology Professional Development Manager. The framework for PTTER is built on four key elements considered to be essential to the education of technology teachers. The four elements are: philosophy of technology, rationale for technology education, technology in the New Zealand curriculum, and teaching technology. The PTTER is a web-based resource aimed at assisting technology teacher educators in the development of their teacher education programmes. The framework is a statement of shared philosophy, purpose and intent and is located on the Techlink website (www.techlink.org.nz). PTTER contains a range of teaching resources and strategies located within an overall framework for initial technology teacher education programmes. This paper describes the rationale for the PTTER framework, the process through which it was developed, explanation of each of the framework’s elements, and concludes with discussion of the framework’s implementation and future development. 相似文献
33.
正最好的公司绝不会让薪酬成为被诟病的话题。要给崭露头角的人传达这样一个信号:"你与众不同,所以我们给你尽可能高的奖励。"在比较好的公司,董事会和CEO都会着力组建现有或潜在的领导班子,他们也总会在推进人才发展计划时配套以相应的薪酬战略。但也有不少公司对薪酬体系存有错误的看法:他们认为,先把智囊团组建起来再想"钱"的事。如果董事会纵容甚至自己也持有这种想法,那么公司组建起来的人才系统必然是二流的。 相似文献
34.
35.
Many women still perceive men as their superiors in intellect. Although this double standard is dying, it is dying oh, so slowly. 相似文献
36.
Cleveland S. Patterson 《Accounting & Finance》1989,29(1):97-105
There is considerable confusion and contradiction in the standard finance textbooks regarding the question as to whether investment risks should be estimated using the standard deviation of possible outcomes, or their coefficient of variation. This confusion arises in part from failure to distinguish between the relative risk and the relative attractiveness of alternative projects. It also arises from failure to distinguish between the risk implications of market returns variability and those of accounting returns variability. 相似文献
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38.
Produce suppliers have raised concerns over retailer demands for slotting fees and other promotional allowances. These business practices have long existed in packaged goods trade, but are new to produce, which suppliers attribute to recent retail consolidation. Others argue that these allowances are consistent with the a competitive market, which is confronted with an enormous number of new products, most of which fail. Questions on the applicability of existing antitrust laws has limited their use. Eventually, the situation may rectify itself as more retailers adopt new business strategies that obviate the need for slotting fees and allowances. 相似文献
39.
Marvin L. Patterson 《Journal of Product Innovation Management》1998,15(5):390-402
Industry pundits often take managers to task for their supposedly myopic approach to planning and decision making. These sweeping generalizations gloss over the complex challenges confronting the managers who must ensure that their firms enjoy ongoing revenue growth opportunities. In place of pat answers, those managers require analysis and planning tools that offer clearer insights into the effects their decisions have on their firms' continued business success. As Marv Patterson points out, however, determining the effects of product innovation decisions poses a particular challenge for management, because the consequences of those decisions typically do not become evident until long after the decisions have been made. Presenting a conceptual model that links product innovation activities to revenue growth, he identifies three drivers of revenue growth, and explains how these growth drivers are linked by a set of mathematical relationships that can be presented in the form of an enterprise-specific growth table. He applies the model to three types of enterprises, and he discusses the key implications that the model holds for the business leaders who must keep shareholders satisfied. He depicts the relationship between a company and its customers as a closed-loop system in which the company converts labor, parts, and material into products, which it delivers to customers. The company invests a portion of the resulting revenue stream in the resources that generate new products. By effectively and continually applying a sufficiently large investment in this innovation engine, the company creates an ongoing stream of new products. The revenues from these new products more than offset the drop in revenues from products that are approaching obsolescence. He identifies three factors that drive revenue growth from these investments in the innovation engine: the fraction of revenues invested in product innovation, new product revenue gain, and the behavior of revenue over time for a particular business. Using a graph called a product vintage chart, he demonstrates that for a large company, the revenue contributions of a particular new-product year (or vintage) fall into a regular pattern over time, which enables a company to determine mathematical relationships for revenue growth as a function of R&D investment and new product revenue growth. In this way, senior managers can gain clearer understanding of the interplay between product innovation, R&D investment, revenue growth, and profitability over time. 相似文献
40.
Erik Rolland Raymond A. Patterson Keith Ward Bajis Dodin 《Operations Management Research》2010,3(1-2):68-79
Disaster response and recovery are crucial phases of disaster management. Decision-support systems used in disaster management must cope with the complexity and uncertainty involved with the scheduling and assignment of differentially-skilled personnel and assets to specific tasks. Operational constraints—such as workload and labor requirements, precedence constraints, resource availability, and critical deadlines among others—make timely and appropriate task assignment and sequencing difficult. Failure to assign personnel in an efficient and effective manner may result in unnecessary fatalities and significant additional loss of property as well as damaging the reputation of the disaster management organizations. Therefore, this paper proposes a decision-support system for disaster response and recovery using hybrid meta-heuristics. 相似文献