影片《功夫熊猫》中美国文化的模因分析

模因论是解释文化进化规律的一种新理论。运用模因论对美国动画电影《功夫熊猫》进行研究，可探讨其中独特的美国文化模因，即个人主义的复制及传播。     

语文教学中美育的实施

美育是素质教育的重要组成部分。本文就作者几年来在文学作品教学中的一点作法来谈一谈语文教学中美育的实施,即文学作品的美育因素,可以从意境美、语言美、人物形象美、结构美、环境美等五个方面来进行充分挖掘。     

基于机构投资者非理性报价的IPO定价分析

本文主要研究机构投资者非理性报价行为。在发行人(发行人与承销商的统称)理性假设下,建立模型并研究了机构给出不同价值信号时的发行价格设定与机构获配情况。文中分析发现当机构投资者拥有好的价值信息时,发行人的报价约束是有效的;当其拥有不好的价值信息时,报价约束完全不起作用,机构投资者会蓄意传达无价值或是好的信号,造成新股价格高于其价值。     

Switching intention model development: Role of service performances,customer satisfaction,and switching barriers in the hotel industry

The intricate relationships among core service and service encounter performances, customer satisfaction, and switching barriers in the formation of satisfaction and switching intention were examined in this study. A field survey was conducted at upper-midscale hotels. The results of the structural analysis revealed that both core service and service encounter performances significantly affected customer satisfaction, and satisfaction completely mediated the effects of service performances on switching intention. In addition, findings from the tests for metric invariances indicated that components of switching barriers (switching costs, relational investment, and lack of alternatives’ attractiveness) moderated the relationships between satisfaction and switching intention. In particular, the role of satisfaction derived from service performances in decreasing hotel guests’ intention to switch is greater when they perceive high switching costs, relational investment, and lack of alternatives’ attractiveness. Based on study findings, theoretical and practical implications are identified and discussed.     

Start-up and hiring practices of immigrant entrepreneurs: An empirical study from an evolutionary psychological perspective

Strong social ties embedded in ethnic communities of immigrant populations have been considered key assets for immigrant entrepreneurs. However, little research has been done on how biological kinship and the biological theories of altruism influence the behavior of ethnic entrepreneurs. In this study, we have applied a neo-Darwinian evolutionary theory of kinship to examine adaptive functions of kin and ethnic altruism in business start-up and hiring practices of Korean immigrant entrepreneurs in the United States. We confirmed that the patterns of help received by Korean entrepreneurs for business start-ups were congruent with an evolutionary perspective on altruism. However, the results for hiring patterns suggested that customer ethnicity trumped kin and co-ethic interests. We close by offering suggestions for future research.     

Psychological antecedents and risk on attitudes toward e-customization

Consumers can experience relatively low prices with the dramatic diffusion of online shopping even with customized products, which are commonly more expensive than regular products, due to unique functions of customized product order processes in online environments. This paper investigates how two psychological antecedents, (1) need for uniqueness and (2) status aspiration, can influence consumers' attitude with regard to forming procedures toward e-customized products and how perceived risk, another psychological factor, on purchasing e-customized products plays a role of moderating factor. A self-administered online survey of 321 Japanese consumers is conducted to examine a proposed conceptual model with Structural Equation Modeling (SEM). The analysis using results indicates that the need for uniqueness directly impacts on attitude toward e-customized products while it mediates the effect of status aspiration. A multi-group analysis to test a moderating effect of the perceived risk on purchasing e-customized products highlights the significant effects of psychological factors. The result also provides potential guidelines to e-tailors on possibility of segmenting markets as well as promoting their customized products using these psychological criteria of their target consumers.     

Modeling and Implementation of a New Negotiation Decision Support System for Conflict Resolution Under Uncertainty

Group Decision and Negotiation - The dynamic nature of negotiation and decision-making necessitates a flexible negotiation decision support system (NDSS) that can systematically investigate...     

碳排放约束视角下产业智能化对区域经济差距的影响研究

本文利用2003~2019年中国省级面板数据,从碳排放约束视角出发,实证考察了产业智能化对区域经济差距影响的差异性和产业智能化影响区域经济差距的机制。研究表明,产业智能化对缩小全国、东、中和西部地区省域间经济差距具有显著的正向效应;进一步考虑碳排放约束,发现碳排放约束正向调节了产业智能化对区域经济差距的正向效应,西部地区由于自身产业结构和区位因素,抑制了产业智能化对区域经济差距的正向效应;最后,对产业结构升级的两个子维度在产业智能化和区域经济差距间的中介效应检验,发现产业结构升级的中介效应存在,且主要是通过产业结构高级化实现,产业结构合理化发挥的作用较小。