Is America’s National Pastime too time consuming?

World Series telecasts are now an inferior good. Income and the time cost of consumption interact so that a ten percent income increase reduces viewership by 1.8 million households. Increased availability of substitutes reduces ratings but increased drama improves them.     

Measuring Cross-Category Specials Purchasing: Theory, Empirical Results, and Implications

The typical Hi-Lo grocery retailer offers consumers thousands of price specials each week to build traffic and influence economic performance. Retailer reliance on price specials may engender heavy cross-category specials purchasing by shoppers. Retailers contend that high cross-category specials purchasing can damage profitability because many of the specials presented to consumers have reduced gross margins. The present study measures the level of cross-category specials purchasing in a Hi-Lo grocery market and develops and tests a model of the determinants of cross-category specials purchasing using shopping basket level data, information from surveys of shoppers, and retailer promotions. The results of the study show about 39% of all items purchased on a shopping trip were on special and that about 30% of consumers surveyed were highly sensitive to price specials, purchasing more specials than regular priced items on their shopping trip. The findings indicate that the consumer search behaviors, such as reading flyers, significantly affected the level of cross-category specials purchasing as did the demographic variable - household income. The study concludes with a series of practical implications for managers to help them gain profitable shopping baskets and set of implications for researchers interested in developing new insights on cross-category specials purchasing.     

Attention All Shoppers,Queer Customers in Aisle Two: Investigating Lesbian and Gay Discrimination in the Marketplace

In this paper, drawing on epistemologies in social and behavioral sciences, we discuss the tenuous social-cultural climate of sexual minorities within markets. Discourses across disciplines address the socio-political and cultural evolution of sexual minorities, most notably self-identified and out lesbians and gay men. Yet, consumptive and marketing spheres offer mixed metaphors about the value and desirability of lesbians and gays, and often work to enact the homophobic at an institutional level. We review research on homonegative bias and heteronormativity within psychological and sociological domains, and then illustrate how homonegativity toward perceived lesbians and gays is structurally enacted within the marketplace. We posit four methodological strategies that may be used to further research queries in these domains, and comment on the ethical parameters of using deception to investigate discriminatory behavior against (perceived) lesbians and gay men.     

Public involvement in health genomics: the reality behind the policies

Public involvement is increasingly becoming the norm as stakeholders recognize the need to inform, consult and engage the public. However, there is limited understanding about the meaning and implications of public involvement, in particular elements like the levels of public involvement, the goals of the involvement, the type of public to be involved, the methods of involving the public and the need to assess effectiveness. We conducted a systematic review of policy documents/guidelines published between 1998 and 2009, by governments, health professionals and the public regarding public involvement in the area of human genomics. Documents were identified using the HUMGEN database and organizational web sites. A total of 70 documents were retrieved addressing public involvement and human genomics. The review revealed that 22 documents mentioned the active process of partnership and collaboration, whereas 27 mentioned consultation and 29 mentioned education. The most common goals were building trust and respect, followed by education, governance and lastly, understanding risks and benefits. We found that less than a third of the documents defined who the public is, and when mechanisms for public involvement were mentioned, they were rarely placed into a context. Few documents drew attention to evaluation. It is reassuring to see that there has been an emphasis placed on public involvement in the area of health and genomics. The findings underscore the gaps existing in the actual policy documents/guidelines and the need to clarify the goals, the methods, who is the public, what mechanism are appropriate and the need for evaluation when addressing public involvement in health genomics.     

Measuring Ethnic Community Involvement: Development and Initial Testing of an Index*

This paper builds on the work of Chaganti and Greene, who distinguish between ethnic minority entrepreneurs/small business owners who are very involved with their ethnic community and those who are not. We extend their work by developing an Index of Ethnic Community Involvement based not only on personal but also business characteristics. We utilize a large sample size (698 interviews with entrepreneurs), drawn from five ethnic groups, and develop a valid and reliable (0.69) Index of Ethnic Involvement (IEI) with a strong emphasis on social capital theory. Our initial analysis shows the IEI predicts some personal and business characteristics. Future development will include building regression models to predict business outcomes. The IEI, when fully developed, promises to be useful for targeting assistance, education and training programs, and policy initiatives for entrepreneurs and small business owners according to the level of ethnic community involvement.     

TMT Departures and Post‐IPO Outside Director Additions: Implications for Young IPO Firms’ Survival and Performance

We draw on resource‐based logic to argue that relatively stable TMTs and boards are beneficial for young IPO firms because of the need to maintain and develop valuable firm‐specific capabilities and psychological attachment of pre‐IPO TMTs. Using panel data from 272 young IPO firms, we find that pre‐IPO TMT member exits negatively affect young IPO firms’ survival and performance. This negative effect is greater when more post‐IPO outside directors are added. We also find that the above interaction is positively and negatively associated with survival and performance when TMT ownership declines substantially and when firms have a founder CEO, respectively.     

How location and ethnicity affect ethnic entrepreneurs in three Canadian cities

Few studies on the entrepreneurial contributions of immigrant and/or ethnic entrepreneurs have been carried out in Canada. This article presents results from a cross‐Canadian project. Data were collected from 718 entrepreneurs in three cities. Analysis of the socio‐demographic profile suggests that ethnic entrepreneurs pursue different paths of integration. Firm characteristics suggest that similar support programs are needed for ethnic firms as for all small firms. Also, our analysis suggests that there is no need for new support programs for ethnic firms, except to help them better integrate. Lastly, the use that these entrepreneurs make of social capital only partially confirms the literature. © 2010 Wiley Periodicals, Inc.     

Perceptions of electricity-use communications: effects of information,format, and individual differences

Electricity bills could be an effective strategy for improving communications about consumers’ electricity use and promoting electricity savings. However, quantitative communications about electricity use may be difficult to understand, especially for consumers with low energy literacy. Here, we build on the health communication and graph comprehension literature to inform electricity bill design, with the goal of improving understanding, preferences for the presented communication, and intentions to save electricity. In a survey-based experiment, each participant saw a hypothetical electricity bill for a family with relatively high electricity use, covering information about (a) historical use, (b) comparisons to neighbors, and (c) historical use with appliance breakdown. Participants saw all information types in one of three formats including (a) tables, (b) bar graphs, and (c) icon graphs. We report on three main findings. First, consumers understood each type of electricity-use information the most when it was presented in a table, perhaps because tables facilitate simple point reading. Second, preferences and intentions to save electricity were the strongest for the historical use information, independent of format. Third, individuals with lower energy literacy understood all information less. We discuss implications for designing utility bills that are understandable, perceived as useful, and motivate consumers to save energy.     

Book Reviews

Anne Booth (1998), The Indonesian Economy in the Nineteenth and Twentieth Centuries: A History of Missed Opportunities, Macmillan, London, and St Martin's Press, New York, pp. xvi + 377. Paper: US$ 19.95; cloth: US$ 79.95.

J. Thomas Lindblad (1998), Foreign Investment in Southeast Asia in the Twentieth Century, Macmillan, London, and St Martin's Press, New York, pp. xiii + 240. Paper: £49.95.

Adam Schwarz and Jonathan Paris (eds) (1999), The Politics of Post-Suharto Indonesia, Council on Foreign Relations Press, New York, pp. 150. Paper: US$17.95.

Arief Budiman, Barbara Hatley and Darnien Kingsbury (eds) (1999), Reformasi: Crisis and Change in Indonesia, Monash Asia Institute, Melbourne, pp. 402. A$24.95.

Hal Hill (1999), The Indonesian Economy in Crisis: Causes, Consequences and Lessons, Institute of South East Asian Studies, Singapore, pp. 150. S$22.50; US$14.90.

Terry Dwyer (ed.) and Barry Reece and Craig Emerson (contributors) (1999), Resource Tax Policy in Countries of the Asia Pacific Region, Asia Pacific Press, The Australian National University, Canberra. A$20.00; US$20.00.

Januar Achmad (1999), Hollow Development: The Politics of Health in Soeharto's Indonesia, Coombs Academic Publishing, Research School of Pacific and Asian Studies, The Australian National University, Canberra, pp. viii + 220. A$15.00 plus postage.

Terence H. Hull, Endang Sulistyaningsih and Gavin W. Jones (1999), Prostitution in Indonesia: Its History and Evolution, Pustaka Sinar Harapan, Jakarta, pp. 161. A$10.00.