R&D, risks and overreaction in a market with the absence of the book-to-market effect

Prior studies document that the book-to-market (BM) effect is absent in the Taiwan stock market. Using Taiwanese data covering from 1991 to 2006, we show that, after controlling for the size effect and the Fama and French's (1993) risk factors, the BM effect only exists for those firms with low R&D intensity essentially because these stocks suffer less from investors’ underreaction to R&D investment. The BM effect arises primarily from fundamental reversals acting as a proxy for investors’ overreaction.     

China's Generation Y's Expectation on Outbound Group Package Tour

This paper aims to identify China's Generation Y's (Gen Y) preference toward joining group package tour (GPT) when traveling abroad and explore their expectations on a number of service attributes. Six service attribute dimensions were identified through factor analysis, including: group leader/local guide(s), optional tour and shopping arrangement, safety, cleanness, and comfortableness, accommodation, activities, and shopping length and frequency. This study confirmed the importance of group leader/local guide(s) with a special emphasis on their honesty. It is found that current group and non-group travelers of Gen Y shared similar expectations on six service feature dimensions, while having different expectations on four service attributes: food hygiene, tour leader's emergency handle ability, Chinese food offering, and park as attraction choice. Results also showed that potential group travelers had higher concern over the factor of group leader/local guide(s) than non-group travelers.     

A Structural Model to Examine How Destination Image,Attitude, and Motivation Affect the Future Behavior of Tourists

This study examines a behavioral model of wetlands tourism using variables of destination image, attitude, motivation, satisfaction and future behavior for tourists at Cigu, Sihcao and Haomeiliao in southwestern Taiwan. Empirical results indicate that destination image directly affects satisfaction and indirectly affects future behavior. Tourist attitude directly affects satisfaction and indirectly affects future behavior, while tourist motivation directly affects satisfaction and indirectly affects future behavior. Tourist satisfaction had a significant influence on future behavior, and satisfaction proved a significant mediating variable within this behavioral model.     

An overview of Internet-based surveys in hospitality and tourism journals

Survey research has reached an era when the Internet is commonly used as a research tool in different fields of study. Yet, the use of this method in tourism and hospitality research has not been fully explored. This study provides a state-of-the-art assessment of journal publications in the past ten years to reveal how the Internet has been incorporated into tourism and hospitality research. Various aspects of online research in tourism and hospitality are identified via reviewing relevant articles retrieved from the EBSCOhost.     

The interrelationships among service quality,customer satisfaction,and customer loyalty: Examination of the fast-food industry

The purpose of this study was to use customers’ perspectives to develop a conceptual model for improving service quality and enhancing customer satisfaction and loyalty. The 197 samples were selected from customers of leading fast food franchise enterprises in Taiwan. The research results indicate that service quality positively influences customer satisfaction and customer loyalty. Service quality positively influences customer loyalty through customer satisfaction. The research findings indicate that managers need to ensure they have efficient service quality to enhance customer satisfaction and customer loyalty levels.     

Housing Preferences of Temporary Migrants in Urban China in the wake of Gradual Hukou Reform: A Case Study of Shenzhen

In the wake of the recent announcement by the State Council concerning the provision of public rental housing across China, and the gradual reform of China's household registration system (hukou), this article explores how potential adjustments in government housing policies (namely access to public rental housing) influence the housing preferences of temporary migrants who are currently residing inside the chengzhongcun (urban villages) of Shenzhen. The results indicate that dissatisfaction with rental cost and living conditions in these urban villages are the key reasons for migrants wishing to move into public rental housing if it is offered to them — and not the fact that they are treated differently within the hukou system. Public rental housing is welcomed in particular by newly arriving migrants who live outside the Shenzhen Special Economic Zone (SEZ), and migrants who have decided to remain in Shenzhen for the foreseeable future. By contrast, dissatisfaction with urban villages is the sole contributor to housing preferences for those residing inside the SEZ.     

Antecedents and Consequences of User Coproduction in Information System Development Projects

Based on a coproduction concept highlighted by service‐dominant logic, this study attempts to understand the antecedents and consequences of user coproduction in information system development projects. As a key contribution, we posit that user coproduction is influenced by social capital between users and developers; we then postulate that user coproduction determines the project outcomes. Paired data collected from both user representatives and developers by using a survey approach was used to test proposed hypotheses. The results showed that user coproduction has a positively significant influence on project outcomes, and social capital between user representatives and developers is also associated with user coproduction.     

Social capital and creativity in R&D project teams

The existing research contributes to our understanding about the value of social capital in a wide range of social science disciplines; however, it does not well address the role of social capital in creativity for research and development (R&D) project teams in a given context. Using a sample of 54 R&D project teams in high-technology firms of Taiwan, we examined the impacts of social capital on creativity of R&D project teams from an intra-team perspective. Results of factor analysis revealed four factors extracted from the concept of social capital, namely social interaction, network ties, mutual trust, and shared goals. Findings suggested that social interaction and network ties had significant and positive impacts on creativity of R&D project teams, but mutual trust and shared goals did not. Managerial implications for managing social capital in R&D project teams are discussed.     

Off‐farm work,technical efficiency,and rice production risk in Taiwan

This article investigates the differences in yield production, production efficiency, and yield risk for farmers both with and without off‐farm work. Using a nationwide survey of rice farmers in Taiwan, we estimate two stochastic production frontier models that accommodate technical inefficiency and production risk simultaneously for farmers both with and without off‐farm work. The stochastic dominance criterion is then applied to compare the differences in the distributions of the estimated technical efficiency and yield risk between groups. The empirical results indicate that these two groups of farmers use resources in different ways, and off‐farm work is not necessarily associated with lower technical efficiency. For farmers in the lower percentiles of the efficiency distribution, those with off‐farm work are more efficient than their counterparts without off‐farm work. In addition, farmers with off‐farm work face higher production risk and this result is robust for the entire distribution.