The impact of prevention versus promotion hope on CSR activities

In order to benefit from CSR (corporate social responsibility) activities, companies need to adopt appropriate advertising strategies that can positively influence consumers’ purchase decisions while generating favorable attitudes toward the company. Advertising certain products or services triggers the feeling of hope and creates specific goals that consumers aim to achieve. In this study, we distinguish between two types of hope—promotion hope versus prevention hope, and examine their impact in the context of CSR. Results from an experimental study reveal that the impact of CSR activities on consumer attitudes and behavioral intentions depends on the type of hope. When the ad portrayed a message inducing prevention hope, an altruistic CSR activity was more effective than a strategic CSR activity. Conversely, the impact of the two CSR activities did not differ in the promotion ad context.     

Many-to-many exchange without money: why people share their resources

This paper extends our knowledge of the growing movement of collaborative consumption, or people sharing with others, in a collective shift away from the outright purchase of things. The focus of the study is on the sharing of land, one of our most widely held and debt-laden assets, for food production, a fundamental human need that has not been the topic of other collaborative consumption research. The research presents a netnographic study of the motivations to participate in Landshare, a non-profit scheme operating in the UK, Canada, and Australia, which “connects growers to people with land to share.” The study finds there are significant social belonging and other benefits stemming from collaborative consumption and, in the case of Landshare, a new finding not previously reported in consumer behaviour research, of physical and mental health benefits. This expands the study of exchange as a consumer-to-consumer phenomenon, where no money changes hands.     

The impact of purchase situation on salesperson communication behaviors in business markets

This research addresses the impact of purchase situation on sales communication behaviors used by the salesperson in business markets. We hypothesize that different sets of sales communication behaviors will be needed and vary for different purchasing situations. Measures of a salesperson's communication behaviors were tested for different types of purchase situations. Differences were found in the persuasiveness of the salesperson's getting, giving, and using information, depending on the type of purchase situation. These findings help support the value of salesperson adaptability, providing an important variable on which to adapt.     

Spatial productivity spillovers from public infrastructure: Evidence from state highways

Is public-sector infrastructure a key determinant of productivity? Traditional, project-based analyses of benefits and costs typically do not find large rates of return. Proponents of infrastructure spending instead point to regressionbased analyses of the links between private productivity and public infrastructure that imply large productivity effects from public spending. The disparity in estimated returns is often attributed to geographic spillovers in productivity benefits that are not captured by disaggregated analyses. We examine the degree to which state highways provide productivity benefits beyond the narrow confines of each state's borders. Despite the fact that state highways-especially the interstate highway system-are designed at least in part with interstate linkages in mind, we find no evidence of quantitatively important productivity spillovers.     

Online job search discouragement: How employment platforms and digital exclusion shape the experience of low-qualified job seekers?

How do people experience the platform-mediated job search process? We explore this question based on a sample of in-depth interviews (n = 20) with low-qualified, unemployed Spanish job seekers. Our main finding shows that the ways they use Information and Communication Technologies negatively impact their engagement in online job search activities. Based on our findings, we develop a framework of online job search discouragement revolving around crafting online profiles, applying for jobs, reviewing application statuses and integrating the tensions these activities carry for the experience and the outcome of the platform-mediated job search.     

Explicit relative performance evaluation in performance-vested equity grants

Using data from FTSE 350 firms, we examine factors influencing explicit relative performance evaluation (RPE) conditions in performance-vested equity grants. We provide exploratory evidence on whether the use or characteristics of RPE are associated with efforts to improve incentives by removing common risk, other economic factors discussed in the RPE literature, or external pressure to implement RPE. We find that many of these economic factors, including common risk reduction, are more closely related to specific relative performance conditions than to the firm-level decision to use RPE in some or all of their equity grants. We also find that greater external monitoring by institutional investors or others is associated with plans with tougher overall RPE conditions. The relative performance conditions are binding in most RPE plans, with nearly two-thirds of the grants vesting only partially or not vesting at all. Further, we find evidence that vesting percentages vary in RPE and non-RPE plans.