Technology literacy: the extension of cognition

Technology literacy is a construct that is increasingly referred to as an essential twenty-first century skill. However, too often, it is ambiguous as to what constitutes technology literacy. This paper posits that technology literacy has three distinct levels, including, (1) identify technologies relevant to a task, (2) understanding how to use the technology and how to navigate its interface, and (3) understanding the inner-working or structure of the technology. This paper describes why one or more of these three ways of knowing technology are involved in almost every learning task. In other words, the paper argues that technology literacy should not be thought of as a isolated set of skills, but as an essential strategy for most learning objectives.     

The measurement of intergenerational communication and influence on consumption: Development, validation, and cross-cultural comparison of the IGEN scale

This article develops and validates measures of intergenerational communication and influence about consumption. Despite the widespread belief that parents play a pivotal role in the consumer socialization of their children, empirical research on the skills, attitudes, and preferences transmitted from one generation to the next is quite limited. One factor that may explain this deficiency is the lack of appropriate instruments for assessing intergenerational issues. Drawing on consumer socialization theory and research, intergenerational transmission is defined in terms of three components directly relevant to marketplace transactions: (1) consumer skills, (2) preferences, and (3) attitudes toward marketer-supplied information. Multi-item scales are developed to measure each of these components. The findings of three studies supporting the reliability, dimensionality, and validity of the intergenerational scales are reported. Validation efforts incorporate cross-cultural analyses from the United States and Thailand, as well as dyadic-level comparisons between parents and children. Madhubalan Viswanathan is an associate professor of marketing at the University of Illinois. He received his Ph.D. from the University of Minnesota. His research interests include consumer psychology and measurement. His research appears in several journals including theJournal of Consumer Psychology, theJournal of Marketing Research, theJournal of Applied Psychology, Personality and Social Psychology Bulletin, andPsychology and Marketing. He serves on the editorial review boards of theJournal of Consumer Psychology andPsychology and Marketing. Terry L. Childers is a professor of marketing at the University of Minnesota. He received his Ph.D. from the University of Wisconsin. His research interests include visual information processing, measurement, and psychometrics. His work has been published in several journals including theJournal of Marketing Research, theJournal of Consumer Research, theJournal of Consumer Psychology, and theJournal of Mental Imagery. He serves on the editorial review boards of theJournal of Consumer Research and theJournal of Business Research. Elizabeth S. Moore is an assistant professor of marketing at the University of Notre Dame. She received her Ph.D. from the University of Florida. Her research interests include consumer decision processes within the household, the effects of advertising and promotion on children, as well as marketing and society issues. Her work has been published in theJournal of Marketing, theJournal of Consumer Research (in press), and theJournal of Macromarketing, as well as other books and conference proceedings.     

Methodological Choices in Relationship Quality (RQ) Research 1987 to 2015: A Systematic Literature Review

Different methodological choices (i.e., data collection method, sample size, sample characteristics, and analytical instrument) in 122 relationship quality (RQ) peer-reviewed articles published in accredited academic journals between 1987 and 2015 are reviewed. The results revealed that RQ researchers need to look into other relationship types in which businesses/organizations engage in order to survive, as existing studies have been limited to interpersonal relationships (i.e., relationships between individuals), business to business relationships (B2B), business to customer relationships (B2C), and customer to business relationships (C2B). Also, the results show that too much attention has been given to the quantitative method of data collection, as only a small number of researchers in this field utilize the qualitative method. Furthermore, the sample choice and size identified in existing studies are somewhat constrained to the method of data collection employed. Researchers should be more transparent in providing detailed information on their methodological choices and the rationale for those choices.     

Identity in the “Road Racing Capital of the World”: heritage,geography and contested spaces

This article explores the complex relationship between sport and landscape and their role in the expression and maintenance of identity. While discussions have typically emphasised the role taken by stadia and sporting venues in the development and expression of sporting and national identities, fewer have considered the role taken by the wider landscape. It is this landscape that provides the context in which many sports are enacted and watched and it is through the embodied actions and experiences that landscape is given added meaning, reinforcing narratives of space that are implicated in the creation and maintenance of national identities. Yet here, unlike stadia or other sporting venues, space is much less regulated; as a result, participants and observers are also implicated in the creation of “counter geographies” that destabilise “official” narratives of space. Here our focus is on the contested landscapes of the Isle of Man Tourist Trophy Races; an event where sporting narratives have become materially and conceptually part of the landscape. Through a discussion of these landscapes and their expression in the Staying the Course exhibition curated by Manx National Heritage, we contend that geographies of sport must also reflect on the contested nature of sporting spaces.     

An in-depth exploration of residents’ perceived impacts of transient vacation rentals

ABSTRACT

The recent explosion of transient vacation rental (TVR) accommodations has been aided by websites like AirBnB, Vacation Rentals By Owner (VRBO), and HomeAway and this segment continues to grow in popularity. Many communities have enacted bans on TVRs with little empirical data to support decisions. This study explores TVR-related impacts as perceived by residents, and why those particular impacts are perceived. A series of 12 semi-structured, in-depth interviews of key resident stakeholders on Oahu, Hawai’i, United States (US) were conducted. Thematic analysis revealed residents perceived both positive and negative impacts in the economic, environmental, and sociocultural realms. Extended quotes from interviewees reveal the connection of perceived impacts to the presence of TVRs in residential zoned areas and the lack of a proprietor to manage the property and tourists like a traditional bed and breakfast (B&B). Findings provide a baseline for future research examining the unique impacts of this area of rapid tourism growth. Marketing implications are discussed.     

Recurrent Marketing Decisions: Decision Complexity,Decision Focus,and Firm Performance

In this paper we examine the nature of the decision-making process for recurrent marketing decisions and its effects on firm performance. A conceptual model of recurrent decision-making in a competitive environment is developed and used as a framework for analyzing 96 tactical decisions made by 35 management groups in the last three periods of a management simulation. The decisions were based entirely on a set of decision rules developed by the management groups. The decision rules were coded for whether they were internally or externally focused and how complex their decision process was. These two factors were then used to predict firm performance. There are a number of important results. The greater the uncertainty in the link between a decision variable and its outcome, i) the more likely managers are to prespecify the value of the decision variable rather than construct a decision rule, ii) the less complex the decision rules that are constructed, and iii) the greater the proportion of internally-focused decision rules. In addition, the focus of a decision rule, but not the complexity of the process—independent of the focus—is positively related to performance with firms that focus on both internal and external factors doing best.     

An open-economy transition model

This paper presents an open-economy general equilibrium model illustrating an economy such as a small eastern European country prior to economic transition. The developed model illustrates some of the inefficiencies inherent in the pre-reform economies, including the price distortions that caused resource wasting queues, as well as government domination of the production process. The model specifically provides a dynamic, analytical framework for considering the impact of government policies in determining the size of the trade balance and pre- and post-reform domestic social welfare.The author sincerely appreciates the comments and suggestions on an earlier version of this paper provided by the participants in the Social Sciences Research Council Workshop on the Economics of Transition to Market Systems in St. Petersburg in July 1995, as well as at the 1996 AEA and CEA meetings. Gerhard Glomm, Michael Alexeev, Joe C. Davis, and Ashok Kotwal had many helpful suggestions. The author also thanks Josh Perryman for research assistance.     

Benchmark Status in Fixed-Income Asset Markets

Abstract:  What is a benchmark bond? We provide a formal theoretical treatment of this concept that relates endogenously determined benchmark status to price discovery, and we derive its implications. We describe an econometric technique for identifying the benchmark that is congruent with our theoretical framework. We apply this to the US corporate bond market and to the natural experiment that occurred when benchmark status was contested in the European sovereign bond markets. We show that France provides the benchmark at most maturities in the Euro-denominated sovereign bond market and that IBM provides the benchmark in the US corporate bond market.     

Impact of the 1996 Summer Olympic Games on Employment and Wages in Georgia

Using a standard differences-in-differences (DD) technique and a modified DD technique in the slopes, this paper determines that hosting the 1996 Summer Olympic Games boosted employment by 17% in the counties of Georgia affiliated with and close to Olympic activity, relative to employment increases in other counties in Georgia (the rate of growth increased 0.002 percentage points per quarter). Estimation of a random-growth model confirms a positive impact of the Olympics on employment. In addition, the employment impact is shown not to be merely a “metropolitan statistical area (MSA) effect”; employment in the northern Olympic venue areas was found to increase 11% more post- versus pre-Olympics than it did in other, similar southern MSAs. The evidence of an Olympic impact on wages is weak.