Cross-national consumer research using structural topic modelling: Consumers' approach-avoidance behaviours

This study introduces structural topic modelling (STM), a sophisticated unsupervised machine-learning algorithm for text analysis, to compare Indonesian and Malaysian Muslim consumers' approach-avoidance behaviours toward Korean beauty products using social media data. The STM results revealed 16 topics for each country, including new common themes belonging to K-beauty culture and wannabe Korean skin. Intriguing differences were also observed between these countries. Korea-related constructs, such as Korea's image and wannabe Korean skin, were approach factors for only Indonesians. Korean cosmetic brand-specific topics were extracted for only Malaysians and were significantly associated with their behavioural responses. Unsuitable Korean beauty products and domestic product preferences were avoidance factors for Indonesians, but new product risks and conflicts between Muslim and Korean cultures for Malaysians. We demonstrate that STM is a helpful tool in cross-national research for corroborating and extending the existing theoretical frameworks. The practical implications are also provided for global marketers.     

Uniform pricing effect: The influence of uniform pricing on product value judgement and purchase intention

Uniform pricing, which is a pricing strategy that sets a unified price for all products in the store or all products in the same category, is becoming increasingly popular over the past decades. However, scarce attention has been paid to investigating its impact on consumer behaviour. This research investigates the influence of uniform pricing on product value judgements and purchase intentions. Four studies demonstrate that uniform pricing (vs. non-uniform pricing) could induce stronger promotion perception, which leads to more positive product value judgements and purchase intentions. Moreover, price sensitivity and product involvement moderate this effect, and this effect only exists for high price-sensitive consumers and low product involvement consumers.     

创意产业集群模块化网络组织创新机制研究

创意产业集群模块化网络组织生产模式是为适应复杂多变的市场环境、变幻莫测的需求结构及信息和计算机技术的不断发展而产生的一种社会生产组织形式和企业管理模式,它能够为集群内企业提供一个高效运作合作网络平台,使集群保持持续的竞争优势。中国创意产业集群在未来发展中应充分利用模块化的生产组织形式,在实现地理范围内的网络创新发展的同时,主动融入全球模块化生产网络中,以最大化分享创新收益。     

Relevance of culture in studies of leadership: ignored or dismissed?

Asia Pacific Journal of Management - Until recently, conclusions drawn about leadership have been made from a decidedly Western perspective, primarily based on theory developed in the U.S. using...     

知识经济与高校图书馆的发展

通过阐述知识经济的有关问题及高等院校在知识经济中的重要地位,论述知识经济给高校图书馆带来的发展机遇．并对未来高校图书馆的发展趋势进行分析,提出当前应当采取的对策。     

医学蚊媒和蜚蠊的诱集监测技术研究

[目的]改进医学媒介昆虫蚊类和蜚蠊的诱集方法,提高口岸对蚊媒和蜚蠊的诱捕能力和监测技术。[方法]使用由本研究设计的多种昆虫诱集装置配合新型昆虫引诱剂,在福建口岸诱集蚊虫和蟑螂,进行效果初步验证。[结果]诱集实验捕获蚊虫5个种,共计1089只,致倦库蚊（Culex pipiens quinquefasciatus）为优势种;蜚蠊4个种,共计380只,德国小蠊（Blattella germanica）为优势种。诱集装置与新型诱剂的组合使用对蚊虫（t=8.190,P〈0.01）和蜚蠊（F=5.859,p〈0.05）的诱集效果均明显好于常规方法。[结论]采用诱集装置并配合新型引诱剂的方法能够获得较好的监测效果,该方法可用于口岸蚊媒和蜚蠊的诱集监测。     

Does proximity matter in international bond underwriting?

In this study, we analyze a sample of 3982 international bond issues from 31 countries to examine the impact of geographic proximity on the selection of lead underwriter in the international bond market. We find that proximate banks are more likely to lead underwrite risky bonds and non-rated bonds. On average, the total issue cost is lower if the lead underwriter is a proximate bank. The overall results suggest that geographically proximate banks have better access to private information about issuing companies. We also find that the cost reduction effect of proximate underwriting only appears in developed markets. In addition, this cost reduction effect is relatively weak in countries with a legal system that provides good investor protection.     

“一带一路”沿线国家数字经济的发展与思考

在“一带一路”倡议下,沿线国家数字经济进入全新发展阶段。加强“一带一路”沿线国家数字经济建设,不但可以帮助中国制造走出去,还可以帮助国家国际贸易、经济发展。本文主要围绕“研究背景”“一带一路沿线国家数字经济发展中存在的问题”“一带一路沿线国家数字经济发展策略”“加强一带一路沿线国家数字经济发展安全保障”这几个方面展开论述,希望明确国家数字经济发展的方向与趋势,加快“一带一路”沿线国家数字经济的发展步伐。     

属地化改革后民用机场运营效率的研究

属地化改革标志着航空业进入了新的发展阶段。运用DEA方法对我国30家民用机场的效率进行评估后发现,2006年以来我国机场效率明显提高,但是总体运营仍是无效的。对于不同管理形式、融资方式和企业规模的机场来说,其无效的原因和效率优化路径并不相同。这将影响我国航空业进一步改革的方向和相关政策的制定。     

孤儿保单问题的成因、影响及对策

随着加入WTO的过渡期的结束，外资保险公司纷纷进驻我国保险市场，保险业的竞争愈演愈烈，导致保险代理人频繁跳槽，滋生了大量的孤儿保单，其规模之大、波及范围之广，已成为我国保险业发展的一大障碍，如何尽快解决孤儿保单问题，关系到我国保险业的健康发展。