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31.

This article looks at ways in which the US broadcasting and advertising industries conceptualized the female consumer in the immediate Post War period. It explores the emergence of daytime television and discusses broadcasters' views of their predominantly female audience. The article argues that by grasping the underlying principles that were developed in the early daytime television industry, one can gain a better understanding, not only of the manner in which female audience members were addressed in the 1950s, but also, to some extent, of the ways mass media address women today.  相似文献   
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In accordance with cognitive dissonance theory, individuals generally avoid information that is not consistent with their cognitions, to avoid psychological discomfort associated with tensions arising from contradictory beliefs. Information avoidance may thus make risk communication less successful. To address this, we presented information on red meat risks to red meat consumers. To explore information exposure effects, attitudes toward red meat and perceived knowledge of red meat risks were measured before, immediately after, and two weeks after exposure. We expected information avoidance of red meat risks to be: positively related to (1) study discontentment; and (2) positive attitudes toward red meat; and negatively related to (3) information seeking on red meat risks; and (4) systematic and heuristic processing of information. In addition, following exposure to the risk information, we expected that (5) individuals who scored high in avoidance of red meat risks information to change their attitudes and perceived risk knowledge less than individuals who scored low in avoidance. Results were in line with the first three expectations. Support for the fourth was partial insofar as this was only confirmed regarding systematic processing. The final prediction was not confirmed; individuals who scored high in avoidance decreased the positivity of their attitudes and increased their perceived knowledge in a similar fashion to those who scored low in avoidance. These changes stood over the two-week follow-up period. Results are discussed in accordance with cognitive dissonance theory, with the possible use of suppression strategies, and with the corresponding implications for risk communication practice.  相似文献   
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The hospital sector has undergone significant management reforms over the last decades. These reforms include more use of accounting information. This paper focuses on the kinds of logic that guide clinical managers’ perception of their management control practices when including accounting information in decisions. A survey study was undertaken among clinical managers, and it was completed by interviews to go deeper into the management control processes in three large hospitals in the middle and northern parts of Norway. We found that there is a triangle of logic which may change and form different patterns, according to different contexts and variations in professional background.  相似文献   
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The Bretton Woods system of fixed exchange rates was abandoned at the beginning of March 1973 when currencies were allowed to float. Has the system of flexible exchange rates fulfilled the expectations placed in it? How should experiences with regional systems of fixed exchange rates be assessed, and what are the prospects for a return to such a system worldwide?  相似文献   
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The need for new methods to deal with big data is a common theme in most scientific fields, although its definition tends to vary with the context. Statistical ideas are an essential part of this, and as a partial response, a thematic program on statistical inference, learning and models in big data was held in 2015 in Canada, under the general direction of the Canadian Statistical Sciences Institute, with major funding from, and most activities located at, the Fields Institute for Research in Mathematical Sciences. This paper gives an overview of the topics covered, describing challenges and strategies that seem common to many different areas of application and including some examples of applications to make these challenges and strategies more concrete.  相似文献   
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Population ageing and rising costs of long‐term care mean that organisations will be confronted in the future with a growing number of employees who combine paid work with providing informal care to a relative or non‐kin. Combining work and informal care successfully partly depends on job and care‐related features, but more information is needed on the importance of organisational aspects in this regard. The impact of organisational support on work outcomes (work–care balance and perceived need for job adaptations) was studied among 1,991 employed informal caregivers in 50 different organisations. Multilevel logistic regression analyses revealed that a heavy care burden decreased the odds of combining work and care successfully. Caregivers who felt supported by colleagues and supervisors, and who worked in supportive organisations had higher odds of good work outcomes. The findings imply that organisations should be explicit about their concern for informal caregivers and be particularly aware of colleagues with heavy care responsibilities.  相似文献   
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This study focuses on three different milestones in the business gestation process, i.e. becoming an aspiring entrepreneur, a nascent entrepreneur, and a founder of a fledgling new business. Moreover, this study uses a combination of both individual and regional (or environmental) factors in predicting individuals’ success or failure to reach each of these three milestones. Hypotheses are developed to test the effect that human and environmental resources have on the odds of reaching the different milestones in the business start-up process. The study is based on interviews of a representative sample of 9533 Norwegians aged 18 years or older. From this group, 197 respondents qualified as nascent entrepreneurs. These were subsequently interviewed in follow-up interviews conducted in 1996, 1997 and 1999. In addition, regional data at the municipality level is included to measure the available pool of environmental resources. The results indicate that entrepreneurial experience is the single most important factor for predicting the outcome of the business start-up process. Even though environmental resources play a role, human resources are generally found to be better predictors of the outcome of the business start-up process. Several important implications for policy-makers are presented.  相似文献   
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This article explores commonplaces in focus group discussions about genetically modified food. In the discussions, members of the general public interact with food biotechnology scientists while negotiating their attitudes towards genetic engineering. Their discussions offer an example of uncertainty discourse in which the use of commonplaces seems to be a central feature. My analyses support earlier findings that commonplaces serve important interactional purposes and that they are used for mitigating disagreement, for closing topics and for facilitating risk discourse. In addition, however, I argue that commonplaces are used to mitigate feelings of insecurity caused by uncertainty and to negotiate new codes of moral conduct.  相似文献   
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