International Trade in Nutmeg and Mace: Issues and Options for Indonesia

Indonesia produces more than three-quarters of the world's output of nutmeg and mace. In 1986 the government introduced export regulations that facilitated cartehsation of the market. This led to a dramatic rise in world prices. Problems such as accumulation of unsold stocks in Indonesia and smuggling of nutmeg and mace through Singapore led the government to abolish the regulations in 1990. World prices fell steeply, and since then have remained low. Indonesian nutmeg and mace exporters have called for the reregulation of the market. This paper assesses the case for reregulation, considering the costs and benefits to affected parties within Indonesia and the long-term sustainability of regulation.     

Deforestation and land use change: sparse data environments

Understanding determinants of land use in developing countries has become a priority for researchers and policy makers with a wide range of interests. For the vast majority of these land use issues, the location of change is as important as its magnitude. This overview paper highlights new economic approaches to modeling land use determinants that combine non‐traditional data sources with novel economic models and econometric techniques. A key feature is that location is central to the analysis. All data elements include an explicit location attribute, estimation techniques include the potential for complications from spatial effects, and results are location‐specific. The paper reviews the theory underlying these models. Since this paper is intended to provide the potential new researcher with an introduction to the challenges of this analysis, we present an overview of how remotely‐sensed data are collected and processed, describe key GIS concepts and identify sources of data for this type of econometric analysis. Finally, selected papers using these techniques are reviewed.     

Opinion leaders and opinion seekers: Two new measurement scales

The authors describe the development and validation of multiple-item self-report scales to measure opinion leadership and opinion seeking for specific product or service domains. The concepts of opinion leadership and opinion seeking are defined, previous attempts to measure them are critiqued, and the scale development process is described. Five separate studies using data from 1,128 student and adult respondents provide ample evidence for the unidimensionality, the reliability, and the construct and criterion-related validity of the resulting scales. Finally, implications for consumer theory and marketing practice are discussed. She received her Ph.D. from the University of Alabama. Her research focuses on methodological issues in consumer research. He received his Ph.D. from the University of Alabama. His chief interest is in scaling consumer characteristics. where she directs the MBA program. She received her Ph.D. from Florida State University. Her research includes business ethics, scale development, and marketing to children.     

The commercial home enterprise and host: a United Kingdom perspective

Different approaches to the study of small accommodation enterprises emanating from outside of hospitality are identified and a new hospitality-derived approach described: the commercial home enterprise (CHE). The commercial home sector is a numerically important yet often neglected part of the commercial accommodation sector and is briefly described and associated statistical problems highlighted. A critical review is undertaken of key studies concerning the commercial home host, identified as an integral part of the commercial home product, and inferences drawn out. Finally, broad characteristics of the CHE are summarised and areas for future research suggested.     

Transferring technology and expertise from universities to industry: Britain's Teaching Company Scheme

Teaching Company Scheme programmes involve employing graduates known as Teaching Company Associates in companies on projects which are jointly supervised by academics and company staff. This article presents findings of a study of the effectiveness of these programmes in transferring university expertise in science, technology and management, to industry.     

Corporate social responsibility: making sense through thinking and acting

This article investigates how companies make sense of CSR. It is based on an explorative comparative case study of 18 companies in the Netherlands using background information, interviews and annual reports. Initially, the sensemaking process of CSR is guided and coordinated by change agents who are specifically appointed to explore the implementation of CSR in their company. These change agents initiate the CSR process within their own organisations. The meaning they develop stems from their personal and organisational values and frames of reference. By attuning the vocabulary of CSR to the language of their colleagues, they aim to gain support for this undertaking in their organisation. This sensemaking procedure can be divided into pragmatic, external, procedural, policy-oriented and value-driven processes. The capability of an organisation to embed CSR is the result of trial and error, personal preferences and the use of language by the change agent that fits the (dynamic) situation at hand. Thus, each organisation needs a tailor-made approach to implement CSR successfully.     

品牌联合:创造附加值的重要手段

把合作双方最好的能力合并，创造一个崭新的、具有持久性的联合品牌可以为公司和他们的客户产生重大价值。特别是企业在品牌投资日益增高而感到压力时，这样做尤其有效。