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31.
ABSTRACT This study explores how stakeholders engage with a place brand identity (PBI) in the context of country branding. This research extends beyond the importance and challenges of stakeholder brand engagement with place brand identity by exploring several typology of stakeholder engagement with PBI. A case study approach using semi-structured interviews with 39 senior-level representatives from national Australian organisations was adopted to explore how internal stakeholders in Australia are engaged with the current PBI initiative in Australia: Australia Unlimited (AU). A typology of stakeholder engagement with a PBI, including philosophical and concrete engagement was identified. Stakeholders’ philosophical engagement is reflected by their moral support, future engagement intention, as well as positive word-of-mouth (WOM) behaviour. Concrete engagement, on the other hand, is reflected by place brand partnership and internalisation of PBI in the organisations’ strategy. The research findings offer practical ways for place brand managing organisations (PBMO) to enhance stakeholder engagement with a PBI. The identification of multicomponent nature of PBI from the research findings allows PBMO to identify which PBI component lacks stakeholder support in order to make necessary improvements. Further, identification of the typology of stakeholder engagement with PBI provides alternative strategies of how stakeholder engagement can be managed. 相似文献
32.
Jessica Aschemann-Witzel 《食品市场学杂志》2018,24(5):522-538
ABSTRACTConsumer households and consumer behavior have been identified as the major cause of food waste in the supply chain. Food marketing might offer products and services that help consumers to reduce their food waste or reduce the consumer-related food waste at the consumer–retailer interface. However, such strategies require consumer acceptance and targeting the right customers. Through an online survey of 800 Danish consumers and a measure of food-related lifestyle, four clusters of consumer segments are identified. The segments are compared with regard to their acceptance of a number of actions consumers can take to reduce food waste or their acceptance of food marketing services they would need to pay for. Acceptance differs with food involvement and the role of the price criterion, as well as with gender, education and age. The findings show how food marketing can help consumers to reduce food waste, through actions targeted to specific segments of consumers characterized by food-related lifestyle differences. 相似文献
33.
Jessica Flanigan 《Journal of Business Ethics》2018,153(1):79-94
The choice argument against sweatshop regulations states that public officials should not prohibit workers from accepting jobs that require long hours, low pay, and poor working conditions, because enforcing such regulations would be disrespectful to the workers who choose to work in sweatshops. Critics of the choice argument reply that these regulations can be justified when workers only choose to work in sweatshops because they lack acceptable alternatives and are unable to coordinate to achieve better conditions for all workers. My thesis is that the presence of unacceptable alternatives to sweatshop labor or barriers to coordination cannot justify sweatshop regulations such as minimum wage and maximum hour laws. Although officials should promote alternatives to difficult and dangerous sweatshop labor, they should not do so by limiting workers’ and employers’ options through coercive regulation. And the fact that sweatshop workers may face coordination problems does not undermine the claim that sweatshop workers choose to work in sweatshops, just as other workers face coordination problems but nevertheless make occupational choices. Furthermore, efforts to restrict sweatshop workers’ choices are morally risky and may not promote workers’ wellbeing or wellbeing in general. 相似文献
34.
Jessica Lichy 《International Journal of Consumer Studies》2011,35(4):470-475
The Internet has radically transformed society – although its diffusion has been uneven. Various studies of digital inequality have been undertaken in Anglo‐Saxon communities. Few studies have investigated digital inequality from a socio‐spatial perspective (urban vs. suburban, rather than urban vs. rural) in a French setting. This absence underscores a gap in knowledge and methodology. It highlights the complexities of gathering comparable data on Internet user behaviour beyond national borders. This paper takes a multidisciplinary approach to investigate emerging trends in Internet use across different territories (inner‐city and suburban, as opposed to urban vs. rural) by means of in‐depth interviews with Internet users aged 13–15 years old in France and Britain. The aim is to provide a broad understanding of the way in which teenage Internet users behave online in different territories. The investigation reveals a number of converging trends that are common to both France and Britain and some unexpected disparity. 相似文献
35.
Barbara Summers Nicholas Wilson 《International Journal of the Economics of Business》2002,9(2):257-270
This paper investigates the motivations for a firm's demand for trade credit. Demand for credit is modelled as a function of transaction costs motivations, financing motivations, operational considerations, seller compliance issues and supplier marketing, whilst controlling for the firm's business environment and for firm characteristics such as size and industry. This paper builds on previous studies by considering a wider range of factors that can affect trade credit demand holistically on a single sample. It appears that the use of trade credit is widespread, and that it is generally perceived as an important short term financing option, although the availability of trade credit is not a major influence on supplier choice. The level of a firm's trade credit demand is found to be significantly influenced by transaction costs, financing, operational issues, marketing activities by suppliers, the firm's investment in trade debtors and firm size. 相似文献
36.
This paper reports on the development of a research instrument designed to explore ethical reasoning in a tax context. This
research instrument is a version of the Defining Issues Test (DIT) originally developed by Rest [1979a, Development in Judging Moral Issues (University of Minnesota Press, Minneapolis, MN); 1979b, Defining Issues Test (University of Minnesota Press, Minneapolis, MN)], but adapted to focus specifically on the environment encountered by tax
practitioners. The paper explores reasons for developing a context- (and profession-) specific test, and details the manner
in which this was undertaken. The study on which it is based aims to compare the reasoning of tax practitioners in the tax-specific
context and in the general social context covered by the original DIT, and to compare this with the reasoning of non-specialists
in these two contexts. The paper therefore also considers the issues that arise when using such tests to compare reasoning
in different domains or to compare groups. The focus on instrument development to measure ethical reasoning in a specific
domain will contribute to the literature on research methods in the area of the DIT and will facilitate cross-study comparisons. 相似文献
37.
为迎祖国60华诞和中秋佳节,白鹅潭在国庆节晚上举办广州有史以来规模最大的一次焰火晚会,而新城市逢源在现场摘星台上举行业主派对,邀请业主与家人一起欣赏火树银花美景。 相似文献
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Much has been made of dysfunctional executive behavior in recent years. As such, the purpose of this article is to assist organizations in the design of executive work. To better construct a work environment that diminishes self-serving and unethical behavior, we propose that organizations structure an executive's work around three factors: the accountability environment, managerial discretion, and relationship composition. These factors are used to describe how organizations can better design executives’ work so as to promote more desirable executive behavior. We describe how these factors should be calibrated, as well as how they affect each other. 相似文献