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Kelly Greene 《销售与管理》2009,(5):114-115
现年63岁的作家琳达·巴克林(Linda Hale Bucklin)看见自己所在的社区新开了一家“健脑俱乐部”,当场办了张卡。现在,她每周去那里三次,通过电脑学习一个“视觉处理”课程,她觉得这个课程帮助她更快地找到汽车钥匙,并提高了自己的网球技巧。 相似文献
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On the basis of a uses‐and‐gratifications perspective, this exploratory study examined the TV viewing and VCR use of a sample of 119 households with VCRs. The instrument developed for use in this study consisted of a TV and VCR diary in which respondents recorded a variety of information related to each viewing (or recording) occasion for 1 week. The results suggest that although the ability to manipulate the broadcast schedule was a valued feature of the VCR, VCR use merely enhanced established patterns of TV viewing rather than significantly altered TV viewing or leisure behavior. The playback function of the VCR represented a primarily solitary activity pursued for entertainment and relaxation. Watching rented movies represented a primarily social activity pursued for entertainment, relaxation, and companionship. An equal number of television programs were viewed alone as were viewed with others. 相似文献
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Most studies have reported non negligible improvements for China in terms of poverty during the last three decades. However, this result is potentially hampered by two limitations. First, it may be contingent to the specific choices made regarding the poverty line and the poverty indices used for the analysis. As a consequence, it may collapse if one uses alternative poverty lines or poverty measures. Second, it results from a focus on the sole monetary aspects of poverty. As income does not cover all facets of well-being and since the relationship between these two concepts are quite fuzzy, it may be worth using a broader view of well-being, hence opting for a multidimensional approach of poverty analysis. In the present paper, these two issues are addressed using multidimensional stochastic dominance procedures on the joint distribution of income, education and health in seven Chinese provinces. 相似文献
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Neo-classical economics does not of itself provide an adequate explanation of current management accounting practice and research. Ideas from several other disciplines have been used in an attempt to facilitate a more complete understanding of management accounting. There now exists a multiplicity of ‘ways of seeing’ management accounting which adds richness to the literature. This paper first describes a number of the current theoretical-paradigmatic approaches, and then offers a typology for understanding them. It is suggested that each of these schools has different insights to offer the study of management accounting and that attempts to privilege one school over another should be avoided. Management accounting is seen as fulfilling a multiplicity of purposes which can only be understood by analysing the actions of the management accounting actors involved. 相似文献
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