INCORPORATING MULTIPLE OBJECTIVES IN PLANNING MODELS OF LOW-RESOURCE FARMERS

Linear goal programming provides a means of formally incorporating the multiple goals of a household into the analysis of farming systems. Using this approach, the set of plans which come as close as possible to achieving a set of desired goals under conditions of land and cash scarcity are derived for a Filipino tenant farmer. A challenge in making LGP models empirically operational is the accurate definition of the goals of the farm household being modelled.     

Labour hoarding,employment and unemployment in British manufacturing industry

The impact of the provision of public infrastructure on private economic activity is examined. Using a flexible functional form of a cost function with public infrastructure as an additional external input the paper estimates the shadow-price of public infrastructure services for the manufacturing, trade and transport and the construction industries. The results indicate significant cost savings that result from the provision of public infrastructure services. In addition, the paper investigates both empirically as well as theoretically, the question whether the neglect of the provision of public capital within the growth accounting framework provides an explanation for the generally observed productivity slowdown.     

Perceptions of farmers on health risks and risk reduction measures in wastewater‐irrigated urban vegetable farming in Ghana

This paper draws upon the social science literature to evaluate whether materialist/post‐materialist, environmental, and scientific/technological worldviews predict levels of support for biotechnology applications. The novelty of this research is two‐fold: 1) it incorporates the post‐materialist hypothesis in risk perception models, and 2) it evaluates the effects of the these three worldviews simultaneously. Data from a regional southwest telephone survey in the United States conducted in Spring 2004 were used to investigate whether these three worldviews were related to support of various animal and plant biotechnology applications. The results illustrated that post‐materialist values were not significantly related to support for animal or plant biotechnology applications. However, environmental and science and technology measures were related to support. One of the new ecological paradigm items, “humans have the right to modify nature,” was consistently related to support for animal and plant biotechnology applications, and anti‐anthropocentric values were related to support for two plant applications. General attitudes toward science and technology were related to support for both animal and plant biotechnology applications. The results provide evidence that perceptions of these applications are multi‐dimensional and that respondents conceptualize animal and plant biotechnology applications differently.     

Teens' consumer interaction styles: the impact of assertive and aggressive behaviour on attitudes towards marketing practices

Over half‐billion global teens between the ages of 13 and 18 years represent a dynamic opportunity for marketers who wish to grow their businesses and build consumer loyalty. Consumer interaction styles are the consistent behaviour patterns that individuals employ in transactions or exchanges in the marketplace. Assertiveness and aggressiveness represent two distinct interaction styles that enable individuals to achieve a desired outcome. Because teen consumers are an important consumer segment and subscribe to the notion that their voices must be heard, understanding their interaction styles is necessary for businesses and marketers. The purpose of this study was to examine teens' consumer interaction styles according to specific demographic and lifestyle characteristics and investigate the impact of assertive and aggressive interaction styles on attitudes towards marketing practices (i.e. product, retailing, advertising, and pricing). Data were collected from a US teen sample (n = 467) at both rural and urban high schools. Independent t‐tests compared the propensity of teens' assertive and aggressive consumer interaction styles according to specific demographic and lifestyle characteristics. Structural Equation Modeling using AMOS 6.0 program was performed to test the hypothesized relationships. Results indicated that an assertive interaction style was pervasive among US teen consumers, while the aggressive interaction style had disparities according to unique demographic and lifestyle characteristics. Assertive and aggressive interaction styles demonstrated negative influences on teen consumers' attitudes towards products and retailing practices. By interpreting the negative impact of teens' assertive and aggressive consumer interaction styles, marketers can develop effective strategies that appeal to this demanding consumer.