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Lucie Sirieix Hervé Remaud Larry Lockshin Liz Thach Terry Lease 《Journal of Retailing and Consumer Services》2011,18(6):500-508
The aim of the paper is to better understand wine list design in restaurants in four countries with very different wine cultures. An interview protocol was developed and administered to 286 restaurants across the four countries (France, Australia, USA and China). The interview questionnaire included a Best/Worst methodology to identify the most/least important factors influencing the restaurant's owner/manager's selection of wine for the wine list. One of the most important reasons for selecting wine across most countries is ‘to match wine with the food menu’. There were few major differences between countries, but a latent class analysis found four clusters that differed significantly with membership also differing between countries. The cluster analysis also indicated that while some restaurateurs are more brand-driven, others value local wine or its matching with the food menu. 相似文献
23.
Rosen's implicit markets approach is used to model and estimate the cost of improving the state of repair of rental housing in existing structures. Particular attention is devoted to potential errors in the measurement of state of repair and to the inconsistent estimates of supply and demand parameters implied by Rosen's original econometric technique. Cost estimates imply that improvements in low-income housing could be provided much less expensively in existing housing than by either public new construction or the Section 8 existing housing program. 相似文献
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Larry M. DeBrock 《The Journal of economic education》2013,44(3):345-350
This identifies the major sources for current economic data. Most of the publications are free; many others are inexpensive. Instructors can use them to update textbooks, and students will find them useful for databases for simulation models, papers, and reports. 相似文献
26.
Michael R. Bartolacci Larry J. LeBlanc Yasanur Kayikci Thomas A. Grossman 《Journal of Business Logistics》2012,33(2):118-127
Logistics optimization has significantly grown in popularity over the last few decades. Improvements in computing power, modeling software, and the willingness of companies to invest time in the modeling effort have allowed models that were once too unwieldy to solve to optimality to be solved quickly. This has led to a more wide‐spread recognition by logistics managers of the potential advantages of using optimization. The scope of logistics optimization in companies and organizations has expanded to address strategic, tactical, operational, and collaborative decision making. Spreadsheets, an analytical tool familiar to managers, have played a crucial role in the expanded modeling efforts of companies. Although optimization’s role in logistics has grown tremendously, there still are areas that remain to be explored that will allow it to achieve an even larger and more successful role in the management of companies. Additionally, there are some models that are still too large or too complex to currently solve to optimality, despite the advances in computing power and modeling/solving software. 相似文献
27.
Larry E. Ribstein 《Managerial and Decision Economics》2012,33(4):211-248
American films have long presented a negative view of business. This article is the first comprehensive and in‐depth analysis of filmmakers' attitude toward business. It shows that it is not business that filmmakers dislike but rather the control of firms by profit‐maximizing capitalists. The article argues that this dislike stems from filmmakers' resentment of capitalists' constraints on their artistic vision. Filmmakers' portrayal of business is significant because films have persuasive power that tips the political balance toward business regulation. Copyright © 2012 John Wiley & Sons, Ltd. 相似文献
28.
LuAnn Gaskill Cynthia Jasper Holly BastowShoop Laura Jolly Rita Kean Larry Leistritz 《International Review of Retail, Distribution & Consumer Research》2013,23(1):76-96
Interest in the managerial practices of females in business has increased over the past decade due to women's increased representation in business. Anecdotal evidence has suggested that women approach decision making differently from men. The purpose of this study is to determine if gender differences regarding managerial strategies exist in the retail setting. Targeted managerial strategies focused on short-term planning processes (personnel, financial, inventory and market planning) and competitive strategies in operation (differentiation, cost leadership and focus). In a sample of 459 retailers from a twelve-state region, MANOVA was used to determine if significant differences in managerial strategies existed between genders. The data on retail competitive strategies suggest that men and women more likely than male business owners to recognize in the importance of differentiation and focus as retail competitive strategies in their business operations. Gender differences were also found in the operational planning areas of market and inventory planning. 相似文献
29.
One issue facing any country or region concerns its price competitiveness as a package tour destination. One method of measuring this is to use what in other contexts has been referred to as the Big Mac approach. The “Big Mac” is a simple product with ingredients in fixed proportions, whereas the tourism product is a very complex one comprising different components depending on tourist expenditure patterns. There is no equivalent tourism product offered across countries, as the nature of the product is tailored to the origin market, expenditure levels and the length of the trip involved. The key issue is that of how to standardize the products being compared, so as to determine their relative price competitiveness. A method of constructing price competitiveness indexes, developed by the authors, can be applied to develop measures of the price competitiveness of different tour packages. This paper has three aims: To set down the essence of the preferred approach to measuring price competitiveness, noting its advantages and limitations; to employ this approach to construct price competitiveness indexes for package tours to Australia from Japan and the USA; and to indicate areas for farther research into the price competitiveness of package tourism worldwide. 相似文献
30.
Larry Percy 《国际广告杂志》2013,32(4):413-427
A positive intention may be formed as a result of exposure to an advertisement, but if a memory malfunction interferes with that intention, the advertising will be ineffective.This paper considers the implications for advertisers of Daniel Schacter’s ‘seven sins of memory’: transcience, absent-mindedness, blocking, misattribution, suggestibility, bias and persistence. Each of the ‘sins’ is explained in detail and advice provided for advertisers on how to avoid these pitfalls. 相似文献