Investor Relations-Performance Monitor

Unternehmen sehen sich unter anderem aufgrund der Globalisierung der Kapitalm?rkte mit steigenden Anforderungen der Kapitalgeber konfrontiert. Diesen werden sie jedoch, wie verschiedene Studien zeigen, bei weitem nicht immer gerecht. Ziel des vorliegenden Beitrags ist zum einen die konzeptionelle Erarbeitung eines Anforderungskatalogs an eine effiziente Kapitalmarktkommunikation und zum anderen die Gestaltung eines Instruments zur überwachung der Leistungsf?higkeit der Investor Relations (IR)-Arbeit. Ein solches Instrument zur Leistungsmessung kann dann als Grundlage für eine leistungsorientierte Entlohnung oder auch für Budgetierungsentscheidungen im IR-Bereich dienen.     

Corporate dealings with the network economy

Many companies seek increasing returns and survive only by continually restructuring their organizations. Technological developments, changes in consumer behavior and economic drivers accelerate this process. Companies that want to deal with these phenomena, have to take into account the characteristics of the network economy. This article shows how, depending on the type of network, a corporate strategy with regard to research & development activities, production, sales and finance can be built. The conclusion is that the expected continued rise of the network economy will change the corporate landscape dramatically. Customers, searching for self-actualization, will succeed in their endeavor more often, and so will the companies that are most connected with the stakeholders in the networks in question.     

Allocation of individuals to job levels under rationing

We augment an ordered response model for the job level at which individuals desire to work with allowance for individual reporting of a discrepancy between actual and desired job level, and we also investigate possible biases from restricting the observations to the employed, and omitting the unemployed. We find that the latter bias can be ignored and interpret this as evidence that the unemployed are not choosier than the employed. People claiming inadequate capability utilization are not markedly differently allocated than those claiming a proper match. Women's lower job levels cannot be explained from rationing by capability utilization.     

An event history approach to the evaluation of training,recruitment and employment programmes

In this paper I evaluate a number of training, recruitment and employment programmes. The evaluation method is a combination of a quasi-experimental design (a simple pre-treatment-post-treatment design) and a stochastic process model to describe the response variables. I conclude that the programmes have no effect on older workers. Female and minority workers benefit most from the programmes. The training programmes are less effective than the recruitment programmes, which are in turn less effective than the employment programmes.     

Imitation and innovation driven development under imperfect intellectual property rights

Developing countries employ about two-fifth of the world's researchers, originate one quarter of world expenditures on R&D, and their inventions are subject to imitation. Nevertheless, the previous literature focuses on North–South setups in which the South is restricted to imitating northern inventions. To analyze the effects of IPR policies on developed and developing countries, we extend this literature to allow not only for southern innovation and imitation of northern goods, but also for imitation targeted at southern innovations. We find the effects of IPRs on R&D and welfare to be non-monotonic and dependent on innovation efficiency and an innovation threshold in the South. For sufficiently strong IPRs the South engages in original R&D and stronger IPRs promote southern innovation, welfare, and a reduction in the North–South wage gap. Below the threshold, a strengthening of IPR protection fails to promote innovation and decreases welfare. Stronger IPRs exclusively for southern firms can benefit both regions by shifting southern resources from the imitation of northern goods to original southern innovation.     

The Effects of Guilt-Appeal Intensity on Persuasive and Emotional Outcomes: The Moderating Role of Sponsor Motive

Studies examining the persuasive effects of guilt appeals have yielded mixed results. The current study hypothesizes that source motive (profit versus not for profit) is a key moderating variable underlying these inconsistences. A controlled experiment tested the moderating role of sponsor motive on the relationship between guilt-appeal intensity and persuasiveness of the appeal and ad liking. Findings confirmed the notion that sponsor motive moderates the effects of guilt appeals: When guilt appeals are commercially oriented there is a relative failure of high-intensity guilt appeals compared to moderate-intensity guilt appeals. Moderate-intensity guilt appeals cause more-positive brand attitudes than high-intensity appeals. Yet, when guilt appeals are nonprofit, increases in intensity of guilt communicated lead to positive results. As the guilt-intensity increased, ad liking and persuasiveness increased. It appears that guilt-appeal intensity did not have an effect on brand attitudes when the message was nonprofit.