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941.
942.
943.
Thomas J. Lipscomb Jeff W. Totten Roy A. Cook William Lesch 《International Journal of Consumer Studies》2007,31(1):46-56
There has been tremendous growth in the cellular telephone industry in recent years. This evolving technology has given rise to concerns over the social rules of etiquette governing cellphone usage behaviour. The present study was undertaken to better understand the perceptions of cellphone usage propriety among one of the most important target markets for cellphone products – young adults attending college. Data were collected from a total of 383 cellphone consumers residing in geographically diverse regions of the United States. Overall, the results indicated a high degree of agreement among respondents as to appropriate and inappropriate situations for cellphone usage. Respondents considered inappropriate situations for cellphone usage to include during worship/church, during class, in a library and in a movie theatre during a movie. Respondents considered it to be appropriate to use cellphones while on public transportation, in a supermarket, and to use a hands‐free set while driving. Specific differences were found as a function of geographic regions, gender and employment status. 相似文献
944.
945.
Investment returns on closed‐end funds are highly volatile. Because expenses have a definite negative impact on closed‐end fund returns, investors should include the expense ratio as a criterion for fund selection in addition to performance, investment objective, and risk of the fund. This paper constructs a model of the expense ratio of closed‐end funds to explain cross‐sectional differences in the expense ratios for the period between 1989–1996. We relate closed‐end fund expenses to fund characteristics and identify the factors that can help investors choose low expense closed‐end funds. 相似文献
946.
947.
Fuan Li Paul W. Miniard Michael J. Barone 《Journal of the Academy of Marketing Science》2000,28(3):425-436
As a means of enhancing consumer understanding of nutritional information, the Nutrition Labeling and Education Act of 1990
requires the provision of percentage daily values (%DVs) on food labels. Findings from existing research, however, vary in
their support for the assumption that including %DVs will assist consumers in their efforts to comprehend nutritional information.
To shed further light on this issue, the present study examines the moderating role of consumer knowledge about how to use
%DVs in evaluating a product’s healthiness. The results indicate that the usefulness of providing %DVs on a nutritional label
depends strongly on this form of knowledge. Implications for public policy and directions for future research efforts are
presented.
Fuan Li (Ph.D., Florida International University) is an assistant professor of marketing in the Walker School of Business at Mercyhurst
College (Erie, Pennsylvania). He has been a faculty member at East China Normal University (Shanghai, China) and St. Olaf
College (Northfield, Minnesota). His current research interests include consumer choice, consumer responses to trust advertising
appeals, and relationship marketing. His work has been published both in English and in Chinese.
Paul W. Miniard (Ph.D., University of Florida) is the BMI professor of marketing and the Ph.D. program director in the College of Business
Administration at Florida International University (Miami, Florida). His research focuses on consumer behavior and advertising
and has been published in a number of business and psychology journals. He is also a coauthor of a consumer behavior textbook.
Michael J. Barone (Ph.D., University of South Carolina) is an associate professor of marketing in the College of Business Administration at
Iowa State University (Ames, Iowa). His research, which primarily involves consumer responses to advertising and consumer
choice, has been published in theJournal of Marketing Research, Journal of Consumer Psychology, Marketing Letters, Journal of the Academy of Marketing Science,
Journal of Advertising, Journal of Advertising Research, Journal of Business Research, andJournal of Public Policy & Marketing, as well as in various conference proceedings. 相似文献
948.
Paul W. Hamelman 《Socio》1970,4(4):469-485
Efforts to design comprehensive systems of long-range resource planning for public colleges and universities in the United States are frustrated in the sense that most states follow a social demand approach to educational planning. Literally thousands of decision makers—including students, parents, formal administrators and faculty members-affect the overall behavior of the system. Nevertheless, more and more states are creating centralized higher educational coordinating agencies to conduct long-range planning and to recommend policies for the future development of the higher educational system. This paper describes research which has attempted to link together three decision thresholds in the resource planning process. These are (a) academic departments or colleges which are combined into (b) a total college or university, which is one part of (c) a state system of higher education containing several colleges and universities. 相似文献
949.
Artificial neural networks (ANNs) are an information processing paradigm inspired by the way the brain processes information. Using neural networks requires the investigator to make decisions concerning the architecture or structure used. ANNs are known to be universal function approximators and are capable of exploiting nonlinear relationships between variables. This method, called Automated ANNs, is an attempt to develop an automatic procedure for selecting the architecture of an artificial neural network for forecasting purposes. It was entered into the M-3 Time Series Competition. Results show that ANNs compete well with the other methods investigated, but may produce poor results if used under certain conditions. 相似文献
950.
Yul W. Lee 《The Journal of Financial Research》2000,23(1):45-76
This paper offers a new explanation for why some risk‐averse firms may prefer to issue callable convertible debt. Here, the convertible debt issue and call policies are integrated into a unified financing policy. It is then shown that for firms with relatively low unsystematic risk, convertible debt issuance followed by an appropriate in‐the‐money signaling call policy reduces more unsystematic equity risk than equity, callable straight debt, or their combination. The model is modified to incorporate asymmetric information at the issue stage to explain the stock price behavior at announcements of convertible debt sales. 相似文献