Mission or money? Competitive challenges facing public sector nonprofit organisations in an institutionalised environment

• This paper exposes the impact of competitive grant funding on public sector nonprofit volunteer organisations, using institutional theory to explain developments within this sector. A conceptual model is developed from which five propositions are derived. Bushcare units, in experiencing institutional pressures, respond in ways that affect their culture, structure and routines, resulting in the possibility that their mission will be compromised. In the process of targeting competitive grants, preparing grant applications, managing increased reporting requirements and recruiting volunteers, Bushcare units should apply a mission ‘filter’ to ensure their mission is not compromised in the pursuit of money. Bushcare New South Wales (NSW), an Australian environmental organisation, provides an empirical illustration of the proposed conceptual model.

Copyright © 2007 John Wiley & Sons, Ltd.     

A Model of the Effects of Self-efficacy on the Perceived Ethicality and Performance of Fear Appeals in Advertising

The primary purpose of this study was to better understand the effects of consumers' perceived self-efficacy on their perceptions of the ethicality of a fear appeal and subsequent attitudes towards the ad, the brand, and purchase intentions. In this study, a total of 305 consumer responses were investigated to determine attitudes toward a fear appeal ad. The results suggest that the use of strong fear appeals may not be perceived as unethical if consumers feel they can use the recommended product to effectively eliminate the threat posed by the ad.     

The influence of self-construal and materialism on social media intensity: a study of China and the United States

This study investigated the potential influence of self-construal and materialism on intensity of usage for three social media platforms: social networking sites (SNSs), microblogging sites (MBSs), and video sharing sites (VSSs). Data were collected from China and the United States – two countries with the highest advertising expenditures and Internet populations. Drawing from the social comparison theory (SCT) and the framework of independent and interdependent self-construal, results of the hierarchical multiple regressions indicated that both independent and interdependent self-construal were positively related to SNS intensity among Chinese and American users. However, interdependent self-construal had a significant, negative relationship with the intensity of MBS use among users in the two countries. Materialism was found to positively relate to SNS intensity, MBS intensity, and VSS intensity among Chinese and American users. These results provide evidence that self-construal and materialism contribute to social media use independent of nationality. Theoretical and managerial implications for international advertising strategies are discussed.     

Struggling with New Media and Old Expertise: Reconstructing the Professional Role of Communication Consultancy

This study investigates how communication consultants struggle to reconstruct their professional role in the digital media landscape. The extant literature on professional roles in public relations has a tendency to render roles as static pregivens. Therefore, the purpose of this study is to contribute conceptually and empirically to role research by focusing on the process of “role-making” and how role actors purposefully engage in role construction in order to maintain legitimacy. The qualitative study of Scandinavian communication consultants reveals how these actors effectively refashion their role as expert advisors by describing the client and her problems, the competitors, their own knowledge and values. The role construct is supported by a narrative strategy and an epic storyline, where social media serves as a vehicle for self-definition and the consultancy role is framed and reinforced by social media. However, the jurisdictional claims of professional expertise and values that constitute the core of a consultant’s role construct are becoming increasingly difficult to sustain in a digital society. A critical reading of the consultants’ narrative thus implies that social media may in fact constitute a professional identity crisis rather than a consolidation of the expert role.     

Stock Market Development and Long-Run Growth

Is the financial system important for economic growth? One lineof research argues that it is not; another line stresses theimportance of the financial system in mobilizing savings, allocatingcapital, exerting corporate control, and easing risk management.Moreover, some theories provide a conceptual basis for the beliefthat larger, more efficient stock markets boost economic growth.This article examines whether there is a strong empirical associationbetween stock market development and long-run economic growth.Cross-country growth regressions suggest that the predeterminedcomponent of stock market development is positively and robustlyassociated with long-run economic growth.     

Evaluating the impact of virtualization characteristics on SaaS adoption

Software as a service (SaaS) is a service model in which the applications are accessible from various client devices through internet. Several studies report possible factors driving the adoption of SaaS but none have considered the perception of the SaaS features and the organization’s context. We propose an integrated research model that combines the process virtualization theory (PVT), the technology-organization-environment (TOE) framework and the institutional theory (INT). PVT seeks to explain whether processes are suitable for migration into virtual environments via an information technology-based mechanism as SaaS. The TOE framework seeks to explain the effects of the intra-organizational factors, while INT seeks to explain the effects of the inter-organizational factors on the technology adoption. This research addresses a gap in the SaaS adoption literature by studying the internal perception of the technical features of SaaS and technology, organization, and environment perspectives. Additionally, the integration of PVT, the TOE framework, and INT contributes to the information system (IS) discipline, deepening the applicability and strengths of these theories.     

Constructing an entrepreneurial life: liminality and emotional reflexivity in identity work

ABSTRACT

This paper examines the identity work of a budding entrepreneur through a longitudinal case study based on his ongoing personal reflections as he tries to construct an entrepreneurial life. In particular, we investigate the role of emotional reflexivity and liminality, concepts that give us analytical purchase in exploring the complex dynamics of this identity work. The liminal condition of multiple identity positions enables our informant to experiment with and integrate several parallel identity narratives as he tries on socio-political constructions of ‘the entrepreneur’ for size; and it is the permanence of the liminal condition that makes emotional reflexivity necessary so he can handle the constant lack he experiences. The contribution of our work lies in exploring how the operation of the discourse of enterprise never closes on the centre of subjectivity that is imputed in that discourse, and how our subject, through emotional reflexivity, deals with this fundamental lack.     

How Hungry is the Selfish Gene?

We examine resource allocation in step-households in the United States and South Africa to test whether child investments vary according to economic and genetic bonds between parent and child. In the United States, households spend less on food when a child is raised by a non-biological mother. The reduction is identical for step, adoptive, and foster households, consistent with the hypothesis that genetic ties are the ones that binds. In South Africa, where food spending can be disaggregated, households spend less on milk, fruit and vegetables, and more on tobacco and alcohol, in the absence of a child's birth mother.