The politics,satisfaction, loyalty,and success of Ph.D. students in hospitality and tourism

The purpose of this study was to explore the roles of organizational politics in educational institutions with regard to graduate students’ satisfaction with supervision and loyalty toward advisors, and thereby success of students in the Ph.D. program, within the hospitality and tourism discipline. The findings demonstrate that satisfaction and loyalty play important roles in doctoral students’ experiences in graduate education. Several implications for students and faculty are discussed.     

The impact of CSR on relationship quality and relationship outcomes: A perspective of service employees

Corporate social responsibility (CSR) has gained increasing attention over the past decade. While many studies examined an impact of CSR on consumers, only dearth of research is found that attempts to understand the impact of CSR on employees from the relationship marketing perspective. The purpose of this study is to investigate the role of CSR in predicting relationship quality and relationship outcomes. The four dimensions of CSR used in the study include economic, legal, ethical, and philanthropic aspects. Data were collected via survey from employees of franchised foodservice enterprises located in South Korea. The findings of the study show that not all dimensions of CSR have the same effect on relationship quality. While economic and philanthropic dimensions have a significant influence on organizational trust, only ethical dimension has a positive effect on job satisfaction. As expected, relationship quality has a significant impact on relationship outcomes.     

The managed heart: The structural analysis of the stressor–strain relationship and customer orientation among emotional labor workers in Korean hotels

This study examined the structural relationships among three different dimensions of workplace stressors (customer-related stressor, CRS; work environment-related stressor, WERS; job-related stressor, JRS), negative affectivity (NA), emotional exhaustion (EE), and the negative effect of that strain on customer orientation (CO) in the context of the emotional labor (EL) of frontline employees in the hotel industry. Data were collected from self-administrated questionnaires distributed among frontline employees in room and F&B divisions in Korean deluxe tourist hotels, where EL is intense. The results of the structural equation analysis indicated a positive association between all three workplace stressors and NA and between NA and EE. There was also a relationship in the opposite direction with EE and CO, as hypothesized. The moderating effect of organizational level on the workplace stressors–NA relationships was also confirmed. In addition, in an alternative model, we found that NA partially mediates the relationship between JRS and EE; whereas, NA fully mediates the relationships between CRS/WERS and EE. Practical implications are discussed in detail and limitations of the study and future research directions are also suggested.     

Sustainable Urban Landscaping: Consumer Preferences and Willingness to Pay for Turfgrass Fertilizers

Residential lawns provide diverse benefits, including social (e.g., enhancing humans’ physical and psychological well‐being), economic (e.g., increasing real estate values), and environmental (e.g., supporting local ecosystems) benefits. However, improper lawn fertilizer applications can cause adverse environmental consequences, such as excessive chemical runoff into adjoining watersheds leading to water contamination. Currently, the importance of eco‐friendly fertilizers to homeowners has not been assessed. This study uses a discrete choice experiment to test whether eco‐friendly fertilizer attributes influence homeowners’ preferences for sustainable landscape management. The findings show that eco‐friendly fertilizer attributes positively influence homeowners’ preferences and willingness to pay, supporting the premise that the promotion of eco‐friendly fertilizer features could improve local ecosystems through increased adaptation. Furthermore, this study tests whether certain fertilizer attributes influence homeowners’ preferences in states with and without fertilizer restrictions. Since the regulatory environment affects homeowners’ preferences for sustainable landscaping, this study compares the results between regulated and unregulated states. The findings reveal that homeowners are more likely to use and are willing to pay higher premiums for sustainable fertilizers in states with residential fertilization regulations. This suggests that with strict fertilizer ordinances, homeowners are more geared toward eco‐friendly landscaping options and that related educational programs should be made available. Les pelouses résidentielles offrent divers avantages, incluant les avantages sociaux (comme la valorisation du bien‐être physique et psychologique humain), économiques (comme la valeur immobilière), et environnementaux (comme l'appui des écosystèmes locaux). La mauvaise application des fertilisants a parfois des conséquences environnementales négatives comme le ruissellement chimique excessif dans les bassins hydrographiques attenants menant à la contamination des sources d'eau. En raison de l'importance des fertilisants respectueux de l'environnement pour la protection de ce dernier, cette étude emploie une expérience avec choix discrets pour évaluer si les attributs écologiques des fertilisants influencent les préférences des consommateurs et leur volonté de payer pour une gestion durable de l'aménagement. Les résultats indiquent que les attributs écologiques des fertilisants influencent positivement les préférences des consommateurs et leur volonté de payer, appuyant ainsi la prémisse selon laquelle la promotion des attributs écologiques des fertilisants de gazon pourrait améliorer les écosystèmes locaux. De plus, cette étude évalue l'influence des attributs de certains fertilisants sur les préférences des propriétaires résidentiels dans les états avec et sans restrictions sur l'application des fertilisants. Puisque le cadre règlementaire peut avoir un impact sur les préférences des consommateurs pour une gestion durable de l'aménagement paysager, cette étude compare les prévisions des états avec et sans cadre règlementaire. Les résultats démontrent que les consommateurs sont plus aptes à utiliser, et sont disposés à payer un surplus pour les fertilisants durables dans les états où des règlements concernant l'utilisation de fertilisants résidentiels sont en vigueur, portant donc à croire que les programmes éducatifs concernant l'aménagement paysager respectueux de l'environnement devraient être accompagnés d'ordonnances strictes en matière de fertilisants.     

Organizational attraction toward a company that adopts a smoke-free policy

The current study investigated Korean smokers’ and non-smokers’ evaluations of an organization implementing a policy which either mandated or recommended that employees quit smoking. Undergraduates (n = 268) were randomly assigned to one of 2 (high vs. low severity of smoke-free policy implementation) × 2 (high vs. low organizational assistance) conditions and indicated their attraction to a hypothetical organization, posing as job applicants. The findings showed that non-smoking individuals’ perception of organizational support was more strongly and positively related to organizational attraction when they were more likely to endorse employers’ right to control employee smoking behaviors. Ex-smokers indicated greater attraction toward the organization when it was described as implementing a high severity policy than a low severity policy. Non-smokers indicated greater attraction toward the organization when it was described as offering a high level of assistance than a low level of assistance for smokers’ cessation efforts. These and other findings concerning individuals’ perception of severity, perception of organizational support, smoking sensitivity, and employer control are presented in detail, and the implications thereof are discussed.     

Limit to improvement: Myth or reality?: Empirical analysis of historical improvement on three technologies influential in the evolution of civilization

The evolution of civilization appears to have primarily resulted from continuous improvement made possible by technological advances. A group of social evolutionists and economists have identified, among others, energy, transport, as well as information and communication to be the three most influential technologies. On the other hand, a number of eminent scholars have cited several forces, natural, physiological, technological, as well as environmental which can place a limit on on-going improvement.The purpose of this paper is to empirically explore the continuous improvement process as well as the limit placed on these three technologies. Using the framework of both connected and disconnected multiple technology S-curves and X-factor, historical improvement data on these three elements have been analyzed. The results of our analysis indicate that improvement in general has continued without limit mainly due to a series of emerging new technologies. These emerging technologies can be either connected or disconnected from the existing mature technologies. Our preliminary analysis shows that much of the past improvement comes from new technologies that on first serious application appear to be substantially superior from earlier technologies. In addition, enormous continuous improvement, which has accompanied both connected and disconnected new technologies appear to have played the critical role in sustaining the evolution of civilization. The paper discusses a number of policy implications and suggests topics for future research.     

Beliefs of and attitudes toward political advertising: An exploratory investigation

The major goals of this study were to identify voters' belief structures about political advertising, develop a scale to measure beliefs, and examine how the identified beliefs are related to overall attitudes toward political advertising. The reliabilities, factor structure, and validity tests indicate that five belief dimensions—information, veracity, cynicism, money politics, and entertainment—have sound and stable properties. The scale demonstrates that voters assess political advertising at the instrumental level (e.g., information, veracity, and entertainment) as well as the institutional level (e.g., cynicism and money politics). The results showed that not all beliefs predicted overall attitudes. Furthermore, the results indicated that political involvement was a significant factor in influencing both beliefs and attitudes. © 2009 Wiley Periodicals, Inc.     

Relationships among consumer vanity,gender, brand sensitivity,brand consciousness and private self‐consciousness

The purpose of this study was to examine relationships among consumer vanity, gender, brand sensitivity, brand consciousness and private self‐consciousness within a context of social comparison theory. The four dimensions of consumer vanity are concern for and positive view of physical appearance and concern for and positive view of achievement. Participants were 400 college students (284 women; 116 men). Participants above the median in three of the four dimensions of vanity (except vanity achievement view) were more sensitive to and more conscious of brand names. Participants above (vs. below) the median in vanity achievement view scored higher on private self‐consciousness. Women scored higher on brand sensitivity, brand consciousness and private self‐consciousness than men. There was a significant correlation between brand sensitivity and brand consciousness. Results support the notion that consumers’ decisions, especially regarding brand names, may be guided by vanity‐related concerns and views.     

Uncertainty in foreign policy making: A Bayesian game analysis of Korea

Bayesian games are used to analyze situations where at least one player is uncertain about the other's preferences. For the past decade or so, the Bayesian models have been rigorously applied to various aspects of international relations involving uncertainty. These models have contributed to our understanding of international relations by uncovering complicated strategic interactions through deductive reasoning and by generating many empirically testable hypotheses. Apart from these efforts for general theory developments, however, scholars rarely applied Bayesian models to analyze real‐world international events, although many of them involve situations where one or more players are uncertain about the other's preferences. Some of these events are interesting and important in their own right, given their potential impact on regional security and the amount of attention paid by scholars and politicians alike. Therefore, these cases warrant independent studies utilizing Bayesian models. In this paper, we have developed two Bayesian models for the changing relationships North Korea has with South Korea and the United States. We also discuss another interesting aspect of North‐South Korea‐United States relations where North Korea is simultaneously playing similar, but separate, games with South Korea and the United States.     

The French commitment to European monetary integration: A review of the two EMS crises (1981–83, 1992–93)

This paper focuses on the process of exchange rate management during the two European Monetary System(EMS) crises, in 1981–83 and 1992–93, and examines the factors which led the French governments to adhere to the EMS. France's strong franc (franc fort) policy is a useful test case for maintaining national commitment to European monetary integration. The origin of the franc fort policy can be traced back to the exchange rate crisis of 1981–83. By actively supporting European institutions and emphasizing the emergence of a strong and united European common currency, France discovered the way to bolster confidence in her economic policy. Beyond this focal point, political justification and economic rationality became mutually reinforcing, configuring French national preference in European monetary integration. The response of the French government to the EMS crisis of 1992–93 was more consistent compared to the response to the 1981–83 crisis, and reflected the accumulation of loyalty to European monetary integration. This loyalty, however, was made neither from purely economic calculation nor out of normative commitment French European monetary policy reflected the interaction between domestic politics and European monetary integration. The French commitment to the franc fort also was based on domestic political bases such as the existence of a core policy group, a centralized policy‐making structure, and an issue linkage between the franc fort and European integration.