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61.
Are price‐matching guarantees anticompetitive? We examine the incentives for price‐matching guarantees in markets where information about prices is costly. The conventional explanation of price matching as facilitating cartel pricing finds some theoretical support, but our model provides an additional explanation. A price‐matching guarantee may be a credible and easily understood means of communicating to uninformed consumers that a firm is low priced. The credibility of the signal is assured by the behavior of informed consumers. We contrast the testable implications of our model with those arising from two theories of price matching as anticompetitive, and show that available evidence supports the signalling theory. 相似文献
62.
63.
64.
Narayanan Jayaraman Gershon Mandelker Kuldeep Shastri 《Managerial and Decision Economics》1991,12(6):439-448
This paper empirically examines the possibility that there is leakage of information regarding a merger prior to the announcement of the first bid for the target firm. The tests for the existence of market anticipation are based on the behavior of variances implied in the premia of call options listed on the target firms' stocks. We conclude that the evidence is consistent with the hypothesis that the market anticipates an acquisition prior to the first announcement. 相似文献
65.
We develop a sequential equilibrium model of the common stock authorization process. We provide conditions under which actions
that increase the number of slack shares, such as stock authorizations, generate negative announcement effects. 相似文献
66.
This paper adopts a case study approach to explore the complex process of organisational change towards greater social and environmental sustainability. The case study of a major global financial services organisation involved interviews and examination of company documents, and their website over the period 2000–2014. The rare longitudinal empirical evidence from different sources provides important insights to how companies are responding to increasing demands for sustainable development. Using Laughlin’s [1991. Environmental disturbances and organizational transitions and transformations: some alternative models. Organization Studies, 12 (2), 209–232] pathways of change model, the study investigates the interaction between organisational discourses (i.e. its interpretive schemes) and organisational practices (i.e. design archetypes). The findings demonstrate the centrality of organisational discourses, especially those relating to accounting calculative practices, to radical change towards sustainable development. The paper also contributes to the literature on institutional logics, particularly multiple institutional logics, and how these are implicated in change processes. 相似文献
67.
Relay network design in freight transportation systems 总被引:1,自引:0,他引:1
Tarab H. Ali Sridhar Radhakrishnan Simin Pulat Nagaiah C. Gaddipati 《Transportation Research Part E: Logistics and Transportation Review》2002,38(6)
This paper provides techniques, heuristics, and algorithms for the location of a minimal number of relay points on a highway network that satisfies the driver-distance constraint––a driver leaving a distribution center does not travel for more than t miles before which he/she returns back to the originating point or rests before moving on further. Straight Route and Detour versions are considered. Empirical evaluations of the proposed heuristics on road networks are performed. The results indicate that the Straight Route version is computationally efficient but locates a larger number of relay points than the Detour versions. 相似文献
68.
Srinath Gopalakrishna Jason Garrett Murali K. Mantrala Shrihari Sridhar 《Marketing Letters》2016,27(3):589-602
Sales contests are widely employed to improve short-term sales performance, but knowledge about their effectiveness at the individual salesperson level remains sparse. Proponents argue that contests increase sales by stimulating salespeople, while critics say that contests merely encourage strategic timing of sales efforts. The authors draw on the strategic sales timing literature and goal theory to hypothesize that in a consultative selling scenario, sales will dip below the baseline before the contest but increase above the baseline during and after the contest. They posit that sales district potential and salesperson ability moderate the pre-contest sales dip, contest sales boost, and post-contest sales. Results from a model based on individual-level data on 1180 salespeople in 78 sales districts are largely supportive of the hypotheses. They highlight the need for researchers to integrate the role of strategic timing, salesperson, and sales district characteristics to assess sales contest outcomes. For practitioners, the findings show that in consultative selling situations, contests can generate a net sales increase despite the occurrence of timing games, and the sales gain is higher in districts with lower sales potential and among salespeople with higher sales ability. 相似文献
69.
Gambling and gaming is a very large industry in the United States with about one-third of all adults participating in it on
a regular basis. Using novel and unique behavioral data from a panel of casino gamblers, this paper investigates three aspects
of consumer behavior in this domain. The first is that consumers are addicted to gambling, the second that they act on “irrational”
beliefs, and the third that they are influenced by marketing activity that attempts to influence their gambling behavior.
We use the interrelated consumer decisions to play (gamble) and the amount bet in a casino setting to focus on addiction using
the standard economic definition of addiction. We test for two irrational behaviors, the “gambler’s fallacy” and the “hot
hand myth”—our research represents the first test for these behaviors using disaggregate data in a real (as opposed to a laboratory)
setting. Finally, we look at the effect of marketing instruments on the both the decision to play and the amount bet. Using
hierarchical Bayesian methods to pin down individual-level parameters, we find that about 8% of the consumers in our sample
can be classified as addicted. We find support in our data for the gambler’s fallacy, but not for the hot hand myth. We find
that marketing instruments positively affect gambling behavior, and that consumers who are more addicted are also affected
by marketing to a greater extent. Specifically, the long-run marketing response is about twice as high for the more addicted
consumers. 相似文献
70.
Anne T. Coughlan S. Chan Choi Wujin Chu Charles A. Ingene Sridhar Moorthy V. Padmanabhan Jagmohan S. Raju David A. Soberman Richard Staelin Z. John Zhang 《Marketing Letters》2010,21(3):317-333
This paper shows how analytic modeling research in the Marketing field is focused on answering questions of “How?” and “Why?” It describes the disciplines involved in analytic modeling; examines how the key criteria of parsimony and robustness help to define a good model; and discusses other goodness criteria, including appropriate use of analytic techniques, applicability of the model to institutionally rich, real-world problems, non-obvious results, generalizability, and ability to provide insight where other research techniques do not work. The paper defines and discusses key concepts in analytic models of distribution channels, including double marginalization, coordination, incentive alignment and contract design, strategic substitutability and complementarity, externalities, and principal–agent problems. Next, the paper summarizes research presented in the session on analytic models in channels at the Erin Anderson conference; and finally, the paper suggests avenues for future analytic modeling research. 相似文献