Market segments based on the dominant movement patterns of tourists

This paper presents an innovative method for tourist market segmentation-based on dominant movement patterns of tourists; that is, the travel sequences or patterns used by tourists most frequently. There were three steps to achieve this goal. In the first step, general log-linear models were adopted to identify the dominant movement patterns, while the second step was to discover the characteristics of the groups of tourists who travelled with these patterns. The Expectation–Maximisation algorithm was then used to partition tourist segments in terms of socio-demographic and travel behavioural variables. The third step was to select target markets based upon the earlier analysis. These methods were applied to a sample of tourists, over the period of a week, on Phillip Island, Victoria, Australia. A significant outcome of this research is that it will assist tourism organisations to identify tourism market segments and develop better tour packages and more efficient marketing strategies aligned to the characteristics of the tourists.     

Understanding the Relationship between Individualism and Word of Mouth: A Self‐Enhancement Explanation

This study examines factors moderating the relationship between individualism and word‐of‐mouth (WOM) transmission. The conceptual model is based on the premise that high‐individualism consumers are highly driven by the self‐enhancement motive when they transmit WOM and that they change their willingness to provide WOM based on the perceived opportunity for self‐enhancement. The results reveal that high‐individualism consumers are more willing than low‐individualism consumers to transmit WOM in relation to satisfactory consumption experiences (vs. unsatisfactory), when WOM is unsolicited (vs. solicited), and when the context involves high perceived social risk (vs. low perceived social risk). Thus, the findings indicate that self‐enhancement may indeed be the underlying mechanism in the relationship between individualism and WOM transmission.     

Consumer Preferences for Organic Food and for the Shares of Meat and Vegetables in an Everyday Meal

Abstract

It is well established that consumers with positive preferences for organic products generally also tend to have healthy eating habits involving many fruits and vegetables but less meat. While most studies are based on single product comparisons, this study investigates consumer preferences for organic ingredients and content of meat and vegetables in the context of an everyday evening meal. Moreover, we address heterogeneity in preferences. The study is based on an online survey including a choice experiment with 506 consumers. Using principal component and latent class analyses, we identify three segments of consumers that differ with respect to preferences for organic production and content of meat and vegetables in their meals. Our findings may be valuable for authorities promoting healthy food consumption just as they provide valuable input to the catering industry and other suppliers of dinner dishes in the development and marketing of both organic and non-organic ready meals.     

Agent-based modelling in directional-change intrinsic time

We describe an agent-based model where trades happen in event-based time called directional-change intrinsic time. Events are defined as the reversal price moves of a directional-change threshold from a local extreme. The price impact of traded volumes is modelled according to the empirically observed squared root impact function. The time series generated by the agents is characterised by statistical properties typical for foreign-exchange rates: low autocorrelation of returns, fat-tailed distribution of returns, aggregated normality, and the price jump scaling law. Furthermore, we introduce and use as a benchmark, the overshoot scaling law, which is an omnipresent feature of liquid markets and relates the expected length of price overshoots to the length of the corresponding directional-change threshold.     

Strategic Management and the Politics of Production in the Development of Work: A Case Study in a Danish Electronic Manufacturing Plant

After presenting different conceptions of work politics in industrial sociology and sociology of organization, the authors argue that changes in work and technology, and hence the politics of work, may be better comprehended through a concept of the social constitution of the company. Subsequently, this concept is used as a theoretical and methodological basis for an in-depth case study of the processes of social change connected with the introduction of semi-autonomous working groups in a Danish electronic manufacturing plant. It is shown that the historically developed norms and culture of the organization - referred to here as the social constitution of the company - contribute to the creation of profound, ambivalent attitudes among management as well as workers towards more fundamental changes of work content and organization. Finally, the implications for strategic management for the development of work at the company level are discussed.     

The Impact of the Crisis on Internal Population Movement in Indonesia

One of the ways in which Indonesians have adapted to economic change over recent decades is through permanent and temporary movement within and outside the country. This paper focuses on the effects which the crisis that started in 1997 has had upon population mobility among different groups and in different areas within the country. It begins by summarising the employment effects of the crisis, as indicated by the 1997 and 1998 National Labour Force Surveys. It then uses results from a number of surveys to identify the changes that have occurred in population mobility in Indonesia during the crisis. In particular it looks at the extent and nature of urban to rural movement, and at patterns of movement between Java and the Outer Islands. Although comprehensive data are lacking, it is argued that population mobility has become an important coping mechanism for confronting the crisis.     

Spillovers and international competition for investments

Two jurisdictions compete to attract shares of the investment budget of a large multinational enterprise, whose investments confer positive spillovers on national firms. The firm has private information about its efficiency and about spillovers. It is shown that the firm may be harmed by tax competition. Relative to a cooperative tax agreement, tax competition may induce excessive investments in the country where the positive spillover effects are lowest. Also, with sufficiently asymmetric spillovers, investments under competition will be excessively spread out, not properly concentrated to the country where spillovers would be largest.     

A Meta-study Investigating the Sources of Protest Behaviour in Stated Preference Surveys

It is a well-known empirical finding that some percentage of respondents participating in Stated Preference surveys will not give responses that reflect their true preferences. One reason is protest behaviour. If the distribution of protest responses is not independent of respondent or survey characteristics, then simply expelling protesters from surveys can lead to sample selection bias. Furthermore, WTP estimates will not be comparable across surveys. This paper seeks to explore potential causes of protest behaviour through a meta-study based on full datasets from 38 different surveys. The objective of the study is to examine the effect of respondent specific variables as well as survey specific variables on protest behaviour. Our results suggest that some of the differences in WTP typically observed between different demographic groups, different elicitation formats and different question formats might actually be attributed to inherent differences in the propensity to protest. Our results indicate that the propensity for respondents to exhibit protest behaviour when asked a stated preference type valuation question depends on a number of specific factors, respondent specific as well as survey specific—knowledge which could be used in order to reduce protest behaviour.     

Sensation seeking and the prediction of attitudes and behaviours of wine tourists

Although socio-economic variables are commonly used for market segmentation and are widely applied in describing winery visitors, increasing awareness is evident in the literature that personality might also be useful for that purpose. The present study examined whether, compared with socio-economic variables (age, gender, education level, personal income, and household income), the personality variable sensation seeking adds to the ability to predict differences in various attitudes and behaviours of wine tourists. With the effects of the former controlled, sensation seeking was observed to be significantly related to spending on wine, and wine drinking, as well as to the frequency of visits to wineries and the number of activities engaged in at wineries, the use of the internet as a source of information about wineries, venturing off the beaten track during a visit to a wine region, and the strength of opportunity for learning, stimulation, or indulgence as incentives to visit a wine region. Sensation seeking was also observed to be significantly related to all but one of those variables when the effects of another variable which is receiving increasing attention as a means by which to characterize wine tourists, “involvement”, were controlled. The practical significance of the results for winery and wine region marketing and management is discussed, and several requirements for further research are identified.